Derek J. Wade's scientific contributions

Publications (3)

Article
Full-text available
This paper presents an application of the IPA technique, coupled with market segmentation, to a sample of visitors to Tanzania's National Parks. The utility of the technique in a protected area context is highlighted, by comparing it with the results from three programme perspectives – non-segmented data (a homogeneous IPA programme), segmented dat...
Article
Full-text available
Tanzania contains some of the world's greatest natural wonders. Following major reforms in its foreign tourism policies in the mid-1980s, tourism has increased to become the nation's second leading foreign exchange earner. Tanzania is a less developed nation than its East African neighbours, and seeks to o!er a low-density, high-quality, and high-p...

Citations

... In addition, campers and hotel guests are distinct subsets of tourists. Though very little research has examined the differences between them, the available literature suggests the tourists to hotels versus campgrounds vary in their demographics, length of stay, and demand for visitation (Becken & Gnoth, 2004;Eagles & Wade, 2006;Poudyal, Paudel, & Tarrant, 2013). For example, campers are most likely to be recreation tourists, unlike hotel guests which also include a lot of business travelers and family and friends-visiting tourists. ...
... The tourism sector in Tanzania has experienced rapid development in steering the Tanzanian economy (Curry, 1990;Wade et al., 2001). After independence in 1961, tourism development faced many challenges, namely, poor transportation, accommodation, and information facilities, weak internal tourism education, and poorly funded tourism institutional frameworks (Wade et al., 2001). ...
... Bu duygular, müşterinin ürünü yeniden alıp almamasına ve çevresine ürün hakkında olumlu ya da olumsuz şekilde bilgi vermesine neden olmaktadır (Kotler, 1997). Müşteri memnuniyeti, müşterilerin istek ve ihtiyaçlarının, yani beklentilerinin tam veya beklenenin üzerinde karşılanmasıdır (Kalder, 1999). Anahtar performans değerlendirme kriterlerinden biri durumuna gelen müşteri memnuniyeti sürecini oluşturan adımlar şunlardır (Özgüven, 2008: 665-666): ...