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Hi everyone,
I am currently writing a master's thesis at a small startup about strategic positioning. I have already studied the literature in detail. Very often the tool Value Proposition and USP is mentioned in the implementation of strategic positioning, but unfortunately the statements about it are often a bit different and I don't understand the connection 100%. Strategic positioning lies in the area of tension between customer and competitor and thus has many overlaps with the two terms mentioned. Once the positioning must be a USP / UAP against the competition, but at the same time also bring value to the customer, here the value proposition can be applied. What confuses me is that sometimes both the USP/UAP and the Value Proposition are done before the strategic positioning and sometimes not. I would like to find some literature that shows the connection in terms of a process or with the correlations. Is there anything like that?
I thank you in advance!
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There are some major differences between the three which are all inter-related:
Strategic Positioning: A company's relative position within its industry matters for performance. Strategic positioning reflects choices a company makes about the kind of value it will create and how that value will be created differently than rivals.
Value Proposition: It refers to the value a company promises to deliver to customers should they choose to buy their product. A value proposition is part of a company's overall marketing strategy.
While the USP situates a business in relation to its competitors, the value proposition focuses more on how customers' lives will be improved by working with the business.
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We recently noticed the return of some companies to their countries of origin after having relocated their activities in low-cost countries. The reasons are varied: rising transportation costs, rising wages, problems with the quality of products.
Is this is the beginning of a generalized movement or is it rather a passenger movement?
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Yes, there is a drastic relocation back to countries of origin due to the low cost of production in the home country.
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The public administration is the real institution to provide service to the country's population, but planners face difficulty in analyzing the internal and external environment to identify opportunities, threats, strengths and weaknesses, to build a strategic plan that can meet the needs of the people.
So, how can we analyze the internal and external environment of the public administration institution in the country from your point of view?
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make with SWOT analysis.
SWOT stands for Strengths, Weaknesses, Opportunities, and Threats, and so a SWOT analysis is a technique for assessing these four aspects of your business.
SWOT Analysis is a tool that can help you to analyze what your company does best right now, and to devise a successful strategy for the future. SWOT can also uncover areas of the business that are holding you back, or that your competitors could exploit if you don't protect yourself.
A SWOT analysis examines both internal and external factors – that is, what's going on inside and outside your organization. So some of these factors will be within your control and some will not. In either case, the wisest action you can take in response will become clearer once you've discovered, recorded and analyzed as many factors as you can.
SWOT seems simple, but, if used carefully and collaboratively, it can be very revealing. For example, you may be well aware of some of your organization's strengths, but until you record them alongside weaknesses and threats you might not realize how unreliable those strengths actually are. Equally, you likely have reasonable concerns about some of your business weaknesses but, by going through the analysis systematically, you could find an opportunity, previously overlooked, that could more than compensate.
In this article, video and infographic, we explore how to carry out a SWOT analysis, and how to put your findings into action. We also include a worked example and a template to help you get started on a SWOT analysis in your own workplace.
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Are there any recommendations for publications on freemium and customers retention/termination?
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You might have a look at the below articles for your research:
Ross, N. (2018). Customer retention in freemium applications. Journal of marketing analytics, 6(4), 127-137.
Ascarza, E., Netzer, O., & Runge, J. (2020). The Twofold Effect of Customer Retention in Freemium Settings. Available at SSRN 3725224. https://papers.ssrn.com/sol3/papers.cfm?abstract_id=3725224
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I need research papers or books related to theories of business strategies and best practice for strategy plan
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A business plan is about setting short- or mid-term goals and defining the steps necessary to achieve them. A strategic plan is typically focused on a business' mid- to long-term goals and explains the basic strategies for achieving them. This guide sets out the basics of the strategic planning process.
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The idea is for people who are overwhelmed by the huge amount of products when they come into a store/ supermarket and do not know where to find the products they want. Usually, they will have to find a staff member to ask for directions. Therefore, I'm finding a solution which can help them view their locations on their own phones and search for the place of/ direction to their expected products. The data collected from this activity (such as what products they purchase most, how often they go shopping etc) can then be used by machine learning to figure out the shopping behaviour of customers so as to improve their shopping experience and provide retailers with better business strategy.
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La negociación vía online, necesariamente las micro, pequeñas y medianas empresas, tienen que hacer análisis de la situación los negocios en las nubes, y asesorarse con los analistas de sistemas para que direccionen con algoritmos apropiados y solucionen el problema de búsqueda de productos por parte de los clientes, lo más sencillos posibles , fáciles de ingreso,...,
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Each cultural dimension of the Hofstede's culture require to assign a constant value [C(pd) for Power Distance Index, C(ic) for Individualism Index and etc). The manual says the constant values are chosen by the user to shift her/his PDI scores to values between 0 and 100. But how to determine what to assign and how to assign are not explained. Can anyone suggest me a procedure..
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Whereas, My two specific points of confusion would be:
  • Do I need to calculate the constant of each country versus himself, or should I pick just one (either USA or Chile) and use that as reference to get my constant for both countries?
  • To see the direction of the constant (- or +), do I need to subtract my score to Hofstede’s score or Hofstede’s score to my result?
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Hi,
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I would recommend reading the following article:
- Elizandra Severgnini (2018) The indirect effects of performance measurement system and organizational ambidexterity on performance, Business Process Management Journal, Vol. 24, No. 5, pp. 1176-1199. DOI 10.1108/BPMJ-06-2017-0159
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Why is the importance of analyzing and conducting research on the correlation between the stock market valuation of securities (stocks, bonds, etc.) and the economic and financial situation of business entities growing?
In recent years, the importance of examining the correlation between stock market valuation of securities (stocks, bonds, etc.) and the economic and financial situation of business entities is growing, because there are more and more anomalies and speculations on capital markets, which may reduce these correlations. The importance of studying this issue is growing particularly when in certain listed markets valuations of certain financial assets and instruments are less and less related to economic fundamentals and the significance of speculation is growing. If such a lack of correlation between the stock market valuation and the economic and financial situation of business entities is growing, then the financial and / or economic crisis may occur. Such a situation of increase in speculative factors on stock exchanges and commodity exchange commodity markets appeared in 2006-2008 and contributed to the global financial crisis in 2008.
Do you agree with me on the above matter?
In the context of the above issues, I am asking you the following question:
Why is the importance of analyzing and conducting research on the correlation between the stock market valuation of securities (stocks, bonds, etc.) and the economic and financial situation of business entities growing?
Please reply
I invite you to the discussion
Thank you very much
Best wishes
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Dear Nazir Ali,
Yes, you asked a key question in the context of the topic of this discussion. Typically, it is in the event of an exceptionally large overvaluation or undervaluation of market valuations of listed securities that these kinds of questions are asked.
