The European University EURECA-PRO implements its mission and vision of a university open to all stakeholders, building the foundations of a civil society oriented towards fulfilling the principles defined by the United Nations Sustainable Development Goals (SDG), in particular, SDG12—Responsible Consumption and Production. EURECA-PRO, fulfilling its assumed obligations towards holistically understood environmental protection, begins its tasks by building responsible attitudes among children of different ages, implementing the educational mission according to the assumptions of SGD4—Quality Education [1]. This contribution discusses the child-focused educational actions undertaken by EURECA-PRO.