J.M. Jones's scientific contributions
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It was automatically created by ResearchGate to create a record of this author's body of work. We create such pages to advance our goal of creating and maintaining the most comprehensive scientific repository possible. In doing so, we process publicly available (personal) data relating to the author as a member of the scientific community.
If you're a ResearchGate member, you can follow this page to keep up with this author's work.
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Citations
... brand (Garber et al., 2000;Kauppinen-Räisänen & Luomala, 2010;Labrecque & Milne, 2012). Product packaging is an essential component for communicating the meaning of the brand to consumers. ...
![[object Object]](https://i1.rgstatic.net/ii/profile.image/316747570188290-1452529913673_Q64/Raymond-Burke-3.jpg)
