Erika Falk's research while affiliated with Johns Hopkins University and other places

Publications (5)

Article
We question the validity of traditional polling about the likelihood of respondents to vote for a woman president and argue that the use of such polls may overestimate sexism and underestimate the role that party identification and individual characteristics play in deciding about whether to vote for a woman president. Our analysis of data collecte...
Article
Legislative issue advertisements (also called “pure” issue ads) are ads about issues of public policy and not products or candidates. As such, they are not regulated under federal campaign finance laws. This study estimates the cost in air time and print space of legislative print and television issue ads that ran in the Washington, D.C., metropoli...
Article
Objective. This article examines how issue saliency affects the public's perceptions of whether a man or a woman would make a better president when considering the most important problem facing the nation. Method. The study uses telephone survey data of adults in the United States collected by the Annenberg Public Policy Center in September 2003. M...
Article
Using data from the 2000 National Annenberg Election Survey, this study examines the predictors of reporting that a woman or man would do a better job as president considering the national issue most important to the respondent. Gender, education, and ideology are strong predictors of presidential gender preference. Naming health care as the most i...
Article
Using data from the 2000 National Annenberg Election Survey, this study examines the predictors of reporting that a woman or man would do a better job as president considering the national issue most important to the respondent. Gender, education, and ideology are strong predictors of presidential gender preference. Naming health care as the most i...

Citations

... But it is uncertain whether their findings extend beyond this particular case. Falk et al. (2006) estimate that issue advocacy advertising amounted to more than $400 million in the Washington DC media market alone during the 108th Congress. 8 ...
... This metaphor has been used as a blanket statement to describe the declining proportion of women at the top of political hierarchies. Scholarly work has thus overlooked the fact that the concept entails discriminatory promotions between candidates with equal qualifications and more intense discrimination in higher organizational ranks (for examples of these omissions, see Jalalzai, 2013;Jalalzai & Krook, 2010;Kenski & Falk, 2004;Kropf & Boiney, 2001;Palmer & Simon, 2001Thomas & Adams, 2010;Trimble & Arscott, 2003;UN Women, 2014;Verge, 2010). Our article calls for a more stringent use of this metaphor by recognizing that it refers not only to a declining proportion of minorities at the top of organizations but also to a specific reason why that pattern is observed. ...
... Importantly, conservatism was used as a covariate in this past research, and also in the research we report herein. Political ideology overlaps considerably with voting behavior and also is related to sexism (Falk & Kenski, 2006;Jost, Glaser, Kruglanski, & Sulloway, 2003). Thus, controlling for conservatism allows one to assess the relation between sexism and voting behavior that cannot be accounted for by conservatism. ...
... Female leaders are viewed more favorably when they can negotiate on behalf of the "general welfare" or the "common good" (Anderson, 2020), critical components of battling a grand challenge. Constituents also view female leaders as better equipped to handle social issues, such as education, civil rights, poverty, and homelessness (Falk & Kenski, 2006;Huddy & Terkildsen, 1993), reinforcing that female leaders should be better equipped as relational leaders than males. ...