Shunyuan Zhang’s research while affiliated with Harvard Medical School and other places

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Publications (22)


How Much Is an Image Worth? Airbnb Property Demand Estimation Leveraging Large Scale Image Analytics
  • Article

January 2017

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1,025 Reads

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46 Citations

SSRN Electronic Journal

Shunyuan Zhang

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Param Vir Singh

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Citations (15)


... In addition, these studies cannot detect the prevalence and value of these buyer segments, which are crucial factors for managers to evaluate a segment's attractiveness. Moreover, research has mainly provided insights into transactional engagement in the form of NFT purchase intentions (Yang, 2024;Yuan et al., 2024), NFT pricing (Mekacher et al., 2022;Hostetter et al., 2024;Xie et al., 2024), and NFT secondary market selling (Berghueser & Spann, 2024). To the best of our knowledge, only conceptual contributions have dealt with community engagement (e.g., Colicev, 2023) and no prior research has dealt with multiplier engagement. ...

Reference:

Unveiling investment vs. Ownership perspectives among NFT buyers: A segmentation study exploring engagement patterns in NFT markets
Gender and racial price disparities in the NFT marketplace
  • Citing Article
  • August 2024

International Journal of Research in Marketing

... AI's impact on operations management becomes even more pronounced in this phase, as AI-powered systems optimize supply chain management, logistics, and enterprise resource planning (ERP). AI models predict inventory demands, optimize warehouse distribution, and enhance supplier selection processes by analyzing historical sales data, transportation efficiency metrics, and supplier performance analytics (Feng & Zhang, 2024). AI-driven supply chain solutions, such as IBM Watson Supply Chain and SAP AI-driven ERP systems, use predictive analytics and prescriptive optimization to ensure just-in-time inventory management, cost reduction, and improved logistics coordination (Pan, 2024). ...

Artificial intelligence for online markets: dynamic pricing and personalized pricing
  • Citing Chapter
  • July 2024

... Lastly, Bertolini, Clevert, and Montanari introduced an aggregation method that generalizes attribution maps between any two convolutional layers of a neural network (Bertolini, Clevert, and Montanari 2023). R-XAI has also been used in many applications, for instance in healthcare Weinberger, Lin, and Lee 2023) and business (Feng, Li, and Zhang 2023). ...

Visual Uniqueness in Peer-to-Peer Marketplaces: Machine Learning Model Development, Validation, and Application
  • Citing Article
  • January 2023

SSRN Electronic Journal

... The home-sharing economy involves uncertainty and information asymmetry between peer providers and customers, and photos can reduce the uncertainty by heightening social presence and the ability to visualize the experience (Ert, Fleischer, & Magen, 2016). Customers in the P2P context rely heavily on photos to make purchase decisions (Zhang, Mehta, Singh, & Srinivasan, 2019). Prior studies have tested several effects involving the photos of peer providers and properties. ...

Do Lower-Quality Images Lead to Higher Demand on Airbnb?
  • Citing Article
  • January 2023

SSRN Electronic Journal

... This support can come from family recommendations or observed use by peers. Social influences are crucial as they affect how older adults think about and feel toward technology, influencing their digital engagement (Zhang S Y, et al., 2023). Despite the clear importance of these social aspects, research on leveraging this influence to promote elderly Fintech engagement is limited. ...

Frontiers: Unmasking Social Compliance Behavior During the Pandemic
  • Citing Article
  • April 2023

Marketing Science

... As both of these levers can further enhance generative text-to-image models' effectiveness (Jansen et al., 2024;Rombach et al., 2022), our results likely represent a lower bound for the performance of AI-generated marketing imagery. The emergence of future generative AI models will likely improve the synthetic images' perceptual ratings and realworld effectiveness, especially when combined with task-specific data for model calibration (Feng et al., 2023). ...

Marketing Through the Machine's Eyes: Image Analytics and Interpretability
  • Citing Chapter
  • March 2023

... Emotion analysis is conducted using image processing techniques, with studies directly focusing on the human face. In a study by [14], they attempted to calculate the charisma score of the human face. They aimed to determine the visual attractiveness of celebrities by using both celebrities and noncelebrities. ...

An Ai Method to Score Celebrity Visual Potential from Human Faces
  • Citing Article
  • January 2021

SSRN Electronic Journal

Xiaohang Feng

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Shunyuan Zhang

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Xiao Liu

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[...]

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Cait Poynor Lamberton

... While image analysis has been applied in some online retail studies (Zhang et al., 2022), this area is relatively unexplored, with many current publications relying only on text data (Marshan et al., 2023). For instance, a study (Zhang et al., 2022) found that the higher quality of professional images contributes significantly to increased occupancy rates in Airbnb. ...

What Makes a Good Image? Airbnb Demand Analytics Leveraging Interpretable Image Features
  • Citing Article
  • December 2021

Management Science

... A bank's lending decision, for instance, might be based on a statistical risk assessment algorithm that predicts applicants' likelihood of repaying the loan. As the use of algorithmic decision-making expands to other consequential domains, such as education, employment, and criminal justice, concerns have emerged that the underlying models may inadvertently perpetuate or even amplify human biases, resulting in discriminatory and inequitable outcomes [5][6][7]. For example, a widely used algorithm for assessing the risk of criminal re-offense (COMPAS) was found to produce biased ...

Frontiers: Can an Artificial Intelligence Algorithm Mitigate Racial Economic Inequality? An Analysis in the Context of Airbnb
  • Citing Article
  • September 2021

Marketing Science

... Race significantly shapes users' perceptions and trust in AI (M. K. Lee & Rich, 2021;S. Zhang et al., 2021). We argue that Non-White users in America are more likely to experience algorithmic aversion or automation bias compared to White users. ...

Can an AI Algorithm Mitigate Racial Economic Inequality? An Analysis in the Context of Airbnb
  • Citing Article
  • January 2021

SSRN Electronic Journal