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Introduction: Considering the immense development potential of ICT, this paper closely looks into the innovations in the telecom sector like 5G. It examines how such innovations can be used to bring about fast, equitable and sustainable economic development in India with a focus the rural community, given the vast linkage effects of the telecom sector. Its ability to reduce gender-divide, rural-urban divide etc. are discussed and suggestions are made to effectively use its potential. Methodology: This exploratory study is structured into a descriptive-analytical type research paper. It is based on secondary data from the Governmental and other authentic sources, and uses basic statistical tools for data analysis and interpretation. Results: Based on an extensive study of the latest data, an imminent need for ICT adoption for the faster and sustainable economic development in India in this 5G era has been noted. Conclusion: Strategies like expanding the ICT infrastructure in India especially tele-density in the country and that in a sustainable manner (e.g. 'Green Telecom) have been suggested. Keywords: ICT, 5G, Telecom, FinTech, ONDC, Women Empowerment, Rural Credit. JEL Codes: D-83, J-16, O32, Q32.
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COMMUNITY PRACTITIONER 340 DEC Volume 20 Issue 12
ICT FOR SUSTAINED COMMUNITY DEVELOPMENT IN INDIA IN THE
5G ERA
Dr. Manoj P. K.
Head, Department of Applied Economics,
Cochin University of Science and Technology (CUSAT),
Kochi, Kerala. E-mail: manoj_p_k2004@yahoo.co.in,
ORCID ID: https://orcid.org/0000-0002-5710-1086
Abstract
Introduction: Considering the immense development potential of ICT, this paper closely looks into the
innovations in the telecom sector like 5G. It examines how such innovations can be used to bring about
fast, equitable and sustainable economic development in India with a focus the rural community, given
the vast linkage effects of the telecom sector. Its ability to reduce gender-divide, rural-urban divide etc.
are discussed and suggestions are made to effectively use its potential. Methodology: This exploratory
study is structured into a descriptive-analytical type research paper. It is based on secondary data from
the Governmental and other authentic sources, and uses basic statistical tools for data analysis and
interpretation. Results: Based on an extensive study of the latest data, an imminent need for ICT
adoption for the faster and sustainable economic development in India in this 5G era has been noted.
Conclusion: Strategies like expanding the ICT infrastructure in India especially tele-density in the
country and that in a sustainable manner (e.g. ‘Green Telecom) have been suggested.
Keywords: ICT, 5G, Telecom, FinTech, ONDC, Women Empowerment, Rural Credit.
JEL Codes: D-83, J-16, O32, Q32.
1. INTRODUCTION
Worldwide, digital transformation is the new normal and it modernizes every sector,
and India is no exception. ICT advances trigger digital transformation in every sector
and the Telecommunication (Telecom) industry acts as a key enabler of the
digitalization process. Govt. of India (GoI) through its Digital India mission has been
striving to rebuild Indian economy into a knowledge economy a digitally empowered
society, since 01 July 2015. ICT’s huge potential is increasingly being manifested in
the fast growth of FinTech sector, and latest initiatives like ONDC (Open Network for
Digital Commerce). Today India being one among the ‘fastest growing FinTech
markets in the world’ and a global leader in digitalization having growing telecom and
internet penetration. (RBI, 2021). With the launch of ONDC, 5G services and such
others, these latest initiatives will drive Indian digital economy in the ongoing ‘techade’
(RBI, 2023). In this context, this paper looks into the role of 5G and other latest
initiatives along with a robust Telecom infrastructure for fast economic growth of India
and that too equitably and sustainably.
2. SIGNIFICANCE OF THE STUDY
Once we trace the growth trajectory of Indian Telecom sector, it may be noted that it
had a robust beginning with the launch of the Telecom Policy, 1994. The policy priority
to this vital sector continued till date and the initiatives like Digital India (July 2015)
could reinforce such a move. Policy focus on ESG (Environmental, Social and
Governance), global imperative for sustainable growth of any sector, has been made
applicable to this key sector of the economy so as to provide a ‘Green’ (sustainability)
touch. A steady growth in tele-density could be observed in India over the years, from
2011 to 2020. This is particularly relevant regarding the rural tele-density (IBEF, Nov.
