Patrick Kim's research while affiliated with Universiti Brunei Darussalam and other places

Publications (2)

Article
Full-text available
In this article, the practitioners/academicians examine the impact of Confucian values on marketing in South East Asia, more so, in the Brunei Darussalam context. Using Chinese sayings and proverbs, the authors present and interpret Confucian values derived from the sagely wisdom of Confucius. From Confucius comes the emphasis on filial piety which...
Article
Full-text available
In this article, e-Government and national cultures of the island-Republic of Singapore and the Sultanate of Negara Brunei Darussalam (we will cite Brunei henceforth), both small countries, are examined, and the authors disc uss the salient core values in the two national cultures that enable e-Government to be su ccessfully implemented or at least...

Citations

... Therefore, it is not surprising that East Asian academic research has placed more emphasis on the role of harmony in corporate management that has Western management literature. The concept of harmony with people has been widely studied in the fields of organizational conflict and harmony at the workplace (Leung et al., 2011;Chin, 2014;Chen et al., 2015Chen et al., , 2016Khan et al., 2018;Thomson et al., 2019), in business relationships (Romar, 2015), in marketing (Low and Ang, 2011) and corporate management strategy (Romar, 2009), primarily in the field of manufacturing. Some authors have reviewed and contrasted Western and East Asian approaches to harmony and have found similarities in the fields of work ethic (Rarick, 2007;Leong et al., 2014) and corporate social responsibility (Romar, 2004;Zhu and Yao, 2008;Wang and Juslin, 2009). ...