Say Keat Ooi's research while affiliated with Universiti Sains Malaysia and other places

Publications (38)

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"Industrial revolution 4.0" is a term that is becoming increasingly popular among academics. A number of articles have been carved to emphasize the beneficial aspects of the stated issue under many titles such as cyber physical systems, internet of things, artificial intelligence, smart manufacturing, and digitalization of industrial production, an...
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Of late, innovation that underpins the fourth industrial revolution is rapidly gaining momentum around the world. While the fourth industrial revolution and innovations are radically changing the way people live and work, solving complex social, environmental and economic challenges; innovation alone is not enough to last long nor bringing fruitful...
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The democratisation of online commerce and calls for sustainable fashion consumption have led consumers to turn to consumer-to-consumer (C2C) online platforms for second-hand clothing. Grounded on the Integrative Model of Behavioural Prediction (IMBP), this study sought to establish the necessary motivations affecting one’s attitude and intention t...
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The increased awareness on climate change and various environmental problems has induced consumers’ eco-friendly or green purchase intention. However, the perceptions that firms are disseminating inaccurate or confusing green information (greenwashing) have increased customer scepticism about environmentally friendly or green claims. The link betwe...
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Typically, the aerospace industry used numerous non-renewable resources, like titanium and alloy. Additionally, the design of the flight's materials also involves the use of fossil fuel. In fact, the aerospace industry is strongly related with air pollution. Nonetheless, energy is important in improving social and economic and its increasing demand...
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Given the growing global awareness and interest in sustainable development, the sustainability concern of education institutions is no exception. Noticing the phenomenon of decreasing number of students in the Indonesia international schools, this study explores and identifies the cutting-edge marketing strategies that may be useful to enhance stud...
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Research found that it is common for non-profit organisation to be strongly led, yet under-managed, which is shown through the existence of ineffective organisational practices. According to Service Chain Model, ineffective organisational practices affect employee satisfaction and commitment that subsequently influencing employees’ retention and em...
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Purpose Sustainable development concern, coupled with changes in the talent landscape, has led to a heightened focus on green human resource management (GHRM). Drawing on attribution theory and conservation of resources theory, this study examined GHRM, leader–member exchange (LMX) and core self-evaluations (CSE) in relation to work engagement toge...
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Of late, disruptive innovation in financial services is driving the tremendous growth of cryptocurrency, with Bitcoin being the most popular virtual currency of interest among investors. Notwithstanding the volatility of the cryptocurrencies, Bitcoin preserves a core group of committed users. Despite concerns over security threats of digital transa...
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Purpose This study aims to identify the key variables which determine intentions to visit coffee/tea tourism plantations particularly those adopting sustainable practices. Also, this study ascertained the perception of risk in travelling due to the fear of Covid-19 on travel intentions to such coffee/tea tourism destinations. Design/methodology/ap...
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The buzz word, "Industrial Revolution 4.0," has acquired immense popularity among research scholars these days. Several papers have been published on the optimistic side of the subject under various headings such as cyber-physical systems, the internet of things, smart technology and the digitalization of industrial manufacturing, etc. However, sca...
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This study investigates the dynamic relationships between carbon emission, urbanization, energy consumption, and economic growth in a panel of 42 Asian countries for the period 2000–2014 using dynamic common correlated effects panel data modeling. This study employs second generation cross-sectional Pesaran (J. Appl. Econom., 2007, 22(2), 265-312)...
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The purpose of this article is to explore the impact of corporate social responsibility on employees' promotive voice behavior through the mediation-moderation mechanism within the framework of a developing country. This is an empirical study, administered through two self-reported questionnaires. Employees of 25 manufacturing units of Pakistan are...
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Purpose Customers nowadays would expect more than just the sales process. As loyal customers are crucial for businesses, research indicates that engaged consumers exhibit greater loyalty to brands. Despite its significance, consumer brand engagement (CBE) remains a concept worth deeper investigation. Building on the cognitive-affective-conative (CA...
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Owing to its devastating impacts, climate change has emerged as one of the major challenges facing human and the ecosystems. Considering the call for urgent action in carbon emission reductions, eco-innovation practices have gained more momentum in the business context. Though eco-innovation appears to be the possible climate change mitigation stra...
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Purpose The purpose of this paper is to understand the process that leads to the revisit intentions of young domestic travellers to Penang for its multi-ethnic street food based on the ABC model of attitudes and the theory of consumption values. Design/methodology/approach Data were collected online from 305 local Generation Y and Z travellers via...
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Climate change is among the most critical challenges facing the world as it affects human well-being and economic growth. As a non-annex I country, Malaysia has no quantitative commitments to reduce GHG emissions. Nevertheless, as part of the global community, Malaysia consciously pledges to share the load of global challenges. As the most powerful...
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This research offers a better understanding of the green technology financing in Malaysia through investigation of major issues, challenges, and initiatives of a green technology financing scheme, as well as the perceived motivations and benefits of the scheme from the perspective of Malaysian banks. The method of analysis included qualitative appr...
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Given the increasing importance of the role played by small and medium-sized enterprises (SMEs) within the developing economy, this paper intends to provide further insight into corporate social responsibility (CSR) practices among SMEs. Within this context, the purpose is to propose the role of non-audit services (NAS), which contribute to the pos...
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The Paris Agreement 2015 marked a historical moment for climate change mitigation efforts. With the put forth plans to cut GHG emissions, there are increasing demand for transparency of corporate carbon footprint reductions. This paper describes the development of a Malaysian context climate change reporting index. Drawing from the national policy...
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Business organisations employ a range of communication channels to inform and interact with their stakeholders on their corporate social responsibility and sustainability concerns. Over the years, with the proliferation of the internet, online and web-based communications have become the most widely used medium. However, comparatively little is kno...
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Given the increasing importance of the role played by small and medium-sized enterprises (SMEs) within the developing economy, this paper intends to provide further insight into corporate social responsibility (CSR) practices among SMEs. Within this context, the purpose is to propose the role of non-audit services (NAS), which contribute to the pos...
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Business operations have been severely impacted by the increasing frequency and intensity of extreme weather conditions affecting economic development. Consequently, public pressure has been directed at businesses to build resilient and sustainable operations, especially in ASEAN countries, whose fragile natural environments make them among the mos...
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Purpose – This paper aims to illustrate the emerging trend and importance of sustainability reporting, and proposes that stakeholder engagement helps gain insights into this rising trend to better understand stakeholder concerns. Pressure for sustainable business practices continues to rise. Findings – Pressure from stakeholders compels businesses...
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The Clean Development Mechanism (CDM), established under the Kyoto Protocol, is one of the market-based mechanisms developed to assist industrialized countries mitigate greenhouse gas (GHG) emissions, achieve emission reduction targets, and at the same time promote sustainable development in developing countries. The CDM, which provides flexibility...
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Climate change has become an increasingly important issue in Malaysia. The main purpose of this study is to examine the relationship between firm characteristics, firm ownership, business networks and climate change mitigation activities in Malaysia. Firms' annual report and corporate social reporting (CSR) content analysis are used to obtain the c...

