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Ambient Belonging: How Stereotypical Cues Impact Gender Participation in Computer Science

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People can make decisions to join a group based solely on exposure to that group's physical environment. Four studies demonstrate that the gender difference in interest in computer science is influenced by exposure to environments associated with computer scientists. In Study 1, simply changing the objects in a computer science classroom from those considered stereotypical of computer science (e.g., Star Trek poster, video games) to objects not considered stereotypical of computer science (e.g., nature poster, phone books) was sufficient to boost female undergraduates' interest in computer science to the level of their male peers. Further investigation revealed that the stereotypical broadcast a masculine stereotype that discouraged women's sense of ambient belonging and subsequent interest in the environment (Studies 2, 3, and 4) but had no similar effect on men (Studies 3, 4). This masculine stereotype prevented women's interest from developing even in environments entirely populated by other women (Study 2). Objects can thus come to broadcast stereotypes of a group, which in turn can deter people who do not identify with these stereotypes from joining that group.
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... Holding these stereotypes has repeatedly been shown to be harmful to the development of STEM identity, belonging, interest, and self-efficacy for students in groups that are stereotyped to be "bad at STEM" (Cundiff et al., 2013;Starr, 2018;Lytle and Shin, 2020;Luo et al., 2021;Nguyen and Riegle-Crumb, 2021). That can contribute to deterioration of student interest and feelings of belonging in STEM (Seymour and Hewitt, 1997;Cheryan et al., 2009;PCAST, 2012;Master et al., 2016). Research on identity and belonging has identified that these feelings of not belonging in STEM are particularly widespread among students from minoritized backgrounds (Cheryan et al., 2009;PCAST, 2012). ...
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