Safizal Abdullah’s research while affiliated with University of Malaysia, Perlis and other places

Internet shopping is a phenomena that is growing rapidly nowadays. A peep into the exponential growth of the main players in this industry indicates there is still a large reservoir of market potential for e-commerce. The conveniency of online shopping rendering it an emerging trend among consumers, especially the Gen Y. The prevalence of online shopping has raised the interest of the retailers to focus on this area. Therefore, this study was to determine the relationship between subjective norm, perceived usefulness and online shopping behavior while mediated by purchase intention. University students aged between 18 and 34 that currently pursuing their studies in University Malaysia Perlis were selected as the subject of analysis. 662 out of 800 sets of questionnaires distributed were valid for coding, analyzing and testing the hypothesis. Collected data were then analyzed using SPSS version 18.0 and AMOS version 16.0. Structural Equation Modeling to examine the model fits and hypothesis testing. The conclusion can be depicted that subjective norm and perceived usefulness significant positively influence online purchase intention but subjective norm insignificant influence shopping behavior in a negative way. It is interesting to note that perceived usefulness also insignificantly influence online shopping behavior. Finding also revealed that purchase intention significant positively influence online shopping behavior. For future research, sample from working adults and other variables that related to online shopping were to be included to minimise sampling bias.

The study of SMEs and E-commerce is acquiring much attention from academicians and practitioners as SMEs play a vital role in generating vast amount of nation's revenue at present day. Therefore, the contribution of SMEs to economic development in spite of their scarce resources needs intense and passionate study so as to examine the factors which will influence E-commerce adoption among SMEs. Seeing that much research that examines the E-commerce adoption among SMEs and as far as this, researches mainly just concentrate on large firms or organizations, this study aims to analyze the key factors of E-commerce adoption among SMEs in Northern state of Malaysia which comprise of Perlis, Kedah, Penang and Northern part of Perak. Key factors such as relative advantage and competitive pressure are specifically conducted in this research. Above and beyond, this study is conducted based on survey design and descriptive research investigation. Approximately 350 questionnaires are distributed to CEOs or managers diversified from different sectors but only 167 questionnaires were obtained. The research data is analyzed using frequency analysis, reliability analysis, descriptive analysis, correlation analysis as well as multiple regression analysis.

This study aimed to identify factors on youth for intention to buy online shopping in Malaysian Public University. The factors were attitude, subjective norm and website usability. The present study also attempted to explore whether consumer prefer the online retailer of attitude, subjective norm also the website design can influence them or not. In addition, the current study examined how online retailer ranks these factors in terms of importance to their online business. A simple random sampling technique was adapted and questionnaires were distributed to 300 respondent's Malaysian youth. A total of 253 questionnaires were collected and were found usable. The data were analyzed using several statistical analyses including demographic profile, descriptive analysis, reliability analysis, correlation test and regression test. The result revealed that youth were significantly related comprises of attitude, subjective norm and website usability. Furthermore, the study findings confirmed that website usability was perceived to be the most important factor, whereas other variables has moderate influence on consumers’ intention to shop online. The findings of this study can be beneficial for business online industry, especially for online retailer in attracting and retaining customer.

This paper investigates the individual factors in the organization that influence the organizational performance of Secondary School teachers in Northern State of Malaysia. With the work influence, sense of community and individual spirituality as independent variables, this paper examines how these factors influence the organizational performance of the Secondary School teachers. In this study, data were collected through a structured questionnaire from 300 randomly selected respondents. The data were analysed using Statistical Package for Social Sciences (SPSS) version 21.0. Thus, descriptive analysis, reliability analysis and multiple regression analysis were applied to this study. The results indicated that work influence factors are significant in influencing organizational performance in Secondary School.

Electronic commerce (E-commerce) is gaining attention among practitioners and researchers in last two decades particularly among small and medium enterprises (SMEs). Seeing that E-commerce adoption among Malaysian SMEs is still in infant stage and the participation of enterprises in implementation of E-commerce is insignificant, this study aims to analyze the prime key factor of E-commerce adoption among SMEs in Northern state of Malaysia. CEO’s technology knowledge is specifically conducted in this research. Above and beyond, this study is conducted based on survey design and descriptive research investigation. Approximately 400 questionnaires are distributed to CEOs or managers diversified from different sectors but only 291 questionnaires were obtained. The research data is analyzed using frequency analysis, reliability analysis, descriptive analysis, as well as correlation analysis.

Young consumers spend most of their time online in comparison to the working adults due to their great potential of buying power as well finding that online shopping is more convenient. The objective of this study is to investigate factors determining online purchase intention among the university students whereby variables such as attitude, subjective norm, trust, purchase intention and behavior were tested. Total of 800 questionnaires were distributed and 662 questionnaires were usable. A quantitative research was undertaken through the distribution of survey questionnaires and the data were analyzed using Structural Equation Modelling (SEM) to test the relations among variables. The analyses have proven that purchase intention has functioned effectively as a mediator between the independent variables (attitude, subjective norm and trust) and dependent variables (online shopping behavior).The results of this study offer some new frontiers in supporting as well as enriching more studies in the scope of online shopping behaviors. This study contributes to the dynamics of the causative relations between examined variables and highlights the significance of attitude, subjective norm, trust and consumer behavior in ascertaining the purchase intention in the context of Malaysian online purchases.