Anang Masduki's research while affiliated with Ahmad Dahlan University and other places
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Publications (6)
This paper constructs the model of network economics to study the effect of different levels of network convergence on the digital culture industry. Then uses regression models and mediating effect models to test the effect mechanism of network convergence on the digital culture industry of China. This paper used panel data to conduct an empirical...
Some time ago, a rift arose between Sunnis and Shiites in Sampang, Madura. Then, banners spread across Yogyakarta stating that the Shia were heretical. On the internet, many websites sprang up claiming that anyone that justifies Shia is heretical. These were a form of propaganda, campaigning, or “proselytizing” that another group is deviant and inf...
When the government opens an animation competency on vocational high school (VHS), it is expected to be able to meet the animation industry needs. However, the facts show that graduated students from VHS contribute to the highest unemployment amongst other school educations. This paper tries to identify the existing problems faced by the graduates...
Di era modern saat ini musik di indonesia berkembang sangat pesat. Hal ini dapat dikatakandengan mempertimbangkan tingkat pasar dunia hiburan bidang musik yang kian ramai dan mahal.Namun dengan keadaan seperti ini perkembangan musik yang terjadi tidak diimbangi dengan nilaipeningkatan kualitas dan estetika. UAD dengan program KKN mengadakan pelatih...
Iklan adalah sebuah keistimewaan. Iklan sudah menjadi satu dengan kehidupan kita. Dalam kehidupan sehari-hari, kita selalu dikelilingi dan diserang oleh iklan. Dimanapun, kita bertemu dengan iklan. Iklan terbagi dalam iklan cetak, iklan radio dan iklan televisi. Saat sekarang ini, iklan yang paling mudah menarik konsumen adalah iklan televisi. Tanp...
Citations
... Musik memiliki pengaruh signifikan terhadap cara berpikir bersikap, dan emosi pendengarnya. Musik juga bisa berfungsi sebagai sarana penilaian diri terhadap lingkungan sekitar (Masduki et al., 2020), yang dikenal sebagai musik protes (protest music). Lebih jauh lagi, musik dapat mengidentifikasi/ memformulasikan sikap ketidakpuasan, dan mempengaruhi/ mendorong perubahan sosial dan politik di berbagai belahan dunia seperti misalnya Afrika dan juga negara-negara Arab (Damodaran, 2016;Danaher, 2010;Daughtry, 2015;Neuman, 2008;Valassopoulos & Mostafa, 2014). ...
... Copywriting identik dengan kemampuan mengolah kata sehingga menciptakan unsur seni didalamnya yang dapat menimbulkan efek persuasif (Pratishara & Masduki, 2017). ...