Matthew D. Hill's research while affiliated with Arkansas State University - Beebe and other places

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Publications (24)


Do market share and demand uncertainty influence the relation between advertising expenditures and shareholder value?
  • Article

July 2020

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22 Reads

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7 Citations

Journal of Business Research

Katerina E. Hill

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Matthew D. Hill

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G.W. Kelly

Evidence from multivariate regression models suggests market share and demand uncertainty influence the value to shareholders of advertising expenditures. Shareholder returns to advertising are lower for firms with greater market share over the full sample period; however, this market share effect dissipates during non-recession years. Results also show higher returns to advertising for sellers with more volatile revenues. From these results we infer that low market share firms with less predictable customer demand may be better positioned to unlock the full strategic value of advertising.

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On The Direct Costs of REIT SEOs

June 2020

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10 Reads

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2 Citations

Journal of Real Estate Research

This study examines the determinants of direct costs for real estate investment trust (REIT) seasoned equity offerings. These costs are not related to information asymmetries, unlike non- REIT firms. Gross spreads vary inversely with stock liquidity, price, and industry activity. Concerning REIT-specific heterogeneity, gross spreads are generally insensitive to property type and operating partnership structure. Still, the findings suggest managers can influence costs as higher fees are directly related to the use of underwriting syndicates and more reputable investment banks. Finally, a test for differences in direct costs across REIT and comparable industrials shows significantly lower direct issuance costs for REITs.


Trade Credit or Financial Credit? An International Study of the Choice and Its Influences

August 2017

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79 Reads

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35 Citations

Emerging Markets Finance and Trade

Trade credit financing has usually been assumed to be an expensive source of funds. Recent studies, however, suggested that it can be available at either low or no cost. Using an international panel of firms, we provide an empirical answer to this matter. We analyze the type of firms and financial environments that are associated with a relatively more intense use of financial credit and, consistent with the mainstream literature, we find that trade credit financing is chosen by firms that have more restricted access to financial credit. These results appear to be stronger for firms located in emerging markets.


On the diminishing return to trade credit

September 2015

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46 Reads

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6 Citations

Journal of Financial Research

We examine the relation between excess returns and corporate trade credit policy. Robust results suggest a lower market value of receivables for firms with higher lagged receivables levels, consistent with diminishing returns from extending trade credit. Further findings indicate that the diminishing return to trade credit varies with industry affiliation, market share, and financial constraint. Our results emphasize the importance of actively monitoring trade credit levels. © 2015 The Southern Finance Association and the Southwestern Finance Association.


Frictions and the contribution of inventory to shareholder wealth

September 2014

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41 Reads

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6 Citations

Journal of Financial Research

Shareholder wealth effects associated with inventory are examined. Initial results indicate a positive and significant relation between shareholder wealth and inventory. Additional findings suggest that operating conditions, financial constraints, and working capital behavior influence the value of inventory. These findings are consistent with tactical and strategic decisions influencing managers to hold inventory. Overall, the results suggest that shareholders price the strategic advantages accompanying inventory.


REITs and market friction

May 2014

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35 Reads

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2 Citations

Review of Quantitative Finance and Accounting

We examine differences in price delay for a sample of real estate investment trust (REIT) and non-REIT matched pairs. Results suggest an economically and statistically higher level of price delay for REIT securities, which implies heightened frictions that increase the time needed for new information to be impounded into the prices of REIT shares. The primary drivers for the observed delay differential include differences in idiosyncratic volatility, market risk, and the number of days traded. Within-REIT determinants of delay confirm findings for the pooled sample of matched pairs. Importantly, we infer find that REIT investors are not compensated for restricted information flow, as excess returns are unrelated to the price delay.


Downstream Value of Upstream Finance

November 2013

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30 Reads

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12 Citations

Financial Review

We examine market value implications of managing liquidity via supplier financing. Results suggest a direct link between shareholder wealth and use of trade credit, and the relation exhibits significant cross-sectional variation. In particular, the market value of trade credit varies with the liquidity of goods sold and competition in product markets. Evidence also indicates the value-supplier financing association strengthens with financial constraint, which supports the financing motive for trade credit. Further findings are consistent with the transaction cost motive. Overall, we conclude that shareholders value the strategic benefits associated with supplier financing and that downstream firms’ characteristics influence this value.


Downstream Value from Upstream Finance

November 2013

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28 Reads

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8 Citations

Financial Review

We examine market value implications of managing liquidity via supplier financing. Results suggest a direct and significant link between shareholder wealth and use of trade credit, and the relation exhibits significant cross-sectional variation. In particular, the market value of trade credit varies with the liquidity of goods sold and competition in product markets. Evidence also indicates the value-supplier financing association strengthens with financial constraint, which supports the financing motive for trade credit. Further findings support the transactions cost motive. Overall, we conclude that shareholders value the strategic benefits associated with supplier financing and that downstream firms’ characteristics influence this value.


Determinants and Effects of Corporate Lobbying

October 2013

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1,460 Reads

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175 Citations

Financial Management

We examine the determinants and value effects of corporate lobbying, controlling for corporate political action committee (PAC) campaign contributions. We find evidence that firms with greater potential payoffs from favorable policy and regulations lobby most actively, and that managers often utilize both lobbying and campaign contribution channels to influence the political climate affecting the firm. We also find that shareholders value the lobbying activities pursued by management on their behalf, particularly if the firm does not have a PAC that contributed to an election campaign. The results are robust to a number of tests designed to mitigate potential omitted-variable and self-selection bias.