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2022), as the rural tele-density can make the growth more equitable, balanced and
sustainable. (Figure I)
Figure I: Growing Tele-density in India (2011-2020)
Source: IBEF (2022) Banking, Nov., p.18.
Despite the steady growth in tele-density over the years 2011 to 2020 (Figure I), of
late, a stagnancy together with indications of slight decline also (Figure II) can be
noted. This trend needs to be reversed for accelerating the pace of economic growth
in India, since telecom infrastructure is essential for the growth of any sector. As noted
earlier, rural tele-density is more relevant due to its capacity for rural development and
hence balanced and sustainable economic growth. The rather discouraging trend is
noticeable in Figure II which is based on the latest official data of TRAI dt. 03 Feb.
2023. (Figure II).
Figure II: Stagnancy and Slight Decline in Tele-density in India since 2021
Source: Govt. of India, TRAI, Press Release No.8/2023 dt. 03 Feb. 2023. p.5 of 11.
It is further noted that while telephone subscribers in urban India increased from 6491
lakhs (June-end, 2022) to 6516 lakhs (Sept.-end, 2022) urban tele-density in India
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declined from 134.72 percent to 134.62 period during the above period (June-Sept.
2022).
Regarding the telecom infrastructure, the latest trend in rural India is worse than urban
India because rural telephone subscribers fell from 5232.7 lakhs (June-end, 2022) to
5203 lakhs (Sept.-end, 2022) and the rural tele-density too declined from 58.46
percent to 58.01 percent during this period. Despite the fact that India had the second
largest telecom subscribers (11678.2 lakhs) and the second largest number of internet
users (7887.7 lakhs) as of April 2022, the more recent statistics (Feb. 2023) suggests
the need for further improvement and the need for reversal of the falling trends.
Similarly, though India could attract an FDI of USD 38.33 Billion during the period April
2000 to March 2022, the FDI inflows too needs scaling up. Considering the huge
demand due to Digital India and other ICT-based initiatives, the telecom infrastructure
in India, tele-density, internet penetration etc. need to be improved, and these aspects
need to be studied closely and in detail using the latest data, say, as of Jan. 2023.
This study assumes significance in this context.
3. OBJECTIVES OF THE STUDY AND METHODOLOGY
This paper aims: (i) to study the current status of telecom sector in India, marked
changes in its earlier growth pattern in the recent past, and also the implications of
such changes (ii) to study the need for migration to 5G and also as to how a robust
telecom sector can support ICT-enabled services that enable women empowerment,
rural development, and sustained economic growth; (iii) to suggest strategies for the
sustained and equitable growth of India through digital transformation backed by a
robust telecom network.
This descriptive-analytical study is exploratory too, and it uses secondary data from
authentic sources, like, the reports and other publications by Government agencies,
like, RBI, TRAI, etc. And also reputed global level research agencies, like, McKinsey.
4. CURRENT STATUS OF THE INDIAN TELECOM: NEED FOR FASTER AND
SUSTAINED GROWTH
There was a steady and fast growth of Indian telecom sector ever since the adoption
of Telecom Policy of 1994, till FY 2021. The advent of cellular (mobile) phones and its
dramatic growth surpassing the landline phones was possible due to the robust
telecom infrastructure. A revenue-sharing model between the government and the
telecom service providers formed the basis for expansion of India’s telecom
infrastructure, whereby Spectrum fees and Licensing fees were the two basic fees
payable by the telecom providers to the government. The inception of Indian telecom
industry was in the British regime when the government had the monopoly over it and
this continued in independent India till 1991, when as part of globalization the telecom
industry too was opened up for the private sector; leading to many players in the
industry. Since its opening up, Indian telecom industry has been witnessing fast
transformation all over. The rural tele-density in India is as high as 44.25 percent as
against 55.75 percent for the urban. (Table I).
