Barbara Lachhein’s research while affiliated with University of Duisburg-Essen and other places

Current Problems of the Economy: Health – An Economic Factor? Global changes and technical progress characterize the working world 4.0. The Corona pandemic intensifies the permanently required learning and adaptation processes. Workplace health promotion can be a possible solution to the challenges this poses. Employees want to work in a more self-determined manner, perform meaningful tasks, and expect a health-oriented corporate culture, a cooperative management style, flat hierarchies and a good working atmosphere. The cost of corporate health commitment is obviously offset by the benefits, but companies shy away from systematically anchoring it in their operations. In a German-Russian research project, the introduction of standards for workplace health promotion in a global company in the Russian market was investigated. Schlüsselwörter/KeywordsSalutogeneseWHO-GesundheitsstrategieGesundheitsförderung im UnternehmenROICoronaDigitalisierungSalutogenesisWHO health strategycorporate health promotionROICoronadigitalization

Current Problems of the Economy: Health – An Economic Factor? Global changes and technical progress characterize the working world 4.0. The Corona pandemic intensifies the permanently required learning and adaptation processes. Workplace health promotion can be a possible solution to the challenges this poses. Employees want to work in a more self-determined manner, perform meaningful tasks, and expect a health-oriented corporate culture, a co- operative management style, flat hierarchies and a good working atmosphere. The cost of corporate health commitment is obviously offset by the benefits, but companies shy away from systematically anchoring it in their operations. In a German-Russian research project, the introduction of standards for workplace health promotion in a global company in the Russian market was investigated. Ключевые слова/KeywordsСалютогенезСтратегия ВОЗ в области систем здравоохраненияукрепление здоровья на предприятииокупаемость инвестицийкоронавирусцифровизацияSalutogenesisWHO health strategycorporate health promotionROICoronadigitalization

The paper deals with one of the most pressing problems in the field of management, the problem of employee satisfaction with working conditions. The value orientation of modern Russian society has changed significantly, partly under the influence of the axiological dominants of foreign economies, and partly due to the processes of reforms in the Russian society. At the forefront were such categories as success, efficiency, flexibility, stress resistance. However, all these trends do not always have a positive effect on the physical and mental health of employees. The experience of foreign colleagues dealing with occupational physiology can be taken into account in Russian conditions. More and more attention is paid to the problem of preventing premature employee burnout, to the study of the main motivational mechanisms that contribute to improving the quality of work. The study aims to analyze the objective and subjective factors of assessing employee performance in terms of quantitative and qualitative indicators. At the same time, the authors set the following goals: the systematization of the results of the employee survey; identification of the main problems in the workplace; development of mechanisms and methods for maintaining the motivation and health of employees; and, finally, the formation of an optimal image of a modern manager, focused on improving performance indicators and at the same time maintaining a good psychological climate in enterprises (such as government agencies, educational institutions, private companies or small businesses). It is concluded that a happy employee with a certain freedom of action, deserving the confidence of their superiors, is ready to fulfill the assigned tasks even in the face of loss of wages. Internal balance acquires the highest value for a modern employable person, and this must be taken into account when forming the road map for enterprises.

Since the beginning of 2020, the outbreak of COVID-19 has been accompanied by far-reaching social changes worldwide and has produced a vast number of new terms describing the situation. Not only universities but also national German language institutions have been analyzing sources from politics and media. Launched with the intention to communicate the government’s measures and to meet the population’s immediate need for information, online glossaries have proved to be a suitable tool for making the relevant vocabulary and its conceptual content and background available in a timely manner. Along with virologists and politicians, linguists are also studying the pandemic-related situation, thus reinforcing a multidisciplinary approach to the global challenge. Given all this, in order to harmonize the current vocabulary, the European Translation Service has drawn up a vocabulary survey for the member states of the European Union. The German language provides various linguistic tools to record coronavirus-related events adequately. The key objective of this paper is to map the process of adapting language to social processes on the basis of Internet research conducted in relevant institutions in Germany. As a result, it has become apparent that new word constructions, anglicisms, idioms, and professional terms are shaping the emerging vocabulary related to the global pandemic. Much of this is context-dependent and in need of explanation and adequate translations into other languages. Thematically organized dictionaries, glossaries, and podcasts as well as the immediate use of existing medical terms in everyday language enable a quick response to current developments in language. Despite the ongoing emergence of different focus areas in research, it is clear that the coronavirus crisis has forced the whole global population to deal with formerly unfamiliar situations, news, and regulations, and thus the most current monothematic vocabulary continues to prevail in communication. However it is yet too early to speak of a general expansion of language and phraseology.