Roy F. Cammarano’s research while affiliated with University of Nevada, Reno and other places

... The firm may choose to train or incentivize co-producers to target the source of such opportunistic behaviors. For example, Home Depot offers its customers a variety of workshops to develop their expertise in do-it-yourself home improvement projects (Honebein and Cammarano, 2006). Such techniques not only help co-producers gain the necessary skills but also promote socialization into co-production. ...

Reference:

Opportunism in Co-Production: Implications for Value Co-Creation

... This argument is evident in the transition from traditional CSR reporting methods, such as official websites and online media platforms, to more interactive platforms, such as social media, which are now primary for CSR communication and stakeholder engagement (Rienda et al., 2023;Wu & Zhu, 2021;Zhang et al., 2022). The advent of social media has enabled service enterprises to establish relationships with customers even without any direct contact (Hanna et al., 2011;Sashi, 2012). For example, research on CSR in the global fashion retailing industry has revealed that social media strategies are not merely marketing tools but can serve as an important platform to communicate their CSR practices. ...

Reference:

Corporate Social Responsibility and Technological Advancement of International Service Enterprises: Links and Gaps in the Literature

... Finally, products may also be recommended by the companies selling them or selling related services, a mode of recommendation characterized by stronger (more personal) ties to consumers, but a lack of independence. While one might expect consumers to be skeptical of such potentially biased advice (Andreasen, 1968), consumers often turn actively to salespeople for advice; in fact, utility providers are taking on a new role as "trusted advisors" (Honebein et al., 2012). To sum up, we expect to find differences in consumer preferences for product recommendations stemming from friends and family, independent energy experts, and energy providers. ...

Reference:

The heat is off! The role of technology attributes and individual attitudes in the diffusion of Smart thermostats -findings from a multi-country survey

... One of the main arguments in the context of smart grids has been consumer engagement (Gangale et al., 2013;Honebein et al., 2011;Van Wees et al., 2022). Consumer engagement was introduced as one of the main pillars of constructing smart grids so Honebein et al. (2011) argued that "the only aspects of the Smart Grid that can be truly smart are the people within it (p. ...

Reference:

Digitalizing consumer engagement within smart grids – Role of smart service providers

... Considering these challenges, realizing the potential of app-based behaviour change may require more user involvement in the design [52][53][54]. Thus, co-designing behavioural interventions may be a promising approach to tailor an intervention to the potential user's attitudes, motivations and realities, and therefore result in greater energy saving effectiveness [19,28,55]. ...

Reference:

Leveraging realities of saving energy at home: Contributions of co-design to behavioural interventions