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EMBODIED DESIGN EXPERIENCES FIRST - BEFORE DESIGNING WITH(IN) AI
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Pan-European design innovation needs new spaces for ideation and ongoing transformation. The key to this transformation is a symbiosis between ‘interactive learning and ideating landscapes’, and respecting mixed-stakeholder interests. It is important not to separate the academic and industrial spaces from one another, we have to bridge the gap between these – ‘osmotic ideating spaces’ can be the future.
When building innovative cross-border experiences, the design research approach is more useful than ever, with its greatest influence being on interdisciplinary fields. Attention can be drawn to digital interaction design, as a practice that balances behavioural and computer sciences that are used to direct the development of technology towards human desires, emotions and needs.
One way of (co-)designing draws a new focus to the field of design education. Because the interactions with humans are not as predictable as those with a technological component; we need social sciences, such as ‘ethnography’ in the field of hardware design education.
Finding a balance between the needs and interests of different stakeholders, and between the perspectives of UX and product design, it becomes irrelevant whether they are a student or an entrepreneur, they are ideating together in a sustainable social interaction. From an economic and didactical point of view, this benefits all parties. A great parameter for transformation is to regenerate designing experiences in relation to our ‘values’ as humans; this is when the ‘design engineer artist’ becomes the innovator and is responsible for the success of the transformation and reaching the SDGs.
The presentation is about the topic of the conference paper and gives an interactive overview in the ability and significance of sketching with different media and senses (the tactile and tangible on focus) and within different realities: from 2 D to 3 D, for the next post digital era and Design Engineering Education Strategies (DEES).
Artificial intelligence (AI) is bringing new possibilities to numerous fields. There have been a lot of discussions about the development of AI technologies and the challenges caused by AI such as job replacement and ethical issues. However, it’s far from enough to systematically discuss how to use AI creatively and how AI can enhance human creativity. After studying over 1,600 application cases across more than 45 areas, and analyzing related academic publications, we believe that focusing on the collaboration with AI will benefit us far more than dwelling on the competing against AI. “AI Creativity” is the concept we want to introduce here: the ability for human and AI to co-live and co-create by playing to each other’s strengths to achieve more. AI is a complement to human intelligence, and it consolidates wisdom from all achievements of mankind, making collaboration across time and space possible. AI empowers us throughout the entire creative process, and makes creativity more accessible and more inclusive than ever. The corresponding Human-AI Co-Creation Model we proposed explains the creative process in the era of AI, with new possibilities brought by AI in each phase. In addition, this model allows any “meaning-making” action to be enhanced by AI and delivered in a more efficient way. The emphasis on collaboration is not only an echo to the importance of teamwork, but is also a push for co-creation between human and AI. The study of application cases shows that AI Creativity has been making significant impact in various fields, bringing new possibilities to human society and individuals, as well as new opportunities and challenges in technology, society and education.
The 21st century global scale challenges facing design include sustainability, migration, food, water and data security and terrorism amongst others. These challenges have left 20th century design approaches lagging behind, while we also now recognise that the ‘western’ design model is limited. As geopolitical changes accelerate in Europe, new opportunities and challenges are emerging in collaborating for a profitable “togetherness”. The demand for high value designed products created across the future European landscape will require new educational talents working seamlessly across integrated analogue and digital platforms while responding to evolving cultural needs emerging through new consumer behaviours. With the help of a differentiated design landscape we are developing the capabilities to meet the future needs of innovation and design engineering opportunities in the 4th industrial revolution including: new standards in the digitalized learning landscape, new design methods for cross cultural creativity and understanding, higher levels of integration between qualitative and quantitative approaches in design-engineering, redefining borders of design collaboration, engineering creativity, knowledge sharing in non-hierarchical cross-cultural learning and differentiated analogue and digital education skill bases in a connected European learning landscape for increasing creative diversity. The ‘European Designer Driving Range’ explores a concept that gives us the possibility to reflect on the needs for tomorrow from a pan-European perspective. We aim to identify the key drivers for a collaborative European non-hierarchical learning landscape and explore how these could be engaged through a future platform.
Designers have been moving increasingly closer to the future users of what they design and the next new thing in the changing landscape of design research has become co-designing with your users. But co-designing is actually not new at all, having taken distinctly different paths in the US and in Europe. The evolution in design research from a user-centred approach to co-designing is changing the roles of the designer, the researcher and the person formerly known as the ‘user’. The implications of this shift for the education of designers and researchers are enormous. The evolution in design research from a user-centred approach to co-designing is changing the landscape of design practice as well, creating new domains of collective creativity. It is hoped that this evolution will support a transformation toward more sustainable ways of living in the future.
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