Thank you very much,
Best wishes,
Dariusz Prokopowicz
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Core competencies have been defined as the skills, capabilities and proficiencies that give businesses a competitive advantage.
We are doing research where it would be useful to 1) identify and specify the core competencies of different companies and 2) classify or categorize those competencies.
Are there any frameworks, models or processes that would help us?
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What kind of scientific research dominate in the field of Ethics and good practices in business?
Please, provide your suggestions for a question, problem or research thesis in the issues: Ethics and good practices in business.
Please reply.
I invite you to the discussion
Best wishes
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Dear Raya Al-Naimi,
Yes, that's right. Ethics is a set of rules, written or unwritten, that can be of significant importance to consumers of products and services. If this is the case, then producers, service providers, traders take these issues into account in running their enterprises, companies, etc.
Thank you, Regards,
Dariusz Prokopowicz
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I am interested in doing my doctoral research on a model for the strategy of operations in services but I want to be sure if one does not exist today
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A review of previous research will help you to find out what is going on in your research field. It will also help to find a research gap.
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Will the technologies of electric motors and the new generation of batteries installed in cars and other motor vehicles be developed in the scope of the main directions of development of electromobility of the automotive industry? Will the technology of hydrogen engines or other types of engines be developed as part of the development of eco-motorisation? At present, in the majority of countries, there is no financial resources for financing high-budget pro-ecological projects from public finance funds? Should new, new ecological innovations, new technological solutions in the field of renewable energy sources, new ecoelectrodes producing electricity for the needs of electromobility in the automotive industry, new generations of batteries, photovoltaic panels, energy storage and transmission stations, hydrogen and other engines, etc. be created that the production and use of electricity generated from renewable energy sources becomes profitable, that it becomes a profitable business, that electromobility will become more and more profitable, profitable, and the prices of electric cars drop significantly? If this process lasts for a long time, there may be a shortage of time to implement the necessary reforms aimed at disseminating in the global economy a model of sustainable pro-ecological development based on the concept of green economy. If this process lasts much longer than by 2030, there may not be enough time to carry out the necessary reforms to reduce greenhouse gas emissions and, consequently, the planet's warming process will accelerate considerably, this process will be irreversible and will continue to accelerate and towards the end of the 21st century will lead to a global climate disaster that threatens the life of all humanity and most other forms of life on Earth.
In view of the above, the current question is: What are the main directions of the development of electromobility of the automotive industry?
Please, answer, comments. I invite you to the discussion.
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There seems to be a movement to electromobility in the sector, but i agree, hydrogen engines will play their part too in the movement away from fossil fuel vehicles. Regardless of which systems eventually becomes the norm, significant changes are going to be the result - although i wonder if we will see regional variations in the choice of system adopted.
Very best wishes, James.
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In my opinion, the scope and possibilities of business cooperation with the world of science are constantly growing, especially in the areas of technical sciences, biotechnology, energy, materials science, information technology, ecology, etc. and in the development of innovations, patents and inventions created in various fields of technology, technology, etc.
Do you agree with me on the above matter?
In the context of the above issues, the following question is valid:
Does the scope and possibilities of business cooperation with the world of science increase or decrease?
Please reply
I invite you to the discussion
Thank you very much
Best wishes
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Hi Dr Dariusz Prokopowicz . It increases continuously with time.
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What are the industries that embraced blockchain technology?
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Tell us how you perceive AI and its adoption.
AI- Future is here! Blurring the lines of reality and fiction.  A good 2 minute read on basics to help one start on their “pursuit of AI” Looking forward to the series @SandeepPandey Link to article:  https://lnkd.in/er-sWQK Link to post: https://lnkd.in/e7ANuJ7
Link to our paper on ROI computation for AI investments:
#AI #Artificialintelligence #transformation #datascience #RPA #ML #Deeplearning #machinelearning#future #enthusiasts
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Learning the hidden information in real time datasets related to economics and health. Both predicting and feature interpretation.
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Are research and development programs for research centers cooperating with enterprises and other entities in clusters in order to activate entrepreneurship and innovation of business entities in your countries?
In recent years, cooperation programs for research and R & D centers with enterprises have been developed in some countries to activate entrepreneurship and innovation of business entities.
Because in developed countries information, innovations, new technologies and entrepreneurship are considered as one of the most important factors of the country's economic development and, as a consequence, also economic growth measured, for example, by the Gross Domestic Product in subsequent years.
In addition, research and research and implementation works are conducted in these themes, which further underline the high level of significance of innovation, new technologies and entrepreneurship in contemporary national economies.
Clusters are created within which enterprises undertake cooperation with other business entities, with scientific, research and implementation centers, universities, public sector institutions to exchange experiences, transfer knowledge, run and develop joint research and implementation projects, including innovative technological and process solutions, research, organizational and other.
In connection with the above, I am asking you the following question: Are research and development programs of research centers with enterprises and other entities in clusters conducted in your countries aimed at activating entrepreneurship and innovation of business entities?
Please, answer, comments,
I invite you to the discussion,
Thank you very much,
Best regards,
Dariusz Prokopowicz
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A very relevant discussion I must say. In India, the Government and various private academic institutions, as well as research centres, are partnering to develop business incubation hubs and start-up encouragements for researchers working in frontier areas of various fields. However, there is still a lot of scope for improvement in motivation, intent, plan and awareness about research to start-up transitions and entrepreneurship.
The following links can be accessed for detailed knowledge about various start-up schemes and funding in India:
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Does the development of data processing technology in Big Data database systems and other technologies developed in the field of technological revolution Industry 4.0 generate new business management concepts?
At present, in the age of the technological revolution known as the 4.0 industry, new technology management or Internet-based companies are emerging.
The technological revolution in recent years, known as Industry 4.0, is motivated by the development of the following factors:
Big Data database technologies, cloud computing, machine learning, Internet of Things, artificial intelligence.
Added to this is the development of data processing analytics in Business Intelligence enterprises, the development of life science technologies, biotechnology, eco-innovation, energy, medical intelligence, etc.
On the basis of the development of the new technological solutions mentioned in recent years, the processes of innovatively organized analyzes of large information collections gathered in Big Data database systems dynamically develop.
In the context of this problem, many questions arise:
What other technological improvements, innovative organizational, technical and IT solutions will be developed in the future based on the development of the above-mentioned factors?
What kinds of innovations will be able to be created in the coming years, in the future based on the integration of the above-mentioned main determinants of the development of the current technological revolution known as Industry 4.0?
What kind of new categories of added value may be created in the future if the above-mentioned technological solutions are more involved in the creation of biotechnological, ecological, product and other innovations.
Will new technologies be created in this way, with the help of which it will be possible to generate solutions to the problems of excessive exploitation of Earth resources in the process of civilization development?
Do business management processes play a particularly important role in the context of the effective functioning of business entities in currently developing economies based on knowledge, information and technology?
