This study intends to analyze the conceptual, theoretical and empirical interconnections between the sustainable innovation and the new urban green innovation agenda. It departs from the assumption that sustainable innovation is at the core of the new urban green innovation agenda. The method employed is the meta-analytical, reflective and descriptive based on the conceptual, theoretical and empirical literature review. The study concludes that there are clear evidences that sustainable innovation is at the center of the new urban green innovation agenda.