Questions related to International Marketing
Despite the highest ever domestic production production, and comfortable public stock the retail rice price is at the historical peak. The Ministry of Food approved quick import of 1.7 million ton rice from international market to curb the soaring rice price. Do you think that this big import will be able to control rice market? This big import might hurt the rice farmers as well.
We want to place a large order, but we are not sure how reliable they are. Our local suppliers costs us a lot more, since they also source it from similar foreign merchants, and we wanted to cut down the expense.
We want the product shipped to India, and would like to have some assurance before placing the order. Has anyone had any experience with them in terms of international shipping? Any suggestions or information in the regard will be appreciated. Also, if anyone has used their own products, please let us know of your experience.
I am currently writing about the role of national culture (differences in values (especially risk aversion) and attitudes in general) for international supply chains. Does anyone know of an example of a global company that experienced supply chain problems due to the national culture of the host country?
Thank you very much!
One of the strategies multinational used to enter in international market is joint-venture. The question is what challenges and opportunities to be considered when planning an international business venture.
Thank you for your contribution.
Need to know the method or model through which price integration between domestic and international market can be calculated.
I am a student trying to write a marketing essay, and I found the topic of standardization versus adaptation is really interesting. But I still don't have any clue about the specific question that I can work on. This topic seems to be very well developed and I don't know if there is still a gap left for a not-so-clever student like me.
Do you have any suggestions? I am quite interested in social media strategy though, do you think it would be an appropriate topic in this area?
Dear all. It is not often I start a discussion without some contextualisation but this time I do because perhaps it might be more interesting if people can freely discuss without initial guidance at least :-) . How do you view the future of research in to IB in terms of streams? Trends ? new theories on the horizon etc? What is your opinion? The word is free!
Best wishes Henrik
In the International Marketing course at Clarion University of Pennsylvania, I want my students to get an opportunity to talk to students in other parts of the world to understand their culture and work on developing a marketing plan. Please let me know, if anybody is interested in joining hands or passing some leads. I can then share more details and a plan to collaborate.
I am currently working on my dissertation of understanding intercultural challenges in Key Account Management (Global Account Management). Is there any literature in KAM available integrating intercultural challenges. Any recommendations for a quantitative method to analyze intercultural challenges in GAM.
I am trying to figure out the distinctions between international opportunity recognition (IOR) and opportunity recognition (entrepreneurial). I see in some literature, IOR is defined as to find an opportunity to do business in international market. I want to learn more. Is there any article to refer me? Can you share your thoughts?
I am working on a strategic project where I am going to design strategies to attract international students for a new program that we recently started. What are the marketing strategies European universities experimenting with in order to attract more international students?
Please exclude Online Marketing & Social media from the discussion below.
I am working on my Ph.D. topic and I'm interested in areas such as Marketing, Higher education, Startups, Internationalization, Strategies. Please recommend me different topics that fit well in the defined areas of interest. One of the topic which could be,
''Marketing strategies for the internationalization of higher education''
As a student, I have always read that the probability of getting a job in the oil industry is related to its value in the international market. Please enlighten me with some political reasons associated with unstabilized, always changing oil prices which reaches $ 147 sometimes and sometimes only $30.
Before now natural rubber producers have always been advice by experts to reduce production/supply whenever there is fall in price of natural rubber. The recent fall in the price of natural rubber is not as a result of over supply/low demand of the produce but as a result of the trade war between the USA and China. What advice will you give to the natural rubber producers
I would like to specify a structural model in LISREL with 7 latent variables.
Consistent with other studies in my field, I want to parcel the indicators of the multi-item latent variables into a single composite (i.e. using the average of all 3 indicators as a single predictor of the latent variable) and account for error variance by setting each composite's error variance to (1-α)*σ2, where α is the construct reliability and σ is the variance of the composite taken from the variance-covariance matrix of composites.
This model gets reasonable model fit indices and no warning messages, except for the THETA-DELTA matrix not being positive definite, which I think is normal because I set the error variances of 3 single-indicator variables variables to 0 (the other 4 are the multi-item variables).
So I looked at the completely standardized solution (indicator loadings and their error variances) to calculate the composite reliability of each multi-item construct.
