Maram Saeed Alzaidi's research while affiliated with Taif University and other places
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Publications (7)
Artificial intelligence (AI) ethics is a hotly debated subject. Increasingly, both service providers and users face ethical dilemmas. To ensure that the development, deployment, and usage of AI are all morally permissible, various initiatives have been launched. For the most part, it's not clear how AI-enabled businesses deal with these ethical cha...
The COVID-19 pandemic has disrupted the customers habits of purchasing as well as shopping behaviours. This study seeks to develop an integrated model of the critical role of trust and privacy concerns in influencing consumers purchase behaviour through social media. It also explored the moderating role of COVID-19 on these relationships. Quantitat...
Purpose
The COVID-19 pandemic has resulted in social isolation; nevertheless, universities will proceed throughout this trying period with the assistance of technology. As such, this paper seeks to develop a conceptual framework to investigate the continued intentions of students to use mobile learning during COVID-19 under different cultural conte...
This study sheds light on the role of technological factors (i.e., perceived usefulness, perceived enjoyment, and compatibility), and knowledge sharing between teachers and students in predicting smart classroom adoption in the context of higher education in Saudi Arabia. We selected a sample of 285 instructors from 6 universities in Saudi Arabia....
Rapid advances in mobile technologies and innovations have made mobile banking progressively significant in mobile business and monetary administrations. Our study used TAM and perceived risk as a theoretical base to develop a conceptual model that can explain the main factors affecting users intentions to adopt mobile banking in Saudi Arabia conte...
Citations
... In order to facilitate this process, compatibility of information sources is deemed to be critical in forming customer trust. Social commerce literature has found that highquality information enhances customer trust ( Alzaidi and Agag, 2022 ;Meilatinova, 2021 ). When customers believe that a social shopping page delivers reliable and timely information, they build an inclination to engage with the page ( Sharma and Crossler, 2014 ). ...
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... A few recent m-learning application studies that also incorporated ECM in their proposed frameworks are by Tam et al. (2020), Alhumaid (2021), and Alzaidi and Shehawy (2022). First, Tam et al. (2020) applied ECM with the addition of UTAUT2 factors in their continuance use intention study of mobile applications among university students in Lisbon. ...
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... MB is the latest, most vivid, most advantageous, most promising, and most innovative feature in banking services (Alzaidi, 2022;Bui et al., 2022;Laukkanen and Kiviniemi, 2010;Laukkanen & Pasanen, 2008;Tran and Corner, 2016;Zhou et al. 2021). It is "one of the most important strategic changes to occur in retail banking in more than a decade" (Alsmadi et al., 2022). ...
... In particular, three items measure perceived usefulness, which are adapted from Al-Naimat et al. (2020), Davis (1989), and Wang et al. (2020), and four items measure perceived ease of use, which are adapted from the scale of Al-Naimat et al. (2020), Davis (1989), and Wang et al. (2020). The reliability and validity of the trialability measure have been confirmed in several studies (e.g., Alzaidi, 2020;Pinho et al., 2020;Rogers, 2003). Three items are adapted from Alzaidi (2020), Pinho et al. (2020) and Rogers (2003) to model trialability's positive effect. ...
