Myung Moo Lee’s scientific contributions

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Publications (8)


The Future of RMG Industry of Bangladesh Confronting COVID-19 and Industry 4.0: A Thematic Analysis
  • Article
  • Full-text available

December 2023

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239 Reads

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1 Citation

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Sung Yong Kang

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Myung Moo Lee

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Keywords This research attempts to bring out the industry insights regarding the extent of the COVID-19 pandemic on Bangladesh's readymade garments (RMG) industry, looming challenges of preparing the industry for the immensely challenging Industry 4.0 revolution, and the industry's preparedness to overcome these challenges and sustain. Using the thematic analysis method, the information was collected through in-depth interviews with 29 factories selected by stratified purposive sampling. The research reveals a number of recommendations and policy suggestions from the respondents. Having high value added and sophisticated RMG products in export basket, facilitating relevant logistical supports, arranging required capital for factory up-gradations and necessary training of the workers, reducing import duty and taxes on raw materials, implementing a one price policy, continuing the production facilities at the factories safely have come out as some of the crucial strategies to confront the challenges, accelerate growth, and increase profit. RMG, COVID-19, industry 4.0 revolution, in-depth interview, thematic analysis , competitiveness, survival strategy, policy suggestions Statements and Declarations

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Empirical Analysis of the Effects of Service Quality of the Smartphone App Store on Users' Repurchase Intention

September 2015

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37 Reads

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2 Citations

Journal of the Korea society of IT services

Recent trends of mobile convergence has already brought about many changes in our digitally-powered society. Especially, taking advantage of strengths of existing mobile devices and smart phones have already been established as a primary standard in the business intelligence world. Such high-powered digital devices equipped with mobile convergence functions are getting more momentum as app stores are prevailing. Basically, the app stores are administered by smart phone manufacturers, creating a new business ecosystem among app developers and end-users. However, there are paucity of studies tackling an issue about how users` repurchase intention of the apps is influenced by the service qualities of the app stores. In this respect, this study aims to investigate the effect of app store service quality on users` satisfaction and repurchase intention. As the value of loyal customers is incomparably high in app commerce, winning customers` loyalty is vital to the success of app stores. In this study, a customer is defined as one who has purchased goods or services at least once from the app stores. The proposed research model includes a number of constructs such as app perceptions, customer service, perceived ease of use, design, promotion, perceived consumer risk and connectivity. Empirical results revealed that perceived consumer risk has a negative relationship with consumer`s perceived repurchase intention. All the other variables-app perceptions, customer service, perceived ease of use, design, promotion, connectivity- are found to be positively related with the repurchase intentions.


Citations (2)


... However, this has experienced significant failures because there were many parts that could not take into account the lifestyles and environments of actual users [13]. In order to contribute to the improvement of income for the quality of community life of local residents beyond existing aid, the concept of co-creation should be included rather than development aid [14]. 7) Knowledge sharing (support for education, knowledge and experience sharing): In the field of education, various educational projects and training programs can be planned and promoted, such as organizing and revitalizing events that expedite motivating and provide various educational information, and discovering ways to increase income through economic activities [13]. ...

Reference:

Project Management and People Development through Appropriate Technology; Focus on Oversea Chemical Plant Project to Response ESG
Appropriate New Technology Protocol 2.0
  • Citing Article
  • June 2020

Academic Society for Appropriate Technology

... Q&A, Review, Accuracy of Info., Reliability of Info., Appropriateness of Info., Relevance of Info., understanding of Info. , on-line searching, response velocity of menu, response velocity of output, Access velocity, Connectivity, S reliability, Clearance of compensation regulations, quick delivery 3 3Joseph & Stone(2003),Lee et al.(2010),Chun & Lim(2012),Lee & Lee(2015),Lee et al.(2017), ...

Empirical Analysis of the Effects of Service Quality of the Smartphone App Store on Users' Repurchase Intention
  • Citing Article
  • September 2015

Journal of the Korea society of IT services