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Table I: Latest Status of Telecom Infrastructure in India (31 Jan. 2023)
Source: TRAI (2023), Press Release dt. 31.03.2023. (www.trai.gov.in)
From the analogue landline days (that required many days to install), India adopted
the much faster digital technology. Indian population fast embraced the technological
advances, right from the 2G wireless telephone. Now 98 percent is of wireless type
and the rest 2 percent is of wireline type. When we look into the current scenario (as
of 31.01.2023) based on the TRAI data dated 31.03.2023) is noted that as high as
44.25 percent is the telephone subscribers (both wireless and wireline) in rural India
whereas it is 55.75 percent in urban India. The respective shares in respect of the
segment of wireless subscribers alone is 45.13 percent (rural) and 54.87 (urban) and
these are very much similar to the former case of total subscribers. (Figure III). But, in
respect of wireline subscribers, the share of rural subscribers is glaringly low and is at
the level of 7.71 percent as against 92.29 percent for urban subscribers. It may be
noted that the total telephone subscribers (wireless and wireline) of 1170.75 million,
the lion’s share of 1143.02 million (97.63 percent) goes to urban subscribers and the
rest 27.73 million (2.37 percent) denotes rural subscribers. Figure III.
Figure III: Telephone Subscribers and Tele-Density in India (as of 31.01.2023).
Source: TRAI (2023), Press Release dated 31.03.2023. (www.trai.gov.in)
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Regarding the changing technologies underlying the telecom industry, the age old
analogue landline kind has nearly disappeared from the market now, with the arrival
of GSM mobile technology. Even GSM technology is migrating slowly from 2G to 3G,
then to 4G, and thereafter to 5G different generations (G) of technologies. India’s
subscriber base (1170.75 million)(as of 31.01.2023) is the second largest in the whole
world and the number of subscribers is fast growing too. Regarding the tele-density of
rural and urban India, the overall tele-density is 82.52 percent (wireless) and 2 percent
(wireline). But, if urban India alone is considered it is as high as 128.76 percent
(wireless) and 5.25 percent (wireline). On the other, if rural India is considered, it is
only 57.44 percent (wireless) and just 0.24 percent (wireline). It may be noted that tele-
density in general needs to be improved further, especially in rural areas of India
(Figure IV), especially if we consider the disturbing trend of gradual fall in tele-density
since 2021 (Figure II) as noted earlier.
Figure IV: Telephone Subscribers and Tele-Density in India (as of 31.01.2023).
Source: TRAI (2023), Press Release dated 31.03.2023. (www.trai.gov.in)
5. MIGRATION TO 5G IN INDIA: AN IMPERATIVE IN THE ONGOING FINTECH
ERA
Studies done at the international levels have revealed that adoption of 5G and other
latest technologies by the telecom service providers could fetch them benefits, such
as follows: (i) increase in the Business to Business (B2B) revenue to the extent of 10
to 20 percent, (ii) Exponential rise in network capacity-20 to 25 percent increase in
global data creation, and also (iii) Quick increase in the number of connected devices
51.9 Billion. (McKinsey, 2022. Aug.). Thus, it is now largely acknowledged that 5G
adoption is a vital need for competitiveness of the telecom sector, not just an option.
(Figure V).
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Figure V: Telecom Industry-5G is Vital
Source: McKinsey (2022). Aug.
It may be noted that the ‘Global 5G Imperative’ is very much applicable to India. India’s
tele-density has rapidly grown from 18.23 percent (FY 2016) to 88.17 percent (FY
2021). India’s rural tele-density was at a high level of 60.27 percent (FY 2021) also.
But, the current status (31.01.2023) warrants scaling up the telecom infrastructure, as
the tele-density is 84.52 percent and rural tele-density is 57.68 percent. (Table I &
Figure II).
As a consequence of rapid telecom penetration, the Fintech sector gets a conducive
environment for its fast growth in India. At present, as high as 87 percent of the digitally
active population in India has adopted Fintech (RBI, FSR, 2021, p.87); because of the
high penetration of the telecom, internet and mobile (smart) phones. It may be noted
that India is topmost (second only to China), both China and India having the highest
Fintech Adoption Index of 87 percent each, among 27 major nations worldwide.
(Figure VI).
Figure VI: Global FinTech Adoption Index- India is second only to China
Source: EY (2019) (ey-global-fintech-adoption-index-2019.pdf)
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India has witnessed commendable growth in Fintechs over the last few years because
of the conducive governmental and regulatory environment, like, the thrust on Digital
India as an umbrella scheme to promote digital transactions in all sectors, including
payments under the diverse schemes of the Government like MGNREGS. There has
been steady growth in the fund-raising by the Fintechs in India. In 2021 the Fintechs
in India could raise a record amount of USD 8 Billion. But in 2022, there has been a
fall in the funds raised by 47 percent to USD 4.2 Billion, and this trend needs to be
corrected or reversed through more vigorous promotional measures by the
Government, on the lines of JAM, Digital India etc. Figure VII is self-explanatory in this
regard.