Is e-management a new concept of managing virtual enterprises or rather managing online technology companies?
Are new management concepts of innovative enterprises and start-ups based mainly on knowledge, information, entrepreneurship and creation of innovations?
Does the development of data processing technology in Big Data database systems and other technologies developed in the field of technological revolution Industry 4.0 generates the emergence of new business management concepts?
Please reply. I invite you to the discussion
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Dear Hermann Gruenwald,
Thank you very much for your response. Your answers are always very valuable, inspiring, factually accurate and bringing great added value to our discussions.
Thank you, Best wishes,
Dariusz Prokopowicz
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AI is no longer the future, it’s the present, what are your experiences?
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Prof. D A Gayan Nayanajith: I disagree with you. AI currently has many different aspects where its name is no longer spacious to hold these aspects. The same thing has happened with the "Computer" as a name. Its name is originally initiated to hold the four-basic-computing operations (+, -, *, and /). But now computer means logic, AI,...etc.
AI behind all the developments you see now. But there is another face to the same coin that you will see that at the following RG link:
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The picture gets bigger: omnichannel tracking, how you feel?
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A digitalized social cognitive perspective of omnichannel service usage...Sun, Y., Yang, C., Shen, X. L., & Wang, N. (2020). When digitalized customers meet digitalized services: A digitalized social cognitive perspective of omnichannel service usage. International Journal of Information Management, 54, 102200.
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The analysis of differences in the scope of Renewable Energy Policy in individual countries should take into account the scale of the share of the oil refining and refining industry in the entire national economy. The large share of the oil industry in the domestic economy may generate analogous large-scale lobbying of the industry on the government, on policies on shaping a specific direction of development of this sector in a given country. This lobbying may concern, for example, the deliberate slowing of energy sector reforms in the scope of pro-ecological needs. This type of conservative policy may not take into account the needs of reforming the energy sector, including the development of renewable energy sources, ecological innovations in renewable energy technologies, ecological material innovations, etc. The development of electromobility or the development of power supply technologies based on hydrogen engines should also be added to this issue. oxygen or other environmentally neutral technologies. Such reforms are necessary in the 21st century in connection with the need to reduce greenhouse gases in order to slow down the progressing global warming process, ie the increase of the average annual temperature on Earth. In the 21st century, it is necessary to develop a new green economy in the context of the forthcoming fourth technological revolution, known as Industry 4.0.
The issues of lobbying the oil industry to slow down energy sector reforms is one of the major problems of modern economics, specifically the issues of sustainable development with the emphasis on ecology, the impact of industry and classic energy sources on the natural environment. This issue is particularly important in the context of climate change, global warming, rising average temperature on the Earth, the progressing greenhouse effect of the Earth and the related new climate disasters is probably the most important topic for discussion, research and human action in the 21st century.
The topics related to the greenhouse effect on Earth, which are the subject of discussion, are particularly important and scientifically important and in the context of human life.
In the context of this issue of lobbying of the oil industry affecting the governments of countries, there is an important issue for discussion in the field of economic development of the world in the 21st century.
Therefore, I am asking you with an important question: Does the issue of oil industry lobbying affecting national governments in order to slow down energy sector reforms be a serious problem and a brake on pro-ecological reforms in the energy sector and the development of, for example, electromobility?
Please reply. I invite you to the discussion
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In recent years, the topic of the pro-ecological transformation of the economy and the implementation of sustainable development goals has appeared in the media more and more often. Therefore, the scale of the pro-environmental social awareness of citizens is growing. More and more companies and corporations add the issues of achieving the goals of sustainable development to their missions and development strategies. Therefore, the following research question appears: Is the lobbying of companies from the fossil fuel extraction sector and classic energy based on these fuels gradually declining due to the growing scale of pro-environmental, public awareness of citizens? Is there a noticeable correlation in this matter?
Thank you, Best regards,
Dariusz Prokopowicz
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Gentlemen, I am conducting a research in my city on the application of the swot matrix in the largest retail chains, and through this application analyzing the impact of the pandemic on these retailers, could give me some idea of ​​how to cross the matrix, with the purpose of defining strategies more accurate for these businesses.
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The guidance/views/example of a SWOT analysis as per the following papers may further help:
  • Helms, M. M. and Nixon, J. (2010) Exploring SWOT analysis ‐ where are we now? : A review of academic research from the last decade, Journal of Strategy and Management, 3, 3, pp. 215-251.
  • Hill, T. and Westbrook, R. (1997) SWOT analysis: it's time for a product recall, Long range planning, 30, 1, pp. 46-52.
  • Pickton, D. W. and Wright, S. (1998) What's SWOT in strategic analysis?, Strategic change, 7, 2, pp. 101-109.
  • Yu, L. and Huimin, G. (2005) Hotel Reform in China: A SWOT Analysis, Cornell Hotel and Restaurant Administration Quarterly, 46, 2, pp. 153-169.
Furthermore, the following publications may help enhance an understanding of SWOT, namely: “…..we prefer TOWS analysis because it starts with an outside-in perspective, whereas SWOT analysis uses an inside-out perspective. An inside-out perspective tends not to consider customers’ wants or competitors advantages. The TOWS analysis is used because changes occur so rapidly that a particular advantage can be rendered meaningless in a very short space of time. Rapid changes often become treats to a company’s survival, though they could also be viewed as opportunities…..” (Kotler and Kartajaya, 2000, pp. 98-99).
  • Kotler, P. and Kartajaya, H. (2000) Repositioning Asia: From Bubble to Sustainable Economy. Singapore: John Wiley & Sons (Asia) Pte Ltd.
  • Weihrich, H. (1982) The TOWS matrix - A tool for situational analysis, Long range planning, 15, 2, pp. 54-66.
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Hello,
I did a mistake uploading my article "Understanding the failure of Chinese reforms in India through the study of Gujarat RIS and Karnataka REE.
My article was published in the Journal of Small Business Strategy and by mistake, I put Journal of Small Business Management.
How can I change the current situation?
Thank you for your quick feedback
Rgds
Tanguy Jacopin
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Well, you have to carefully follow all the mandatory procedures in uploading your manuscript. Next, in case mistke committed, you can contact Journal editorial board to revise your uploaded manuscript.
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I am planning to update International Business course which will incorporate contemporary topics like
> Business strategy which incorporates Climate Change/ Green Economy,
> Digitalisation of economy,
> Raise of Automation and its impact on HRM, global production, marketing and supply chain management,
>Modern challenges of Free market economy & market integration. Some of these challenges include, but not limited to the Global Pandemic, raise of the populist movement
> US-China trade tensions and strategic challenges of international business
I find most of the textbooks of international business cover traditional topics. On top of it in the last 3-5 yrs dynamics of international business is changing rapidly.
