Frank Winston Wylie’s research while affiliated with California State University, Long Beach and other places

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Publications (20)


Public relations history from the 17th to the 20th century
  • Article

September 1996

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7 Reads

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4 Citations

Public Relations Review

Frank Winston Wylie










Citations (4)


... Innovation and organizational change are two sides of the same coin. The public and ad hoc character of internal communication challenges the Excellence Study view of public relations as professionally institutionalized, status quo stabilizing and oriented towards external publics occupation (Grunig, 1992; Dozier, 1995 ...

Reference:

Promoting Eco Manufacturing: An Australian Case
Excellence in Public Relations and Communication Management
  • Citing Article
  • December 1995

Public Relations Review

... A body of knowledge, a code of ethics, and certification have been regarded as the necessary basis for classifying public relations as a true profession (Pieczka and L'Etang, 2001;Wylie, 1994). Professional public relations associations are therefore very keen to promote professional status and ethical conduct by providing normative directions for public relations practitioners and ensuring that the profession maintains ethical standards (Gower, 2003). ...

Commentary: Public relations is not yet a profession
  • Citing Article
  • March 1994

Public Relations Review

... Despite all the development and technology that the world enjoys nowadays, gender differences still play an unfair role as the skills and qualifications of women are lost when gender type interferes with perception. Thinking that women are lesser and unequal to men, however, (Cutlip, Scott, 1994) has proven to be an inaccurate perception as shown by women who have reached far beyond the ordinary lines of success. ...

The unseen power: Public relations. A history
  • Citing Article
  • June 1995

Public Relations Review

... These three refugee organizations are largely involved in the Syrian crisis and communicate extensively about it, which is essential for our research. The first author analysed, supported by Office software, their press releases -an important genre of public communication that is both directed at the general public and governments (Pasquier & Villeneuve, 2012;Winston & Loeffler, 2013) -from 1 January 2014 to 31 December 2015. We opted for this topical and socially relevant research period, because the crisis greatly expanded at that time (UNHCR, 2018). ...

A guide to preparing cost-effective press releases Robert H. Loeffler Binghampton
  • Citing Article
  • June 1994

Public Relations Review