Figure VII: Growing Trend in Fund-raising by the Fintechs in India
Source: RBI (2023), RBI Bulletin, Jan., p.54.
As per the latest statistics, India has 1170.75 million telephone subscribers (wireless
and wireline) and tele-density of 84.52 percent (31 Jan.2023; Table I). India has 837
Crore internet connections (June 2022), and 676 million smartphone users.
Worldwide, there is an imminent transition to 5G and other latest technologies. India
is very much a part of this global ‘5G Imperative’, as noted earlier. So, every week
2500 new 5G-Towers are being mounted in India, against a target of 10,000 Towers.
India is projected to have 35 Crore 5G subscribers by 2026, representing 27 percent
of the total. By 2025, India will require 22 million skilled workers in 5G-centric
technologies.
6. FINTECH REVOLUTION AND 5G ADOPTION IN INDIA: MACRO ECONOMIC
IMPLICATIONS
The rapid proliferation of telecom services and that of advanced types like 5G enables
the fast growth of the FinTech providers and such other ICT-based services. The
COVID-19 pandemic, in one way, triggered the ‘digitization’ kind of transformation in
Indian society because the Government promoted online kind of education as well as
all online (digital) mode dealings in all sectors. Services like FoodTech, EdTech,
HealthTech in particular, and E-commerce in general had high growth momentum in
the recent past. (2019-2021).
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Figure VIII: LSA-wise Difference-Rural Growth over Urban Growth-Internet
Subscribers
Source: RBI (2023), RBI Bulletin, Jan., p.54.
Figure VIII depicts the difference in rural growth (percent) over urban growth (percent)
in internet subscribers in India over the four years’ period (2018 to 2021), based on
LSAs (License Service Area). By 2021, the fourth year, the rural-urban difference has
almost fully been evened out.
Black curve (2018) had the largest fluctuations, followed by the Red curve (2019) with
lesser fluctuations, and then by the Blue curve (2020) with still lesser fluctuations and
lastly by the Yellow curve (2021) with the least fluctuations almost like a straight line
along zero, i.e.‘nil’ rural-urban difference (2021).(Figure VIII).
Besides evening out the rural-urban difference in internet connections (Figure VIII)
over the years (2018-2021) by way of ensuring larger number of internet connections
in rural India than in urban India. In fact, during the specific period of 2019-2021, there
were 95.76 million rural internet connections vis-à-vis 92.81 million urban connections.
Moreover, the steady growth in Community Radio Stations (CRSs) can propel faster
rural development in India, primarily through empowering the farmers, women etc. by
sharing the requisite information for agricultural activities, marketing of produce etc.
(Figure IX).
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Figure IX: Number of the Operational Community Radio Stations in India -
Trend.
Source: GoI (2023), Ministry of Information and Broadcasting. (www.mib.gov.in).
The telecom service providers and banks as well as the banking regulator (RBI) are
greatly promoting mobile banking solutions in India. They try to penetrate into the rural
market through mobile banking solutions. Rural customers, including women can have
banking services with the help of this simple ICT tool (mobile phone). This accelerates
the financial inclusion process. It is globally acknowledged that mobile phone
facilitates easy access to the formal banking services to the unbanked rural masses
including women (Pickens, 2009). In India, the growing tele-density, supportive
policies of the RBI and also the Governments at the Union and States etc. could
expedite the financial inclusion.
In fact, telecom sector may be noted to be a ‘Crucial Sector’ of Indian economy that
could heavily contribute towards the welfare and productivity of several other sectors
and hence accelerate economic growth of the whole nation. (RBI, 2022, p.18) (Figure
X).
Figure X: Telecom: A Crucial Sector.
Source: RBI Working Paper (WP: 08/2022), p.18.
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The present policy of the GoI, and the RBI (including the entities regulated by RBI,
like, the commercial banks) of promoting ICT, adoption of 5G and other latest systems
(Web3, Metaverse, etc.) should continue in the future too with added vigor; because
of their vast potential to bring about rural development, women empowerment, etc.,
and hence inclusive, equitable and sustainable growth of the economy. The telecom
sector acts as an enabler for all sorts of ICT-enabled services as above, and hence
this vital sector deserves policy focus, much more investment in the future. This is due
to the fact that this key sector has high input multiplier and low CV (co-efficient of
variation) or higher spread. Thus, inputs from telecom sector are being employed in a
wide range of other sectors; and the sector has vast forward and backward linkages.