Your recommendations/suggestions are highly welcome. Thanks
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The Oxford Handbook of International Business Strategy, edited by K. Mellahi, K. Meyer, R. Narula, I. Surdu, and A. Verbeke, has just been published. It provides an excellent and broad overview of the field, and should be useful when revising a course.
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  • Business Critical failure indicators CFI
Multinational organizations as well as SME or any type of business organization for that matter share the same principle which is succeed. However success is not usually the end result due to XXX factors either internal or external or else, they all have left the business opportunity to other competitors or any other reason of such.
Below is a small list i picked from the net about these companies that really got my attention because they all shared greatness in their days and completely got cast away afterwards:
1- Kodak
2- Nokia
3- Xerox
Therefore, i would kindly solicit the help of anyone who thinks he has a close as possible answer (CFI's) that he/she could foresee before the their business ends up in a failure, what could be the possible way, approach or strategy that might help, and how to separate the right CFI from the wrong one.
Thank you in advance for your answers.
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Pareto's principle can be applied for evaluation.
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Currently, I'm trying to analyze one Chinese firm. For that my need to identify that company business model. This firm is not so much popular. so, right now the problem is my need to identify that company's business model but I don't know how to do it. My problem is:
1. How to identify or find out one company's business model?
2. What is the difference between business strategy and business model?
Please share your idea and recommendations with me.
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Hello,
I am a Master in Management student currently interning at a leading Industrial Automation company.
I need to do a business strategy thesis which brings together the fields of IIoT Platforms, with KPIs and/or AI. Please suggest some good topics.
Thank you.
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Thank you for your response, sir. Are you suggesting evaluation of business models of current IIoT platforms?
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Hello,
I am a Master in Management student currently interning at a leading Industrial Automation company.
I need to do a business strategy thesis which brings together the fields of IIoT Platforms, with KPIs and/or AI. Please suggest some good topics.
Thank you.
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In agreement with Anatol Badach, Digital Twin is important.
Edge Computing with embedded AI and IoT, system on a chip, could be considered. Look at data on processor Sony IMX500, it exemplifies what is possible and what you might aim for
Does it help🤔?
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Dear Friends and Colleagues of RG
Please provide links to the results of the study, which will answer the following question:
How strong is the correlation between the change in the economic and financial situation of enterprises and the credit policy of banks?
Have you studied the correlation between the change in the rate of economic growth of the country, economic and financial condition of business entities, income of citizens, corporate investment, investment risk, liquidity risk, debt, creditworthiness of enterprises, etc. and the changing lending policy of banks commercial enterprises that provide business loans and consumer loans to citizens?
Do you think this correlation is correct? Is the scope of this correlation correct as compared to other determinants of the changing lending policy?
What significance is assigned to this correlation in the context of the processes of improving bank credit risk management in commercial banks?
Please reply
Best wishes
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Dear In 2020, due to the economic downturn caused by the SARS-CoV-2 (Covid-19) coronavirus pandemic and the financial support provided under anti-crisis state aid, the amount of economic loans taken by enterprises from commercial banks dropped significantly. Has a similar situation occurred in your country?
Best wishes,
Dariusz Prokopowicz
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I am thinking of applying to continue my PHD after I am done with my Masters.
My current thesis topic is how Government policies affect the implementation of CSR in a business strategy.
My supervisor is interested in CSR as it pertains or connected to Corporate governance and would greatly appreciate some feedback of topics in this field.
Many thanks.
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The impact of board of directors' characteristics (age, gender, qualifications, experience etc.) on CSR spending can be a good topic. You may consider to take control variables such as firm-size and also include industry effect .....
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Hello Everyone,
As the title says, I would like to have your insights on research in Strategy and Economics focusing on Barriers to Entry. It seems like the topic was quite famous in the end of the 20th century, but this interest has slowed down in the past few years (I could be, however, wrong). I believe it would be interesting to study barriers to entry in the light of innovation, what do you think?
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It is fair to see that the topic of barriers to entry in conventional (non-network) industries has received little attention in recent years. This is partly because of competing arguments such as contestability (see works by Baumol and Spence), and models of innovative entrants (even with initially inferior technology) overcoming incumbents (see in particular Christensen's model of disruptive innovation). A brief overview of the arguments is in the following:
Martin, Xavier, “Preemption and entry timing.” In Palgrave Encyclopedia of Strategic Management (David Teece and Mie Augier, editors). New York, NY and Basingstoke, UK: Palgrave, 2013.
You are right, though, that the question takes on a new life given developments in technology, and specifically the growth of businesses that act as platforms and leverage network externalities that can render later entry extremely costly. Here are two papers on the topic:
An excellent review: McIntyre DP, Srinivasan A. 2017. Networks, platforms, and strategy: Emerging views and next steps. Strategic Management Journal 38(1): 141-160.
And a paper on a rare exception:
Eisenmann, T., Parker, G., & Van Alstyne, M. (2011). Platform envelopment. Strategic Management Journal, 32(12), 1270-1285.
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Measuring the quality of education provided by the higher education institutes is very important to enhance the effectiveness learning. There many organisations working on different tools and techniques to measure the level of quality of education. The expected answer will help to explore current practices and to develop new measures or techniques.
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I agree with Dr.
William M. Hayden Jr.
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I am a doctoral research student interested in coevolutionary approach to explore managerial intentionality as it affects organisation's information system strategic alignment with business strategy in an ecology or ecosystem of similar/competing strategic aims/objectives. I will use system dynamics modelling as a tool for my research.
As part of my skills development I need to identify journals or research publications that publish peer-reviewed articles in my chosen area of research.
I hope that my request is clear. Looking forward to your support.
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Hello, you can check the journal where I work as editor, is ESCI. If you are interested in, just follow the rules and send the paper.
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I am conducting a research on sustainable business. I would be interested in suggestions of literature review and case studies (best practices) in sustainability and business models. Thanks in advance.
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I have one interesting CS on fast fashion if it is interesting for you. I can send you on Monday.
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Hello everyone,
I´m in the next couple of months writing my dissertation. My thinking is along the lines of: Corporate heritage/history colliding with innovation and relevancy for the upcoming generation (millennials) in the luxury watch market. Especially the following paper has peeked my interest: "The corporate heritage brand paradox: Managing the tension between continuity and change in luxury brands"
However, there is also a lot of conflicting material and papers out there on the millennials, and not sure if I would end up studying two separate matters with this topic.
My question is if someone has any tips on how to attack this? If you have some expertise on the topics, and willing to share some thoughts/info/guidance it would be of great help. Ultimately, any help or feedback is very much appreciated!
Best,
Ario
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I will for sure have a good read at that, thanks a lot Michael!
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I want to learn more about the role of Internal Audit during the value creation processes such as strategic thinking or formation and implementation
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Internal Audit is more focused on controls assurance and the detection of error and fraud. The kinds of people who choose a career in internal audit are typically not strategic thinkers in the context of business strategy. What may be more relevant to the development of business strategy is risk management.
