September 2017
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13 Reads
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September 2017
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13 Reads
August 2017
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488 Reads
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53 Citations
Journal of Purchasing and Supply Management
Prior literature suggests that significant internal R&D resources are needed to leverage suppliers for innovation and that external knowledge sources can be used to complement the internal knowledge base. Based on the analysis of four inbound open innovation projects at Fortum, a multinational energy utility company, we argue that companies with low R&D intensity may adopt an alternative approach which aims at substituting – not merely complementing – internal R&D with external innovations. We adopt the absorptive capacity perspective while investigating the cases and focus on four distinct capabilities: acquisition, assimilation, transformation, and exploitation. We find that the substitution approach consists of short-term research on new technological areas in order to gain the ability to identify and evaluate alternative technologies, as well as joint business models and operations based on complementary capabilities between the parties. The cases also suggest that the innovation process requires significant collaboration and the buying company's supplier management capabilities may improve the success of inbound open innovation projects of this type.
... Suppliers with a focused set of innovative products, technologies, new ideas, and capabilities that firms can draw on are critical enablers for product innovation (Inemek and Matthyssens 2013). Managing the acquisition and utilization of resources in the upstream SC enables firms to quickly develop and launch high-quality, novel, profitable, and popular products (Luzzini et al. 2015;Pihlajamaa et al. 2017). Toyota unites suppliers through innovation associations, consulting groups, learning teams, and training opportunities, forming a resourcesharing network that fosters continuous innovation (Onofrei et al. 2020). ...
August 2017
Journal of Purchasing and Supply Management