A negative relation can be noted in a scatter diagram of forward linkages and CV. This
suggests that higher multipliers of telecom are associated with higher spread of its
linkages. (Figure XI).
Figure XI: Forward Linkages & Spread.
Source: RBI Working Paper (WP: 08/2022), p.18.
As a crucial sector of Indian economy (Figure X), the telecom sector can help to
accelerate the financial inclusion and rural development process. In this digitalization
era, ongoing innovation by adopting the latest technologies (5G, metaverse, etc.) is
imperative for the telecom industry. This can ensure rich dividends in the future in the
form of faster, equitable, and sustainable economic growth by expediting the financial
inclusion and rural development. This augers very well with the Digital India initiative
and other GoI schemes for rural welfare, employment and inclusive growth (PMJDY,
MGNREGA etc.) because ICT integration ensures their efficient execution. The most
important benefit of ICT is that it can ensure divide-free growth of all sectors growth
free of gender-divide, rural-urban divide, poor-rich divide, or such other kinds of
divides. ICT is a key tool for the empowerment of women, rural development, and also
balanced and equitable growth.
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7. ICT FOR WOMEN EMPOWERMENT AND INCLUSIVE AND SUSTAINED
GROWTH
Global experiences suggest the crucial role of ICT for women empowerment and also
for equitable growth by bridging rural-urban divide, and other divides; e.g. Pickens
(2009) has noted based on his empirical study in Philippines that the poor, including
women, could effectively use a simple and cheap digital device viz. mobile phone for
upgrading their lives. SHGs (Self Help Groups), mostly run by CSOs (Civil Society
Organisations), often raise thrifts from the poor and channel such pooled savings for
economic activities by the SHG members collectively. SHGs, mostly run by women
(90 percent or more), enable their members to raise their livelihoods. In due course,
many SHGs start their own micro enterprises (MEs) also. SHG-Bank Linkage Program
(SHG-BLP), a revolutionary initiative of NABARD, is the largest in the world. E-Shakti,
the ICT adoption by SHGs, a project of NABARD, is a radical step for empowering
women through ICT. (Figure XII).
Figure XII: ICT-adopted SHGs. (E-Shakti)
Source: NABARD (2022), p.53.
In view of the growing affordability of mobile phones and other ICT-based devices, the
masses particularly poor women can have access to formal banking services using
their mobile phones or such other devices, including internet facility. Global
experiences as in Philippines (Pickens, 2009) and Indian examples like those of E-
Shakti project of NABARD or SHGs under Kudumbashree project under the Govt. of
Kerala (GoK) are all testimonies to the empowerment potential of ICT. Diverse
schemes of GoI are getting ICT-integrated fast thus ensuring better transparency, and
benefits reach their intended recipients directly. Direct Benefit Transfer (DBT)
schemes are growing fast. (Table II).
Table II: ICT-based DBT (GoI) Schemes - Progress
DBT (GoI)
FY-2020
FY-2021
FY-2022
Funds (Cr.)
381632
552527
630265
No. (Cr.)
144.7
179.9
178.9
Source: GoI (2023), Economic Survey.
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8. A ROBUST TELECOM NETWORK FOR SUSTAINED ECONOMIC GROWTH:
SUGGESTIONS
In view of the foregoing, given the obvious benefits of ICT (and allied services like
ONDC, FinTechs, Metaverse etc.), it is meaningful to suggest some strategies based
on the findings of this study. These are as follows:
(i) Despite the steady growth of telecom network and tele-density in India over the
years till 2021, indications of a slight slowdown or at least stagnancy is noted in
the recent past. So, added thrust on reversal of this slowdown is very much
required, to sustain the growth momentum of telecom sector and hence its positive
effects on the whole economy; telecom being a sector with vast multiplier (linkage)
effects;
(ii) Only ‘Green’ initiatives will be sustainable in the long run, and the future of telecom
sector is no exception. A ‘Green Telecom’ must be the ultimate aim so as to ensure
sustainability. It supports multiple SDGs (Sustainable Development Goals) also;
like, (1) SDG-1 (Poverty), by way of ICT-enabled livelihood, rural development,
etc. (2) SDG-5 (Gender Equality), by way of ICT-enabled women empowerment,
livelihood development etc.; (3) SDG-10 (Reduced Inequalities), since ICT
reduces all kinds of divides; and (4) SDG-13 (Climate Action), because all ‘Green’
moves straight way support climate action. In short, a ‘Going Green’ strategy to
the telecom (and hence all ICT-enabled services) can clearly ensure rich dividends
in the future by making the growth process sustainable in the long run.
