April 2013
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89 Reads
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5 Citations
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Publications (3)
December 2012
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99 Reads
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3 Citations
December 2011
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3,349 Reads
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74 Citations
The recounting of lived experiences is a central component of the tourism consumption process. However, reaching a wider audience with one’s travel tales has traditionally been restricted to privileged narrators who had access to official publishing channels. Consumer-generated media (CGM) allow for the distribution of travel narratives to a broad online audience. This chapter presents a study that investigates how widespread the use and creation of travel narratives published in the form of CGM are among online travelers in the United States. The findings indicate that about half of the online travelers use travel CGM created by others. In contrast, travel CGM are created by a small portion of online travelers who are more experienced and more involved travel planners than non-content creators. The results of this study clearly document the growing importance of CGM within the travel industry and offer substantial implications for tourism experience-related research and the marketing of tourism destinations.
Citations (3)
... Subsequent researchers identified new dimensions and manifestations of the tourist gaze which are presented in Table 1. These alternate conceptualizations were developed to understand how the gaze takes different forms and is shaped by diverse ideologies and relations between gazers and gazees under different cultures, societies, sub-groups, activities, religions and histories (Lee and Gretzel, 2013). ...
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December 2012
... In addition to brand differentiation, marketing strategies, training and development, and reputation management play pivotal roles in this nuanced analysis. Gretzel et al. (2010) highlighting the importance of online reputation management in the hospitality industry. Recent studies by Ndaguba et al., (2024) further demonstrate how actively monitoring and responding to guest reviews can enhance online reputation, foster trust among potential guests, and improve various performance metrics such as waiting times, response time, and ratings. ...
- Citing Article
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December 2011
... Ross (2010: 57) hac seyahatlerinde ortaya çıkan birlik beraberlik duygusu, saygı, yansıma, ritüel ve ayinler ile sıra dışı bilinç hallerinin (örn. trans hali) bireyi dönüşüme elverişli hale getirebildiğini42belirtmiştir. Lee veGretzel (2013)'e göre varoluşçu turist motivasyonuyla hareket eden hacılar, otantiklik arayışı ile harekete geçen ve inanışlarının merkezine doğru hareket eden bireylerdir.Bu esnada merkezin temsil ettiği tüm inanç ve değerlere tamamen bağlanırlar. Araştırmacılar, inanç turizmi kapsamında seyahat eden 20 Koreli ve 19 ABD'li evangelist turist ile derinlemesine görüşmeler gerçekleştirmiştir. ...
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April 2013