S. V. Novikov’s research while affiliated with Saint Petersburg Mining University and other places

The relevance of this study lies in the necessity to discover methods for fostering entrepreneurial growth in regional contexts, operating within a particular framework. One example of such a business organization is the complex of creative industries, in which the relationship between companies that form a creative product and promote its dissemination is based on sustainable networking. The purpose of the article is to study the dependence of the development of nodes and the tightness of communication of the creative network, as well as factors stimulating the development of creative industries in regional localisation. The research methodology is based on the principles of the theory of regional ecosystems. Methods of the study are statistical data processing, comparative and correlation analysis. As a recommendation, it is noted that the use of an ecosystem approach in developing a mechanism for the development of a creative network requires additional justification for the list of results of the development of a creative network in regional localization with a detailed description of the effects received by the population of the region, government bodies, municipalities and other stakeholders.

Aim. To investigate the dependence of the effectiveness of the functioning of creative industries on the presence of creative network nodes in regional localization. Objectives. Collection of statistical information on the number and results of the work of organizations belonging to the complex of creative industries; determination of the fullness of the creative industries network in the localization of the regions of the Russian Federation (RF); correlation analysis. Methods. The authors used the methods of statistical data processing, comparative and correlation analysis, general scientific methods of comparison, generalization and concretization. Results. The conducted research confirmed the fact of high connectedness of organizations functioning within one creative network. A high correlation between the performance indicators of the organizations forming the creative product and the presence in the regional location of organizations that perform the functions of promotion and distribution of the creative product has been revealed. Conclusions. The obtained results confirm the high relevance of using the methodology of network approach in the study and development of creative industries. Formation of managerial decisions to stimulate the development of creative economy in the localization of regions should include complex decisions regarding all participants of the creative network.