(iii) Having ensured a robust telecom infrastructure that can easily support ICT-
enables services of all sorts, it is essential to fast adopt the innovations in the
sector like 5G. Globally, 5G and other latest technologies like Metaverse have
become imperatives and so India too should adopt them so as to remain
competitive in the market.
(iv) To keep abreast of the changes, suitable training and development at all levels be
imparted for the effective use of ICT-enables tools and applications, given the fast
pace of technological advances. Such trainings and capacity building programmes
are particularly relevant for the poor and the marginalized, including women, since
they need training for rightly using ICT-based tools like mobile phones and ATMs.
(v) The Governments at the Centre and States should pay special attention to DBT
mode of payments that directly reach the intended beneficiaries, in respect of all
schemes run by them. Paperless transactions and online mode payments be
promoted at all levels. Measures like DBT and online deals can improve
transparency and ensure good governance including combating corruption.
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Management. 4(3). 103-113.
24) P.K Manoj (2016). Real Estate Investment Trusts (REITs) for Faster Housing Development in
India: An Analysis in the Context of the New Regulatory Policies of SEBI. International Journal of
Advance Research in Computer Science and Management. 4(6). 152-157.
25) S Rajesh., PK Manoj, (2015). Women Employees work life and challenges to Industrial Relations:
Evidence from North Kerala. IPASJ International Journal of Management (IIJM). 3 (4). 1-8.
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COMMUNITY PRACTITIONER 353 DEC Volume 20 Issue 12
26) PK Manoj PK (2015). Deterrents to the Housing Microfinance: Evidence from a Study of the
Bankers to ‘Bhavanashree’ in Kerala, India. International Research Journal of Finance and
Economics. 44-53.
27) Vidya Viswanath & Dr. Manoj P.K (2015). Socio-Economic Conditions of Migrant Labourers - An
Empirical Study in Kerala. Indian Journal of Applied Research (IJAR). ISSN: 2249-555X. 5 (11).
88-93.
28) J Joju., S Vasantha., PK Manoj P.K. (2015). E-CRM: A perspective of Urban and Rural Banks in
Kerala. International Journal of Recent Advances in Multidisciplinary Research. 2 (9). 786-791.
29) J Joju., S Vasantha., P.K. Manoj. (2017). Future of brick and mortar banking in Kerala: Relevance
of branch banking in the digital era. International Journal of Civil Engineering and Technology, 8(8),
780-789.
30) Manoj, PK (2015). Socio-Economic Impact of Housing Microfinance: Findings of a Field based
Study in Kerala. India. International Research Journal of Finance and Economics. 32-43.
31) S.Rajesh & PK Manoj (2014).Politicization of Trade Unions and Challenges to Industrial Relations
in India: A Study with a Focus on Northern Kerala. International Journal of Business and
Administration Research Review. 1(2).45-54.
32) N James & PK Manoj (2014). Relevance of E-Banking Services in Rural AreaAn Empirical
Investigation. Journal of Management and Science. 5. 1-14.
33) William George AJ & PK Manoj (2013). Customer relationship management in banks: A
comparative study of public and private sector banks in Kerala. International Journal of Scientific
Research. 2(9).246-249.
34) P.K Manoj PK (2013). Prospects and Challenges of Green Buildings and Green Affordable Homes:
A Study with Reference to Ernakulam. Kerala. Global Research Analysis. 2 (12). 45-49.
35) KK Nasar. & PK Manoj (2013). Customer satisfaction on service quality of real estate agencies:
An empirical analysis with reference to Kochi Corporation of Kerala State in India. International
Journal of Management. IT and Engineering. 3 (6). 213-227.