In a next step, I imported a variance-covariance matrix of the composites (i.e. I averaged the means of the multiple indicators of a construct into a single variable, for those that have multiple indicators) and specified them as observed variables. I set their loadings to 1. I set the error variances of all indicators to (1-α)*σ2. For the 3 single indicators, I assumed a construct reliability of 0.8 and also fixed their error variance according to the formula. However, now I end up with the following warnings:
W_A_R_N_I_N_G: PSI is not positive definite
W_A_R_N_I_N_G: Error variance is negative
I just cannot seem to figure out why these warnings occur. My specified model is supported by previous theory and the method of setting error variance to (1-α)*σ2 has also been used before in other studies in which multiple indicators of a single latent variable were parcelled (i.e. averaged). All construct reliabilities are greater than 0.7, by the way.
Does anybody know what might be the source of the error?
Any help or hint is greatly appreciated.
Thank you very much in advance!
I am trying to make a list of commodities that swifted from "list price" market governance to futures markets during the 1980s. I have individuated the following (but I am not sure about the rubber and cocoa):
Any other suggestions? As general sketch for the difference between a produce exchange and a list price marketing, I refer to the works of Margaret Slade, Two Pricing Systems in non-ferrous metals
I am having trouble locating the names of British and American merchant houses that operated in Yokohama after it became a treaty port under the British and American treaties with the Shogunate. I have spent a considerable time but am only managing to find one name here and another there. If anyone has such a complete list of names, I would appreciate a copy of it which I can use in my article. It will be duly acknowledged. Thanks
I'm starting a paper about how international marketing process (as a decision making process) today are impacted because of the rise of anti-globalization policies and feelings, arround the world. I appreciate any idea, concept, theory, data, o bibliography that you'd like to share.
CAPITALIST IDEOLOGY: A GLOBAL ANALYSIS (1981-2014)
Institutional frameworks that favor economic development have been analyzed at a global level by way of multiple indicators, such as those presented in the World Economic Forum’s Global Competitiveness Report. In particular, one of the Report’s sections, “goods market efficiency”, focuses on the conditions that facilitate the creation of a new enterprise, access to the international market and legal frameworks that favor competition. A similar perspective can be found in the Ease of Doing Business Index prepared by the World Bank, which attempts to quantify the business-friendliness of a country’s regulations. Additionally, The Economic Freedom of the World Index, sponsored by the Fraser Institute, measures the degree to which the policies and institutions of countries are supportive of economic freedom. The cornerstones of economic freedom are personal choice, voluntary exchange, freedom to enter markets and to compete, security of the person and privately owned property.
On the other hand, the absence of institutional frameworks and practices that favor a competitive capitalist economy have been measured in statistics such as the “Crony Capitalism Index,” published by The Economist, and the “Corruption Perceptions Index,” published by Transparency International. Privileged treatment by governments and regulatory bodies towards certain sectors of the economy create significant distortions in the market, losses in overall productivity, and ultimately a poorer population.
All of these studies show that a country’s prosperity is strongly correlated with a market-friendly institutional framework. But how do these frameworks develop? What is the relationship between the existence of pro-capitalist institutions and the economic mentality of a society?
It has been shown that the existence and extension of market-friendly institutional frameworks are interrelated with, and largely dependent on, the ideological beliefs held by a society. According to Michael Porter to achieve sustainable growth a society must have an archetype of productivity, including a comprehension of the factors that influence the efficiency of the economy. These factors include the existence of competitive markets, openness to globalization and international trade, an understanding that free markets benefit a majority of the society, and awareness of the pernicious effects of government favoritism (Porter, 2000). Porter argues that without this paradigm of productivity it is probable that an alternate view of prosperity takes root in a society, one which is favorable to the existence of noncompetitive rents, such as those granted by protectionist economic policies.
The optimal paradigm should not be confined to the upper echelons of a society but instead should permeate through its entirety, including the working class. Absent this diffusion, reforms favorable to a higher productivity will possibly face political opposition.
This project proposes to study the presence and degree of a market or capitalist ideology in different countries over the course of last three decades, via construction of a comparative indicator. The data to be used will be sourced from the World Values Survey, an international survey published in six editions between 1981 and 2014, which allows for the investigation of extant economic ideologies in a variety of countries. The Survey’s questionnaire includes multiple pertinent questions which reflect on the existence of a capitalist mindset, which can be defined as a favorable view of economic freedom, competition, private enterprise and free markets as creators of wealth. Although some components of the Survey have been used in studies which attempt to establish a relationship between culture and economic development, none of those studies have systematically investigated the question of a capitalist culture. Thus, we consider that our approach represents an original contribution which will permit a deeper understanding of a complex phenomenon. The precedent of this proposition is the investigation conducted by Carlos Newland, who analyzed the differences in economic ideologies between Latin American countries of Hispanic origin and countries with Anglo-Saxon cultural roots (Newland, 2017).
