January 2019
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2 Citations
This chapter considers how editorial policy at the BBC is formulated by exploring the decision-making process in this and previous elections. Drawing on his longstanding expertise in the subject, the author notes the Corporation must simultaneously balance a need to remain relevant to audiences with the demands of rival politicians keen to promote themselves. Despite the prevailing ‘groupthink’ that the result of this election was a foregone conclusion, the BBC remained determined to offer quality journalism that scrutinized the rival policies on offer. The piece ends with some reflections and observations on the future role of the BBC as a public service broadcaster reporting on elections.