Catherine McDonald’s scientific contributions

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Publications (1)


Bridging business and human rights and business for peace: A case study of Microsoft’s multitrack diplomacy
  • Article

July 2024

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1 Citation

Business Horizons

Catherine McDonald

Citations (1)


... These studies collectively validate the significance of these enterprises in shaping and driving the country's economic progress. McDonald utilized the instance of Microsoft's nuanced diplomatic strategies to elucidate the company's proactive stance, exemplified by initiatives like the digital Geneva Convention and the Digital Peace campaign [10]. These endeavors underscore the affirmative impact of grassroots diplomacy on the regulation of cyber realms, fostering an atmosphere conducive to digital tranquility and security. ...

Reference:

The Role of Multinational Enterprises in Promoting China's Economic Development in People-to-people Diplomacy
Bridging business and human rights and business for peace: A case study of Microsoft’s multitrack diplomacy
  • Citing Article
  • July 2024

Business Horizons