Peter N. Golder’s research while affiliated with Dartmouth College and other places

... To better understand interactive, open, and distributed innovation processes such as SPD require an integrated analytical approach to innovation activities, sequence of the activities, market and environmental influences, and managerial issues affecting the innovation outcomes [57], [58]. In this article, we build on the networking innovation process theory [20] as an overarching framework for process modeling. ...

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Modeling Social Product Development Process, Technology, and Governance

... Following an "empirics-first" approach (Golder et al. 2023), we conducted a qualitative, multiple case study (Eisenhardt 1989;Eisenhardt & Graebner 2007;Yin 2003). Multiple case studies are particularly effective for theory development, because they produce more robust, parsimonious, and generalizable theory than a single case can (Eisenhardt & Graebner 2007). ...

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Resolving paradoxical tensions during business model innovation for sustainability in retailing: The role of the ecosystem

... In recent years, as internet technologies further advance, the influence of social network have increased. For example, many movie review websites have reduced the barriers of time and space, allowing potential consumers to make preliminary judgements about a film by reading reviews written by professionals [26][27][28]. Besides the influence of online technologies, the relationship between film recommenders and potential consumers also affects social network [29]. ...

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Factors that influence consumer viewing behavior in large-scale preview screenings in Chinese film market

... The major consumer research journals have discussed replicability and approaches to decrease false-positive findings (e.g., Bergkvist, 2020;Hubbard & Lindsay, 2013;Laurent, 2013;Pham & Oh, 2021;Simmons et al., 2021). However, while some editorial offices frequently encourage replication and open-science practices (i.e., preregistration, open data, and material sharing; see, e.g., Bradlow et al., 2020;Easley & Madden, 2013;Labroo et al., 2022;Lynch et al., 2015), journals in the consumer research field generally publish only very few replication studies (Tipu & Ryan, 2022), and do not encourage large-scale replication projects. ...

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A toolbox to evaluate the trustworthiness of published findings

... The critical question of how academic research influences perceived educational quality across key stakeholder groupsapplicants, academics, and recruiters-was directly addressed by Mitra and Golder (2008). They concluded that the emphasis on research output might damage the school's core mission and other areas, such as teaching quality and practical relevance of school activities. ...

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Signaling impact: research, collaboration and reputation at European business schools

... For instance, Marketing Science has instated since 2019 a section called "Frontiers in Marketing Science" that "publishes innovative and potentially high-impact papers with an emphasis on timely publication" (Sudhir 2018, p.1). Recently, Marketing Letters has launched a similar initiative under the name "Idea Corners section" (Golder and Jap 2020). Such initiatives should be encouraged and extended to other top marketing journals. ...

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Citation contagion: a citation analysis of selected predatory marketing journals

... Similarly, high failure rates among pioneers create opportunities for followers, who benefit from lower costs and informational spillovers when entering markets with reduced risks [21]. In industries with substantial R&D costs, second movers often achieve superior outcomes by waiting for uncertainties to resolve, enabling more efficient technology adoption [22,23]. Thus, while first movers frequently establish initial dominance, second movers can prevail through strategic innovation and market learning. ...

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The Rise and Recent Decline of Tesla’s Share of the U.S. Electric Vehicle Market

... Divestitures also can be used as an adaptation strategy (Fortune & Mitchell, 2012;Zheng et al., 2017) to exit highly competitive and environmental uncertain industries and enter more attractive industries. Finally, divestitures can be used to reduce managers' rights (Berger & Ofek, 1999) and improve firm performance (Bergh et al., 2008;Golder et al., 2018;Hoskisson & Hitt, 1990). ...

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Do sell‐off market returns benefit all shareholders?

... This editorial incorporates material from two prior editorials (Golder et al. 2017;Golder and Jap 2020). We particularly encourage those interested in submitting an Idea Corner paper to read these two editorials as well as current Idea Corner publications. ...

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Editorial: Relaunching Marketing Letters

... The four stages that are often featured in the product development process are opportunity identification, product design, sales forecasting, and commercialization (see chapter 3 of Fan et al. 24 ). One could be interested in modeling both the quantity of new ideas generated by someone as well as whether or not a new concept is implemented in the context of opportunity identification. ...

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A review of Bayesian dynamic forecasting models: Applications in marketing