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Investigating the difference in business strategies between ethical marketplaces and traditional online marketplaces such as amazon
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Dear Frost, You cal also see this paper.
Giddens, L., Goutas, L., Leidner, D., & Sutanto, J. (2016, January). Engaging Consumers in Ethical Consumption
Choi, T. M., Lo, C. K., Wong, C. W., Yee, R. W., Shen, B., Wang, Y., & Shum, M. (2012). The impact of ethical fashion on consumer purchase behavior. Journal of Fashion Marketing and Management: An International Journal.
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What are the methodological differences in the processes of examining economic effectiveness or specific selected issues, aspects in the scope of analyzing the effectiveness of a given business activity in a situation of comparison of analyzes carried out for small enterprises and large business entities conducting diversified economic activities?
For small business entities representing the SME sector, those operating in one area of ​​economic activity, the simplest solution is to select economic and financial indicators relevant to the needs, which determine specific issues of efficiency, eg fixed assets, current assets or other classified capital categories, production factors. It is also possible to analyze and measure the effectiveness of specific processes in an enterprise, the effectiveness of measures, specific investment projects, efficiency of logistics processes, work efficiency of employees, etc. For each of the mentioned types of effectiveness tests other economic or financial indicators are used.
However, in the situation of the analysis of complex, multi-factorial processes realized with economic entities, multifaceted processes covering various spheres of activity of a specific enterprise, covering the entirety of a large enterprise operating in various business areas and with the involvement of much larger financial resources for conducted economic efficiency analyzes, then they should Complex indicator models built from many interrelated economic, financial and other indicators can be used.
A good solution in this situation is the involvement of Business Intelligence technology using large data sets describing the functioning of a specific large enterprise, gathered in Big Data database systems. In addition, advanced data processing and analysis can be made using cloud computing technology. In addition, access to data, data update and commissioning of specific analyzes of economic performance research can be carried out from the level of mobile devices, i.e. through the use of the Internet of Things technology.
Do you agree with me on the above matter?
In the context of the above issues, I am asking you the following question:
What are the methodological differences in the processes of examining economic effectiveness or specific selected issues, aspects in the scope of analyzing the effectiveness of a given business activity in a situation of comparison of analyzes carried out for small enterprises and large business entities conducting diversified economic activities?
Please reply
I invite you to the discussion
Thank you very much
Best wishes
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...significant and inverse relationship between firm size and its efficiency based on
DEA model: in fact the larger the company its efficiency decreases. Thus, according to confirming
the inverse relationship between firm size and firm efficiency, it is recommended to investors and
managers to consider the efficiency index and the desired output with respect to investments
made according to the DEA models to achieve efficiency....
The traditional profit-based criteria have recognized defects the important of which is
being manipulated by various accounting procedures and reliance on the limiting principles of
conservation and retrospection. Thus, it is necessary to find some new parameters in order to
sensibly study companies’ performance. In this regard, data envelopment analysis (DEA) is
considered as a new way to do this. The main effect of this technique is that all previous variables
for assessing performance are simultaneously or individually included. In such models, raw
accounting data, financial ratios, economic variables, and nonfinancial data and factors can be
used (Musavizadeh, 2010)...Razmi et al., 2014
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What kind of scientific research dominate in the field of Good governance in business?
Please, provide your suggestions for a question, problem or research thesis in the issues: Good governance in business.
Please reply.
I invite you to the discussion
Thank you very much
Best wishes
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Leadership
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Dear friends
I hope you had a nice summer. I sometimes get the comment that academia is not relevant from business colleagues and clients in my consultancy business. For me academia has always been something I have been careful not to associate my self too much with, even if I love to teach. My question is that if there is a way to bridge this gap or conflict between academics and practitioners? I often hear highly negative and degrading comments aimed towards academia from business leaders, some of which have themselves masters or Phd.
I think in the long run this is bad because it reduces the opportunities for academics and makes the transition between one field to another more difficult. I can my self admit to having a bias, meaning I would think twice before employing someone who has been in academia for an extended period of time.I realise this is something I need to work on, prejudice and generalisation is never good!. I think there are a lot of competent people in academia but in many ways academia has become a world of its own with little or no connection to the real world, making it more difficult to move from academia to for example a managerial role or consultancy, what works in theory doesn't always work in practice. Do you have any experiences from the vantage point of an academic? My experience is mainly from the other side, that of a business owner but it would be interesting to also hear the other side. Do you have any experiences? How can this gap between academia and "the world" be bridged or should it?How can we change the view of private businesses that academia is somehow a different world inhabited by some very odd creatures?
Also note that there is no intent of disrespect or hostility on my behalf towards academia or academics. I might have deep rooted issues with the current state of academia but many of my friends are academics. .
I wish you all a wonderful day
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Teaching must be professionalized. In other words, training offers must be geared much more towards taking into account the needs of the labor market. So more practices than theories in training.
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Dear all. It is not often I start a discussion without some contextualisation but this time I do because perhaps it might be more interesting if people can freely discuss without initial guidance at least :-) . How do you view the future of research in to IB in terms of streams? Trends ? new theories on the horizon etc? What is your opinion? The word is free!
Best wishes Henrik
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A Peter Drucker is not born every day, given the life pressure he received.
I have also to mention Israel Kirzner, the mother of modern entrepreneurship.
The future of international business is great as well as related research, look at my publications on entrepreneurship.
Just look at Chinese research; the West is becoming state controlled.
I am tempted to say: karma-darma (and vs.).
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Management theory was for long dominated by Causation, (just think about Kotler, in other words Planning, Implementing and follow up.) a different theory that has gained momentum in the last years ( Even if it was first launched in 2001 by Saras D Sarasvathy) is the theory of effectuation that is means driven instead of ends driven. I studied those theories quite extensively but found that when it comes to effectuation there is still no consensus, in other words the theory is not yet mature, something that is in my view a bit odd since the theory is 20 years old just about. Why do you think it has taken such a long time for this theory to mature? my second question. What is the relevance of Kotlers Marketing Management today? Still relevant or? Your thoughts?
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Both causation (Kotler) and effectuation (Sarasvathy) are very relevant, when it comes to understand marketing management. Advancing research into cognitive biases of managerial marketing process requires a better behavioral understanding of bounded rationality and intuitive reasoning.
In this sense, marketing is much more a (open loop) process than a (closed loop) system, in terms of behavioral interplay between prospective client and offered product in all the bazaars of life.
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They are already known numerous advantages of the cluster economy but we need to look also on the disadvantages.
My starting point is that, in one particular country, there is no cluster(s) developed at all and therefore initiative and finance should be made from the government at the beginning.