Our starting hypothesis is that the world’s most highly developed countries, ones with strong economic institutions, benefit from a “comparative cultural advantage” (Berger, 1990) with regards to their valuation of capitalism (countries such as the United States, New Zealand and Australia are included in this group). It is the economic culture of these countries that sustains the quality of their institutions and consequently their prosperity. Conversely, the economic cultures in countries such as Argentina and Russia are averse to free markets; in both cases, this culture is product of long statist traditions. In China and India, attitudes towards capitalism are ambivalent, at least in terms of how the private enterprise is valued. An interesting case is Chile, where an adequate institutional superstructure has generated important economic achievements. However, the country is coupled with an anti-capitalistic economic culture, which threatens the long run stability of its reforms. There is a worrisome trend visible in certain regions of the world (for example, Latin America and China), where the appreciation of capitalism has suffered during these first years of the new millennium.
The paper produced pursuant to this investigation will focus principally on quantifying both the level and the evolution of a capitalist mentality in a diverse selection of countries over the course of the last thirty years. Additionally, the paper will contain an analysis and explanation of variations encountered in the data.
Carlos Newland is Professor at ESEADE University and Torcuato Di Tella University in Buenos Aires. He holds a BA in Economics (Universidad Católica Argentina); a Master of Letters (University of Oxford), and a Dr Litt. in History (University of Leiden). He has been Claude Lambe Fellow (1990), De Fortabat Fellow at Harvard University (1999), and Guggenheim Fellow (2000). He has published articles in several journals on Economic History and Development, such as the Journal of Economic History, Explorations in Economic History, Desarrollo Económico, Revista de Historia Económica, Hispanic American Historical Review, and the Journal of Latin American Studies.
Peter Berger (1990), “Observaciones acerca de la cultura económica”, Estudios públicos: revista de políticas públicas, pp. 11-30.
Michael Porter (2000), “Attitudes, Values, Beliefs and the Microeconomics of Prosperity,” in Culture Matters: How Values Shape Human Progress, (L.E. Harrison, S.P. Huntington, eds.), New York: Basic Books, pp. 14-28.
Carlos Newland (forthcoming 2017), “Ideología económica: una comparación entre naciones hispánicas y anglosajonas”, Cultura Económica. Working paper (Spanish) at: https://eseade.wordpress.com/2016/09/08/ideologia-economica-una-comparacion-entre-naciones-hispanicas-y-anglosajonas/
Links to reports cited:
SMEs contributes highly in revenue collection of many countries but they have not yet used the advantage of international trade to penetrates global market. How can they penetrate to global market, if supply chain technique be applied?
my dear friend
i need a questionnaire about The impact of international marketing strategy on corporate decision-making structure. I would be very grateful if some one sends me some thing.
I seem to find only general 'entrepreneurship theory' and articles about born globals and seperate aspects of SME internationalization. It's difficult to understand the whole theoretical framework.
I am interested in investigating a research on the concept COO through a multi-cue approach. Although i based my research on theory without any problem, i unfortunately couldn't figure out how to conduct the application of the research. I have read related articles to my study, although i had insights into the effect of price and brand on product evaluations, in the methodology part of articles i read weren't explicitly put forth how the manipulations on price and brand were conducted.
In this context, i would like to test COO effect on product evaluation by giving further details about the product, so i will respectively give COO, brand and price info and see if COO effect is as strong as suggested in the literature when other cues are added to the research.
How can i measure whether COO effect on product evaluation differs when brand and price info are provided?
Ipeirotis published "Demographics of mechanical turk " in 2010.
I think some of the data from there was quoted in Paolacci et al's "Running experiments on amazon mechanical turk. Judgment and Decision making"(2010)
The demographics of MechTurk is important for any researcher. Does anybody know of any more recent research on this topic?
I am almost finished writing an article about Chinese sellers on Amazon.de or other European Amazons and the VAT issue.
I would kindly ask you to give me your opinions if you spot faults in my argumentation since the issue seems to be so clear and yet so difficult to verify.
According to Amazon: approximately 2 million external sellers use the platform of Amazon whereas sellers from Hong Kong and China have been growing 65% per year. Overall 40% of the total business of Amazon is done by third-party seller.
A Chinese seller (BestWe is one typical seller example) presents his products on Amazon.de and the webpage of Amazon.de says VAT included (MWSt. inkl.). The impressum of the Chinese seller does not show a European VAT identification number (although he could apply for one via MOSS).
So the customer buys from a Chinese seller on Amazon.de assuming that VAT is included (and declared). Nevertheless Amazon informs that Amazon only withholds VAT for their commission portion according to EU directive 1042/2013 and the rest is paid out to the Chinese seller.
