Kano’s scientific contributions

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Publications (1)


Attractive Quality and Must Be Quality
  • Article

January 1984

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1,655 Reads

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1,046 Citations

Kano

Citations (1)


... KANO model is a simple and easy technology to identify the attributes of service demand, which divides the attributes of products into five types according to the relationship between the objective performance of products and the subjective feelings of customers: Attractive Quality, Must-be quality, One-dimensional Quality, Indifferent quality and Reverse quality are used to formulate quality management strategies and improvement plans [15]. In the field of health education services, they have been widely applied to pregnant women, tumor patients and other groups. ...

Reference:

Development and validation of the health education demand scale for HPV infected patients based on KANO model
Attractive Quality and Must Be Quality
  • Citing Article
  • January 1984