The effectiveness and valuation of political tax minimization

August 2013

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35 Reads

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31 Citations

Journal of Banking & Finance

We find evidence suggesting that corporate lobbying for tax purposes over the period 1999–2009 is one method by which firms managed corporate taxes. Furthermore, tax management strategies employed by these politically active firms were valued by shareholders. Firms lobbying on tax issues have lower book effective taxes and greater discretionary permanent differences in GAAP and IRS taxable income. Investors place a premium on lobbying activities for tax purposes unless the firm already has a low effective tax rate or very high book-tax differences. We conclude that lobbying political officials is one method by which firms manage risks attendant an aggressive tax strategy.


Citations (19)


... The figures show that corporate investment in advertising is huge, and advertising has become an important competitive strategy. As a critical strategic decision for firms to maintain competitive advantages in product markets (De Canha et al., 2020), advertising investment can help firms to increase firm value (Freimer and Horsky 2012;Joshi and Hanssens 2018;Hill et al., 2020) and reduce systemic risk (McAlister et al., 2007) by enhancing product awareness and improving customer loyalty (Madsen and Niessner, 2019;Focke et al., 2020). The purpose of this paper is to explore whether and how the intensification of product market competition affects the advertising expenditure of firms. ...

Reference:

Product Market Competition and Corporate Advertising Expenditure: Evidence from a Natural Experiment
Do market share and demand uncertainty influence the relation between advertising expenditures and shareholder value?
  • Citing Article
  • July 2020

Journal of Business Research

... In a different study [39], demonstrated that inventory turnover has a favourable impact on demand for trade credit and that the number of trade credit increases when accounts payable payment periods grow. The results of the [40] study indicated that businesses with limited liquidity would request less trade credit [41]. found that Spanish businesses with limited credit have a greater reliance on trade credit. ...

Trade Credit or Financial Credit? An International Study of the Choice and Its Influences
  • Citing Article
  • August 2017

Emerging Markets Finance and Trade

... Surprisingly, however, whether lobbying (in particular) improves firms' financial performance has been investigated only in the domestic context (Alonso & Andrews, 2021;Chen et al., 2015;De Figueiredo & Silverman, 2006;Hill et al., 2013;Kim, 2008). Despite the increasing use of this type of political activity by MNEs in host countries (Holtbrügge et al. 2007;Puck et al. 2013;Yim et al. 2017), little research exists on whether lobbying by MNEs affects the performance of their subsidiaries located in the host country. ...

Determinants and Effects of Corporate Lobbying
  • Citing Article
  • January 2011

SSRN Electronic Journal

... A plausible strategic response to the exogenous imposition of a higher cost structure or decreasing performance is a reduction in net working capital (NWC) through active management of its various components. Summers and Wilson (2002) and Molina and Preve (2009) document that firms with lower capital access or higher financial distress tend to grant lower trade credit to clients, and Hill et al. (2015) show that an extension of credit is associated with a reduction in return for trade credit suppliers. Steinker et al. (2016) find that firms in financial distress reduce their inventory levels until the end of the distress period, and Deloof (2003) finds that less profitable firms tend to wait longer to pay their bills. ...

On the diminishing return to trade credit
  • Citing Article
  • September 2015

Journal of Financial Research

... Aggressive working capital management argues for minimal levels of current assets versus fixed assets in a quest for higher profitability, while conservative working capital management argues for a greater proportion of current assets for enhanced liquidity. Beauchamp et al. (2014) argue that while efficient working capital management is optimal in a perfect business environment, in the presence of operating or financing frictions, holding higher levels of inventory is positively related to shareholder wealth. They conclude that the optimal level of inventory varies across firms based on differential frictions faced by its suppliers. ...

Frictions and the contribution of inventory to shareholder wealth
  • Citing Article
  • September 2014

Journal of Financial Research

... Tax avoidance strategies vary widely and may include measures such as shifting income to low-tax jurisdictions, establishing offshore accounts, utilizing tax shelters, or engaging in complex financial transactions. The primary objective of tax avoidance is to optimize financial outcomes by legally reducing tax burdens [15]. However, it is crucial to distinguish between lawful tax avoidance and illegal tax evasion. ...

The effectiveness and valuation of political tax minimization
  • Citing Article
  • August 2013

Journal of Banking & Finance

... It is important to investigate these implications because trade credit is a major form of financing, especially in developing countries where access to external finance is relatively limited. Hill et al. (2012Hill et al. ( , 2013, for example, argue that while suppliers could derive strategic benefits from trade credit, investors also recognise it as an effective tool for boosting sales growth and profitability. Another implication is that companies might be able to gain competitive advantages by using trade credit strategically to fight competition without resorting to detrimental and endless price wars. ...

Downstream Value from Upstream Finance
  • Citing Article
  • November 2013

Financial Review

... Bank credit is generally considered as a cheaper short-term credit than trade payables (Hill et al. 2012;Afrifa et al. 2019;Chen et al. 2019) because the latter has an inherent cost (Ng et al. 1999) arising from the loss of cash discount (Nilsen 2002;McGuinness and Hogan 2016). Several studies have postulated a higher performance effect of bank credit than trade payables (Du et al. 2012;Kestens et al. 2012;Afrifa et al. 2018). ...

Shareholder Returns from Supplying Trade Credit
  • Citing Article
  • April 2012

Financial Management

... The author further notes that when there are higher placement costs and value uncertainty with new REIT shares, greater discounting is observed. Gokkaya et al. (2013) concentrate on the direct costs of REIT SEOs. They show that SEO costs are approximately 4.64% of issuance proceeds but are unrelated to information asymmetry issues unlike in other industrial firms. ...

On the direct costs of REIT SEOs
  • Citing Article
  • August 2012

SSRN Electronic Journal