R.P. Bagozzi's scientific contributions

Citations

... Table 2 presents the Cronbach's alpha estimates, Composite Reliability (CR), and AVE values. The values satisfied the acceptable criteria of 0.70 for Cronbach's alpha and CR (Nunnally, 1978), while the AVE is more than the minimum threshold of 0.50 (Bagozzi and Yi, 1988;Fornell and Larcker, 1981). ...