Xiling Zhang's research while affiliated with South China University of Technology and other places

Publication (1)

Conference Paper
In the late 1980s, the booming Internet technology gave birth to a new business model -- e-commerce. Initially e-commerce met the consumer demand of the customers efficiently with its network of information flow. However, with the continuous development of people's consumption concept, the primary online marketing e-commerce has been unable to real...

Citations

... Companies usually carry out their sales through physical stores, are also including the sales system using virtual stores for the trade in their products or services. With this practice, companies seek to not only access to new markets for their goods or services but also the loyalty of their customers who tend to opt for online purchase [17]. Analyze the data from customers already obtained by the company, trying to extract some knowledge is an important task that can assist the process of improvement of the company's sales through e-commerce [11]. ...