What are the biggest obstacles to develop the cluster(s)??
On the other hand, in another country, there is a specialized, developed cluster(s). Initiative and finance are done, in the majority, by the companies inside the cluster. What could be the disadvantages of these clusters?
I think your participation in this discussion will help us all to better understand the strength and importance of the cluster economy.
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A cluster economy is an economy that lives in autarky and therefore practices self-production. In practice, no economy is completely closed because no State has the means to meet all of its needs.
In contrast, we speak of an open economy for an economy that trades with other countries.
An open economy is an economy in which international trade takes place freely and takes an important part in the gross domestic product of the country. This opening is generally accompanied by economic liberalization measures.
With economic globalization, the opening rate of the main economies is increasing. The opening of an economy is empirically favorable to its economic growth.
The advantages of the open economy are in some ways the opposite of the disadvantages of the cluster economy.
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Given the ubiquitous nature and increasing use & potentialities of mobile devices in today's fast paced world.
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Nice Contribution Marina Kendra Nelson
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Hello,
If you have an answer to this question, please Dear Research gate community to follow this survey monkey link and share with me your experiences and thoughts so i can learn too.
Your responses are highly appreciated.
Br,
M. Mechiche
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Scientific and academic anomalies.
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I'm currently thinking about "what topic" can impact the performance of startups. Basically correlating the "topic" and the performance to see if the "topic" can help build the startups. In addition, how do I measure it (the impact on performance)?
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Dear Colleagues and Friends from RG,
I propose to add to this discussion considerations on the following important issue:
Crowdfounding as a form of financing innovative, technological startups.
For the purposes of analyzing the issues of the dominant forms of financing innovative, technological startups, I formulated the following thesis that crowdfounding is now becoming one of the forms of financing innovative, technological startups. In order to verify the above research thesis, I propose to continue discussions in the field of financing innovative, technological startups and in answering the following question:
Is crowdfounding becoming a popular form of financing innovative, technological startups?
Below are particularly important determinants of financing innovative and technological startups. The conclusions of this discussion in key aspects of the discussed issues confirm the formulated research thesis. To the above discussion I would like to add the following conclusion formulated as a summary of my previous considerations on the topic: Dominant forms of financing innovative, technological startups.
In recent years, more and more often, innovative and technological startups have been using new forms of crowdfunding, equity, crowdfounding and other forms of financing available via the Internet for innovative investment projects with high investment risk. Due to the high level of investment risk and difficulties in assessing technological and product innovation etc., a significant number of banks avoid financing innovative, technological startups. Commercial lenders, including lending banks, usually do not provide 100% financing. capital necessary to implement a specific business venture, because in this financing formula the lender or lender bears the full and very high credit and / or investment risk. However, there are financial or para-financial institutions, loan funds, subsidies from state public funds, the so-called business angels that grant loans sometimes as much as 100% financing business ventures. This way, among other things, certain types of innovative, technological startups that have high development potential are financed. These types of financing for innovative, technological startups are burdened with a high level of investment risk that the investor accepts in full.
In the following years, the development of internet and financial innovations can be significantly determined by the use of blockchain technology in the field of improving data transfer security systems on the Internet. Blockchain technology can also be used to secure online settlements and social payments, including financing innovative projects, new ventures developed by technological startups, and financing the development of open innovations through e.g. crowdfunding. Perhaps in the online accounts will also be used in the future critical critics. Perhaps in the future cryptocurrencies will be displacing traditional currency from online financial transactions between fintechs, financial institutions, innovative startups, online technology companies operating social media portals and their clients, and between users of these portals. The development of all of the above-mentioned ICT information technologies, advanced data processing technologies Industry 4.0 and technologies facilitating financial operations on the Internet and ensuring a high level of security of internet data transfer. The development of technological innovations, ICT information technologies, advanced information processing technologies co-creating the current technological revolution Industry 4.0, financing through crowdfunding, securing online transactions with blockchain technology, increasing the use of cryptocurrencies in these settlements, etc. These can be important determinants of the development of innovative, technological startups operating on the Internet and factors of development of the knowledge-based economy in subsequent years.
Some technology companies operating in the field of ICT and new online media are also planning to develop blockchain technology in cryptocurrency applications. For example, the social media Facebook site also announced the creation of its own critical currency called Libra, which users of the portal will be able to pay for various services available through Facebook. Some investment funds invest their financial capital in some cryptocurrencies. Another issue determining the development of open innovations that are used on the Internet are technologies typical of the current technological revolution, Industry 4.0. The current technological revolution referred to as Industry 4.0 is determined by the development of the following advanced information processing technologies, which include, among others: Big Data database technologies, cloud computing, machine learning, Internet of Things, artificial intelligence, Business Intelligence and other advanced data processing technologies Data Mining. The technologies of advanced information processing listed above are finding more and more applications in various fields of industry, production of goods and provision of services.
The number of industries, branches of economic activity and sectors of the national economy is growing, in which advanced information processing technologies typical of the current fourth technological revolution known as Industry 4.0 are used. ICT information technologies and advanced information processing technologies co-creating the current technological revolution Industry 4.0 have in recent years been a key factor in the emergence of new technological innovations and other applications applicable in various branches of the national economy. These innovations are becoming the main factor in the development of innovative startups and technology companies operating on the Internet. In macroeconomic terms, on the other hand, these technological and other innovations are an important factor in the development of modern knowledge-based economies and may have a significant impact on the economic growth rate of a developed and developing economy. I described these issues in my publications, which are available on the Research Gate portal. I invite you to scientific cooperation.
In my opinion, startups developing innovative business ventures based on innovative technologies or innovative products, services, innovative logistics, etc. are financed through crowdfounding and other forms of social external financing of investment projects available on the Internet. For this type of investment projects it is difficult to obtain financing from banks in the form of traditional loan, credit and para-credit instruments. Most banks have not yet developed multifactorial models of analysis and precise measurement of credit risk for this type of innovative investment projects planned for implementation by startups characterized by a high level of innovation, low fixed capital and a short history of functioning on the markets.
Often, emerging startups develop innovative technologies and / or products, services offered, etc. Then there is the risk of innovation. Due to the high level of risk, it is difficult for startups to find banks that would be willing to credit the implementation of a planned innovative business venture. Specialized investment funds deal with external financing of innovative startups. In addition, more and more often, innovative, technological startups use new forms of crowdfunding, equity, crowdfounding and other forms of financing available via the Internet for innovative investment projects with high investment risk. Investment funds financing the development of innovative startups implement an investment policy taking into account the bankruptcy statistics of newly established startups. Well, they choose startups with high business growth potential and high prognosis for successful implementation of an innovative business venture.