Citations

... Industry 4.0 organization is not achievable without the necessity for information transparency. This is made impossible without all these technological advancements and the extraordinarily fast dissemination of inventions that is 10 times faster than it was 150 years ago (Memon and Ooi, 2022). The emergence of new forms of competencies, knowledge production, and dissemination via online communities of practice and social media provides supporting evidence for this claim (Sarka and Ipsen, 2017). ...
... Employees engagement and involvement are the set of activities but keeps the employees in the organization feel connected and engaged in the organization [33], [34]. Green employee engagement and involvement creates and environmental proof culture in the organization and encourage employees to participate. ...
... Demand-oriented research is primarily quantitative. Research themes include the types of tea preferred by foreign tourists [40], tea drinking attitude and willingness to purchase tea-related souvenirs [8], sense of place and environmentally responsible behavior [41], intention to visit [42], and satisfaction [43]. ...
... Future businesses appear to be highly reliant on knowledge workers who have the knowledge and skills to impact the whole maneuver of any corporation; they can seize the catastrophically difficult tasks relating to people, the planet, and profitability. In this context, the automation/digitalization of industrial processes based on artificial intelligence, networking of mobile devices, the internet of things, robots, cloud computing, etc., will also play a significant role in boosting the need for these knowledge workers (Memon and Ooi, 2021). ...
... While the debate over anthropogenic carbon emissions and climate change is a characteristic of the sustainable development dilemma, the global climate effort highlighted by the Paris Agreement calls for urgent attention to carbon mitigation and adaptation strategies (Adeneye et al., 2021). While economic development is crucial for emerging markets, the link between urbanization, the informal economy, and carbon emissions needs to be assessed, especially from the perspective of African countries. ...
... Mao et al. (2020) also proposed that the environmental corporate social responsibility activities of enterprises can create an environment of confidence and trustworthiness among employees that enables them to take risks without fear of negative results. Since their work atmosphere has an important effect on employees' innovative behaviors (Amabile 2018; Memon et al. 2021), this sense of confidence and trustworthiness enables them to take risks, bring up green ideas and apply them into practice. Therefore, we propose Hypothesis 1: ...
... CSR can be defined as a "corporation's voluntary social initiatives over and beyond its legal obligations, in an effort to enhance the overall well-being of society" (Schuler & Cording, 2006). Firms that have strong market recognition of CSR will receive positive responses from the customers in the form of favourable attitude, willingness to pay premium prices (Sen et al., 2006), loyalty and purchasing behaviour among others (Schramm-Klein et al., 2013;Ooi et al., 2022). The external competitive pressures and increased of awareness among firms on the impact of business practices on society has led to a new understanding of CSR. ...
... As a result, SMEs invest in innovation activities to increase their sales, growth, and organisational adaptability and resilience, and their survival of environmental shocks (Smit and Skinner, 2002;Adger et al., 2008;García-Manjón and Romero-Merino, 2012;Su and Moaniba, 2017). Stakeholders also tend to take a positive view of SMEs engaged in eco-innovation (Ooi et al., 2020). Moreover, Rosenbusch et al. (2011) pointed out that SMEs can benefit greatly from innovation because they have more dynamic capability than larger firms. ...
... There are around 2,000 bitcoin traders in the market (Abbasi et al., 2021, p.2) and the global crypto market has grown from USD $190 billion to over $1.7 trillion in the last two years (Martin et al., 2022a). There are no agencies backing, regulating, or monitoring cryptocurrencies (Ooi et al., 2021(Ooi et al., , p. 1220, and they are assets that are bought and sold online via a blockchain-based public network, providing potential gains with speculative risk (Martin et al., 2022b). ...
... The minimum sample size was found to be 107, and actual power was 85% when using the program G * Power 3 with the following input parameters: medium effect, probability of Type I error α = 0.05, and probability of Type II error β = 0.05, which means (1-β) = 0.95 and number of predictors = 2. Thus, the sample size of 262 is enough to justify our results. The same method has been used by several previous studies (see, e.g., Ooi et al., 2020;Memon and Ghani, 2021;Memon et al., 2021a,b). ...