Rami K. Isaac's research while affiliated with Bethlehem University and other places
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Publication (1)
This study aims to understand how alternative tourism can contribute to the destination image of Palestine, given its negative image in the media. It proposes a framework for various destination image aspects and applies this framework in the context of alternative tourism in Palestine. It seeks to explore the key image formation factors, the perce...
Citations
... Additionally, the time spent on pilgrimage in Palestinian territories is restricted by Israeli agencies' complete control over access, greatly reducing the potential economic gains from the pilgrimage sector. Palestine has been branded as a dangerous place to travel as a result of Israeli media portrayal, which has decreased the number of tourists (Isaac & Abu Eid, 2019). ...
