N.M. Tung's scientific contributions

Publication (1)

Full-text available
This article examines whether individuals achieve greater interpersonal influence in peer groups, particularly related to purchasing, when they have greater social self confidence. Literature in this area has only considered the negative effects of low social self confidence on interpersonal influence, neglecting potential positive effects of posit...


... With the need for achievement and risk-taking, self-confidence is an internal factor that positively impacts entrepreneurial success (Khan et al., 2021). In the context of leadership, high selfconfidence is also very influential interpersonally on group decision-making (Greenacre et al., 2014). ...