In Europe, according to EU Directive 112/2006 for B2C product sales VAT shall always be declared in the country of the seller.
Letter shipment from Hong Kong to Europe is €1-2 for products like smartphone covers. Wholesale price in Hong Kong is way lower than €1 and sales price on Amazon €6-8
The Chinese seller has three options to deliver to the German buyer
1) Value incl. shipping less than €22 and shipped from China
Customs does not stop the shipping (for administrative reasons of low value) and the seller should declare VAT directly to the tax office on his own. It is free of import VAT but this does not mean it is free of VAT. And on Amazon it is shown with VAT so it has to be declared.
2) Value above €22 and shipped from China
Customs stops the shipping and either the buyer pays import VAT or it is returned or destroyed. A contradiction because the buyer has paid VAT according to Amazon already, the seller has received the whole value and has to declare VAT. And how then does the buyer get his original money back if he does not pay VAT to customs?
3) Seller uses FBA-Service (Forward by Amazon meaning that the seller stocks large quantities of a product at Amazon and it is then shipped from inside the European Union warehouses)
The seller pays import VAT on e.g. 1.000 smartphone covers but since they have not been sold, he declares import VAT on wholesale price and not end price. E.g. €1 value per cover instead of €8. When he then sells, the VAT on the €7 sales price difference has to be declared by the seller at that stage.
So what I see is a massive tax fraud for lower price products. In Europe every chewing gum sold carries VAT but here it seems to vanish somehow.
The question is now also how Amazon comes into this. One could claim that Amazon is somehow assisting tax fraud. Another arguement could be that Amazon is in violation of the European Union Directive 31/2000. It protects portal providers in Article 14 by defining that providers are not responsible for the content they host as long as they are not informed of its illegal character, and they act promptly to withdraw access to the material when informed of it. The obligation to react (in Germany within 24h) has been confirmed in a multitude of court cases. Therefore although Amazon is not responsible for the content created on their websites, they are responsible for the displayed information over time if they do not stop it. And this carries large financial penalties.
By the way, I have made test purchases for all three cases and in each case I was rejected an invoice showing the VAT - which I paid according to Amazon.de
Looking forward to your comments and guidance.
I want to explore why some regional cuisines are more internationally known and have international presence than others (think for instance Cajun, Tex Mex, etc.)
I have done some preliminary research in this area, not published yet, and I can see a lot of value in creating such programs.
Multi-Brand Power is the strategy where the local agency enters into the different products portfolio. It’s a process of introducing the ranges of product categories in different brand profile and the making the class in terms of different price segments to the consumers.
When there is more than one brand offer with private labeling, providing the different country of origin products or same line in the competition with the existence agency of multinational company--What will be the Reaction strategies that multinational companies applying..........
We are developing a model on Assessing Benefit Impacts provided by International Marketing. We are looking for a co author who can contribute:
A good level analytical contribution with Structural Equation Modelling
give a good reading and update the language where it is required.
Please let me know if you are holding these skills and if you are interested.
Thanks and Regards,
I want to Review/ Evaluate Benefit - Impacts Generated by International Marketing, to collect primary data and develop a model on this topic please suggest me which should be the input variables and what should be output variables that can measure benefit-impacts provided by international marketing. Also please suggest me any structure of the model if you can. Kindly.
My review of the volunteerism literature, and especially the empirical studies, leads me to conclude that most studies appear to fall into one of two camps:
- Those that focus on volunteer behavior relative to a single organization, versus
- Those that investigate volunteer behavior in aggregate, e.g., number of hours volunteered overall.
I am interested in investigating how many organizations are supported, how one's volunteer hours are divided among those organizations, and the underlying decision process.
After the articles by Peng & Illnitch '98, Peng '06 and Trabold '02 has there been more development on the research on intermediaries? E.g. when used by small to medium sized industrial firms, why they are still important in the times of the globalization and information and communication technology?
Few indigenous Nigerian, or even African firms diversify their operations into international markets. Is this a coincidence? Or are there more generic reasons to explain this "fear", in spite of the fact that research suggests that there is a positive relationship between internationalization and firm performance.
For example, does exposure to K-Pop improve consumers attitude to Samsung smartphones or Hyundai cars? Please cite a reference if possible.
Are there theories which can explain the elements of racism in product consumption? I am working on my research framework and have yet to identify such theory.
I've done a study last year (still unpublished) and it showed poor influence of Consumer Ethnocentrism, compared with other constructs such as brand and corporate image.