January 2016
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5,207 Reads
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6 Citations
This article provides information regarding the potential of Corporate Social Responsibility (CSR) to bridge the gap between non-governmental organizations (NGOs) and businesses in order to create meaningful socially sustainable projects in specific community environments. Companies as well as NGOs have placed attention on this specific field of interest in the past but often fail to reach the primary goals of the desired community projects due to a lack of knowledge and resources in developing and integrating the projects. This article explains how NGOs and various businesses can benefit each other in a mutual way through a collaboration of reputation, knowledge and effective resources.