Yadira Rosanna Robles Santana’s scientific contributions

Objective: The primary objective of this research is to demonstrate the pivotal role that universities play in promoting inclusive entrepreneurship, with a particular focus on individuals with disabilities. Theoretical Framework: This research centers on the university's role as a catalyst for social change, specifically its capacity to foster inclusive entrepreneurship and enhance the quality of life for people with disabilities. The study is rooted in the premise that universities, as institutions of learning and knowledge creation, have a responsibility to engage with the community and address pressing social issues. In this context, social entrepreneurship emerges as a strategy for generating employment opportunities and improving the living conditions of marginalized groups. Method: This research employs a bibliographic approach, utilizing research techniques such as observation, interviews, and surveys of two market segments. Additionally, it presents the findings and a discussion of the topic. Results and Discussion: The research on inclusive entrepreneurship in Pedernales has uncovered a latent opportunity to transform the employment landscape for individuals with disabilities in the canton. While significant challenges exist, such as low employment rates and a lack of effective public policies, key elements have been identified that can drive positive change. Implications: The research on inclusive entrepreneurship in Pedernales carries significant implications at both the local and national levels, extending beyond academia to impact the social and economic spheres. Originality/Value: The research on inclusive entrepreneurship in Pedernales exhibits notable originality by focusing on a specific context and population group, allowing for a detailed analysis of their unique needs and challenges.

This research delves into the importance of entrepreneurship in crisis situations, focusing on a detailed analysis of two of the most significant events in terms of economic and social repercussions that have taken place in Ecuador, such as: The earthquake of April 16, 2016 that affected the provinces of Manabí and Esmeraldas and the COVID 19 pandemic, a global crisis that also affected the country. The methodology used to develop this research combined qualitative and quantitative approaches, using a transversal-correlational design and considering two temporal events for data collection. Direct observation was used as research techniques, which made it possible to monitor the ventures that emerged in response to both events. These data were complemented with a survey applied to 353 inhabitants of Pedernales. The results show that entrepreneurship served as a mechanism to process economic crises by reallocating resources and generating sources of income, allowing them to develop creativity and innovation within businesses. In both crises, different patterns were evident; however, in both crises the implementation of formal and informal enterprises predominated. To guarantee the sustainability of these ventures that were generated in the context of crisis, it is concluded that the implementation of strategies is required to remain competitive in the market.