For example, they choose 10 startups to finance their development, assuming that at least half of these 10 startups will fail within 2 years of their creation, 2 or 3 startups will survive this period and will operate for at least several years but with poor business results and only 1 startup will achieve great success, high level of growth and after a few years the investment fund will be able to sell shares in this startup with high profit. In connection with the above, the key issue is to improve models for estimating the risk of bankruptcy of newly created startups and to develop the state's economic policy supporting the development of innovation, including creating conditions for the development of innovative startups. This is particularly important in knowledge-based economies where innovation and entrepreneurship are an important production factor.
In line with the above, in my opinion crowdfounding is now becoming one of the forms of financing innovative, technological startups.
Best wishes.
Dariusz Prokopowicz
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How should neurological tests be designed?
Can they be said to be valid and reliable?
What kind of test design should be done in this field?
What should be considered in the interpretation of analyzes?
Which devices should be used?
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Miguel Gil thanks
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How is organizational climate created and sustained?
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Recently took a seminar about Blue Ocean Strategy and I'm struggling to apply the blue and red ocean ideas to current market space, is this concept still prevalent in the marketing and entrepreneurial world?
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As to my knowledge, scientists explain what is valuable by using newer ideas than the "blue ocean" now. In these newer concepts and empirical studies, the authors assume that the market is a network of interdependent activities of value formation, not just a space of activities.
There is a call for abstracts about it: 15th Organization Studies Workshop. Organizing Sustainably: Actors, Institutions, and Practices, 20-23 May 2020, Chania, Greece. https://osofficer.wixsite.com/osworkshop
I have just sent my abstract there:
Organization as a repertoire of interactive practices. How does organization transform the practices of stakeholders by transforming its own practices first?
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Hi,
I'm analyzing a dataset with the yearly concentration indexes of 50 different sectors (e.g., automobiles, pharmaceuticals, etc.) of a specific country from 1996 until 2016.
However, I recently realized that the government of this country changed this classification from 2007 to 2008 and some companies that were classified in a sector were relocated to a different one. For example, companies that provide reparation services for a chemical industry used to be classified under the sector CHEMICALS, and now they are under the sector SERVICE TO INDUSTRIES. Consequently, the concentration indexes of some sectors were affected.
In my analysis, I want to get rid of all companies from any sector that presented significant changes in their concentration indexes from 2007 to 2008. Hence, my question is: how can I test if there was a significant change in the concentration indexes from 2007 to 2008? I thought about running a t-test comparing the indexes from 96 - 07 to the indexes from 08 to 16 for each sector, but I'm not sure if this is the best way to test, especially considering that it's common to have trends in the concentration.
Any help would be very welcomed!
Thank you,
Best,
Marco
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SEM (Structure Equation Model) . You can use MPlus or lisrel
Thank you
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I am working on my final thesis where i am trying to identify the potential industries (ex. Manufacturing, Aviation, consumer electronics etc.) for a solution that i have in the automotive maintenance market and i want this solution to enter in the another industry.
so to analyse the potential industry what are the parameters i should consider (ex. Market size, market growth, etc )
it would be really helpful if someone could suggest some papers or research articles or any suggestions.
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A solution for one industry may not be solutions for another industry. You will be able to implement solutions for one industry to another if the problem in both industries is the same. The secondary issue is whether the solution for one industry can be commercialized in another industry. It could be adopted in an another industry if the cost of including the solutions is acceptable and profitable. For example, remote diagnostic technology solution in the automotive industry (OnStar) was effectively used decades ago in the telephone industry, and it will be used in future in all the household equipment such as refrigerators, washers, dryer, etc. Yes, a solution for one industry can be introduced to another industry if the solutions fits in the business model and create value for both the company and customers.
Thanks.
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Hello,
I am analysing two different business strategies in their relation with corporate social responsibility. I did three regressions, one with the whole sample and the other ones with only the observations belonging to each of the two strategy groups.
My results indicate, that I have no significant relation in the whole sample and the 2. strategy group but high significance in the 1. strategy group.
Until now I haven`t controlled anyway for the groups in the regression for the whole sample, but I have a dummy variable (0 and 1) indicating the group. When I run the same regression but with the group as independent variable, I get significant results for the interesting variable.
Is this something I can do like this or is it statistically incorrect?
Thank you for your answers!
Best Regards
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The way to use the dummy variable is different depending on what you want to analyze:
- If you enter the dummy variable in the model you are testing the effect that the strategy has on corporate social responsibility.
- If what you want is to test if the type of strategy influences the relationship between other independent variables and corporate social responsibility, you can use interactions between those variables and the strategy dummy.
There are many references to the use of interaction variables, but you have to be careful how you interpret them. I recommend this article where it is explained in detail:
Interpreting dummy variables and their interaction effects in strategy research. STRATEGIC ORGANIZATION Vol 5 (1): 13–30, 2007.
Good luck with your research
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How do you approach the selection and implementation of an information system for managing projects, programs and portfolios in an organization? What are the main criteria for choosing and implementing a management information system you can recommend?
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Krystsina Mazhei great question. The PMO often includes portfolio management responsibilities along with a team of project managers actually carrying out projects. It's more than establishing rules and guidelines for project management, the PMO should be delivering value.
Based on over 10 years of work with Fortune 500 companies, the biggest mistake PMO's make when selecting a portfolio management system (PPM) for their PMO is not accounting for their current state maturity. The failure rate of these tools is high, and while there are a few key reasons for failure, part of the problem is the lack of user adoption due to a complex tool.
According to research by Gartner, 80% of PMO's are only level 1 or level 2 maturity (out of a 1-5 scale on the capability maturity model). Unfortunately, most PMO's select software that is more sophisticated than what the PMO can actually use.
I have written more about these problems in an article here:
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Is digital marketing (DM) effective to bring more business to organizations ? What %age hike do you expect through digital marketing ?
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Digital marketing leverages internet to target customers, through advertising on website and other means of digital advertising including email marketing, online brochures etc. The increase in business through digital marketing depends on a whole host of factors.
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What kind of innovative start-ups are financed through crowdfunding?
Please reply
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Crowdfunding is one of the newer ways of funding a startup(s). So, some entrepreneurs put up a detailed description of their businesses on a crowdfunding platform. They mention the goals of their businesses, plans for making profits, how much funding they need and for what reasons and then consumers can read about the business(es) and give money if they like the ideas. Anyone can contribute money toward helping a business that they really believe in. Actually, we can say that there are some business ideas that are perfect for crowdfunding: Original tech gadgets; Independent books; Home cooking tools; Local Service businesses; Unique home inventions and etc.
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How do Business Intelligence (BI) and Big Data (Business) Analytics (BDA) contribute towards designing Strategic Performance Management Framework?
Kindly share your comments, thinking and any relevant research on it. Thanks in advance.
