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Little is known about the neural networks supporting value computation during complex social decisions. We investigated this question using functional magnetic resonance imaging while subjects made donations to different charities. We found that the blood oxygenation level-dependent signal in ventral medial prefrontal cortex (VMPFC) correlated with the subjective value of voluntary donations. Furthermore, the region of the VMPFC identified showed considerable overlap with regions that have been shown to encode for the value of basic rewards at the time of choice, suggesting that it might serve as a common valuation system during decision making. In addition, functional connectivity analyses indicated that the value signal in VMPFC might integrate inputs from networks, including the anterior insula and posterior superior temporal cortex, that are thought to be involved in social cognition.
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... This circuit includes the ventromedial prefrontal cortex (vmPFC), the ventral striatum (VS), the lPFC, and aINS (Qu et al., 2022;Yoder & Decety, 2018). Consistent with the common-currency hypothesis, some studies have demonstrated that the valuation system, including the vmPFC and VS, tracks the subjective value of voluntary donations and the appropriateness ratings of sociopolitical violence (Clithero et al., 2011;Hare et al., 2010;Workman et al., 2020). Other studies have shown that distinct brain regions, including the temporoparietal junction (TPJ), lPFC, and insula, track moral values (Crockett et al., 2017;Qu et al., 2020;Ugazio et al., 2022). ...
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... A fundamental open question addressed by studies in the cluster is whether shared brain regions process the value signals necessary for making informed decisions regarding both social and non-social rewards. For stimulus values, Hare et al. (2010) discovered that the values of charities during decision-making were represented in areas of the vmPFC, which overlap with regions involved in encoding private rewards. Regarding experienced utility for social rewards, multiple studies reported that activity in the OFC correlates with perceived facial attractiveness Smith et al. 2010). ...
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... Selain itu, konektivitas antara korteks insular anterior dan ACC berkorelasi dengan perilaku prososial (Hare et al., 2010). ACC berperan dalam pemrosesan konflik emosional yang mengarah pada kepedulian empatik dan kemudian mendorong perilaku prososial seperti membantu dan berbagi. ...
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