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Dear Deepak Verma:
Congratulations and thank you so much for asking this most valuable question with all of us! In that regard, Business Intelligence (BI) and Big Data (Business) Analytics (BDA) may contribute towards designing Strategic Performance Management Framework with the idea, which focuses on the deep and height increase in the tools, methods, and processes that lead to provide facilities for mechanical organization, which are called business intelligent. In this way, I believe that it might provide us with very good tools that entrepreneurs may utilize for business model enhancement as well as for nature principles, rhythms, or cycles. However, we must combine both Business Intelligence that collects data from the past and Business Analytics that allows us to build a clearer vision of the future. In any case, both tools can be complemented to develop a detailed analysis of the business and future of a company in order to make better decisions.
Warm regards,
Javier
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Hello!
I am interested in the field of experience economy and atmospherics and how can brands use this to leverage their social media marketing efforts.
In practitioner literature they are highlighting the trend of brands designing experiences purposively to be showcased on social media.
For example, restaurants are becoming "instagrammable" to increase the chances of customer taking photos and sharing it on social media.
Firms can design their offline space in a strategic way in order to get visitors motivated to generate user-generated-content and post it on social media, which increases the social media presence of the brand.
Although I have found a vast amount of research on experiences and atmospherics, I have not ben able to find literature related that has identified this specific gap.
Can anybody help me with this?
Does anybody know of any author that might have, even slightly, touched on this topic?
Is for my Master's Dissertation.
Thank you very much for your help.
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Thank you very much for your answer George! However, I wasn't meaning Digital/Web atmospherics but actual physical atmospherics. Like a service or restaurant design or a brand experience physical/atmospherical design.
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Does anyone have articles or links pertaining to Environmental Factors that impact the implementation of CSR in a business' strategy?
I'm working on this topic for my dissertation and would love to read some articles.
Thank you
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Happy to help, and keep me posted on your research moving forward. Best wishes!
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Halal certification is becoming more and more important. In the literature, especially research on consumers is intensive. However, it is seen that the researches on the enterprises are limited. Halal certification awareness levels of enterprises with supply mechanisms may have an impact on customers with demand mechanisms. It is useful to specify the relevant factors in this respect.
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Christian Arnold I do not agree that non-Muslims consider cruelty. Every nation that consumes meat is cruel from your perspective. When it comes to living things, plants are alive. Then those who cut and eat plants are cruel. The issue is that halal certificate for human health meets the requirements of other certification systems and has a system above them.
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Hello everyone,
I am a student at ESSEC Business School and my current research focuses on Mergers and Acquisitions (M&As) in the luxury industry as a means to internationalize. It specifically focuses on the acquired brands and seeks to evaluate whether M&As allow the acquired luxury to expand and reach new markets or not.
I would like to get your opinion on the topic and I am welcome to any constructive feedback.
Furthermore, I would like to have your opinion on the techniques used to evaluate the effectiveness of this process for internationalization. I will be particularly focusing on interviews with consultants as well as senior executives from luxury brands and conglomerates. However, I am questioning the objectiveness of this tool, and wondering whether more "quantitative" techniques would be more effective.
Thank you very much for your help!
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The utilisation of Key Performance Indicators to allow you to measure performance and bench mark yourself against competitors.
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I am trying to write how the role of a marketing strategist in a Business to Business (B2B) market setting differs from that of a marketing strategist in a Business to Consumer (B2C) market setting.
Mostly I would like to talk about soft drinks (coca cola/pepsi etc. ).
I personally found
  • Bakos, Y., & Dellarocas, C. (2003). Cooperation without enforcement? A comparative analysis of litigation and online reputation as quality assurance mechanisms. In eBusiness Researchat MIT,
  • The changing role of information technology in food and beverage logistics management: beverage network optimisation using intelligent agent technology Eleni Mangina a , Ilias P. Vlachos b,*
Being extremely useful. However in order to write a proper essay I will definitely need more than those CCan someone provide any help or advise?
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They connect with B2B players through Personal Selling, Sales Promotions and Distribution Management. Mass media channels, such as TV ads, are used to promote their brand from the B2C perspective.
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What's the main competitve advantage sources of the firm?
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Dear
Leonidas A. Papakonstantinidis
, thank you for your great contribution and excellent insights.
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Since the birth of the Internet as a business space and exchange of information, marketing has evolved and demonstrated great functionality that has managed to monetize the reach of the network internationally. In this question I request your collaboration to identify the differences that have arisen between Traditional Marketing and Digital Marketing.
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In my opinion, the main benefit of e-marketing is time saving.
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Once you have the idea for an innovative startup, what are the barriers to setting up and developing innovative startups? Are these limited by the source of external financing? Is there no institutional support from the state? Is this related to the significance scale of the issue of activating entrepreneurship and innovation as an important part of pro-development economic policy?
Most startups after 1 - 2 years of functioning cease to function or announce financial bankruptcy and fall out of the market on which they operate. What are the main determinants that lead to this? Are they just wrong strategic decisions of the management of these business entities or other factors?
Do you agree with my opinion on this matter?
In view of the above, I am asking you the following question:
What are the barriers to setting up and developing innovative startups?
Please reply
I invite you to the discussion
Thank you very much
Best wishes
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Hello researchers,
I am interested in writing a data monetization paper focused on Smart Elevators. During the last few years I have discovered that much of our work is more interesting to the business community.
Dear community, please help me and suggest applicable publication focused on smart technologies. Note, my overall focus are smart cities but our research is segmented across numerous business and technology disciplines.
Thanks in advance, John
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I'm a bit unclear what you want to do?
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What are the applications of advanced computerized information processing techniques, eg in the cloud, on Business Intelligence analytical platforms and using information collected in Big Data database systems in economic and financial analyzes of business entities?
Please reply
Best wishes
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Various hedge funds do it all the time. Please refer to their state of the art and plentiful documentation.
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Many universities offering summer school programs for international students. I would like to discuss here what are the reasons for organizing such programs at an international level.
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Dear Mr. Nayan Kadam ,Cultural exchanges between countries, binding kinship, through culture and tradition, giving each other the opportunity to get to know each other in a family atmosphere. activities that need to be grown in the long term, that we are truly one, we are the world.
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A little over a decade ago, Vineet Nayar CEO of HCLT, developed the model “Employee First Customers Second” or EFCS, for his firm and in so doing built a highly successful business around that paradigm and scored major accolades for re-inventing the 21st Century Business Management Model leading to a book of the same name.
How is the model in practice one decade later ?
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To quote CK Prahlad from his foreword to the book (Employees First Customers Second), this book is a narrative of organizational transformation and a practical guide for managers who wish to achieve similar results, as well as a story of the personal transformation of a CEO.
What struck me as significant about the book were the following aspects:
It is about the journey of an organization very Indian in its origins and culture
and about the experiences of an Indian CEO in bringing about change within
this psyche – this means it is a journey we can all relate very well to and draw
a lot of practical lessons from.
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