36) P.K Manoj (2012). Potential of micro enterprises in women empowerment: A critical study of micro
enterprises run by women under the Kudumbashree Programme in Kerala. International Journal
of Business Policy and Economics. 5(2). 1-16.
37) P.K Manoj (2011). Determinants of Profitability of Housing Finance Companies in India and
Strategies for Competitiveness: a Multiple Partial Correlation Approach. International Journal of
Business Intelligence and Management. 3(2). 121-137.
38) P.K. Manoj (2010). Impact of Technology on the efficiency and risk management of old private
sector banks in India: Evidence from banks based in Kerala. European Journal of Social Sciences,
14(2), 278-289.
39) P.K Manoj (2010). Determinants of Successful Financial Performance of Housing Finance
Companies in India and Strategies for Competitiveness: a Multivariate Discriminant Analysis.
Middle Eastern Finance and Economics. 7. 199-210.
40) P.K Manoj (2010). Environment-friendly tourism for sustainable economic development in India.
International Journal of Commerce and Business Management. 2 (2). 139-147.
41) P.K. Manoj (2015). Employment Generation from Rural Tourism: A Field Study of the Local
Community at Kumbalangi, Kerala. International Journal of Applied Services Marketing
Perspectives (IJASMP). 4(4).1880-1888.
42) United Nations (2016). Digital Financial Inclusion. Issue Brief Series. International
Telecommunication Union (ITU) 2016. (https://www.un.org/esa/ffd/wp-
content/uploads/2016/01/Digital-Financial-Inclusion_ITU_IATF-Issue-Brief.pdf).
43) P.K. Manoj (2016). Real Estate Investment Trusts (REITs) for Faster Housing Development in
India: An Analysis in the Context of the New Regulatory Policies of SEBI. International Journal of
Advance Research in Computer Science and Management Studies, 4(6), 152-167.
RESEARCH
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ISSN 1462 2815
COMMUNITY PRACTITIONER 354 DEC Volume 20 Issue 12
44) P.K Manoj (2016). Determinants of sustainability of rural tourism: a study of tourists at Kumbalangi
in Kerala, India. International Journal of Advance Research in Computer Science and Management
Studies. 4 (4). 17-30.
45) Lakshmi and Manoj, P.K. (2017). Rural customers and ICT-based bank products: A study with a
focus on Kannur district co-operative bank and Kerala Gramin Bank. International Journal of
Economic Research, 14(14), 423-434.
46) Manoj, P.K. (2017). Construction costs in affordable housing in Kerala: Relative significance of the
various elements of costs of affordable housing projects. International Journal of Civil Engineering
and Technology, 8(9), 1176-1186.
47) Manoj, P.K. (2017). Cost management in the construction of affordable housing units in kerala: A
case study of the relevance of earned value analysis (EVA) approach. International Journal of Civil
Engineering and Technology, 8(10), 111-129.
48) Manoj, P.K. (2018). CRM in old private sector banks and new generation private sector banks in
Kerala: A comparison. Journal of Advanced Research in Dynamical and Control Systems, 10 (2
Special Issue), 846-853.
49) Manoj, P.K. (2019). Competitiveness of manufacturing industry in India: Need for flexible
manufacturing systems. International Journal of Innovative Technology and Exploring Engineering,
8(12), 3041-3047. (DOI: 10.35940/ijitee.K2452.1081219).
50) J Joju and Manoj PK (2019). Digital Kerala: A study of the ICT: Initiatives in Kerala state.
International Journal of Research in Engineering, IT and Social Sciences; 9: 692-703.
51) J Joju and P K Manoj (2019). Banking Technology and Service Quality: Evidence from Private
Sector Banks in Kerala, International Journal of Recent Technology, 8 (4), 12098-12103.
52) Elias, Arun A (2021). Kerala’s Innovations and Flexibility for Covid-19 Recovery: Storytelling using
Systems Thinking. Global Journal of Flexible Systems Management, 22 (Suppl 1), June, S33-S43.
(https://doi.org/10.1007/s40171-021-00268-8).
53) Nripendra Narayan Das, Pradeep P, Prasanth C.B., and Manoj P.K. (2022). Sars-Cov-2 Novel
Corona Virus: Origin and the Vaccination Survey. Journal of Pharmaceutical Negative Results, 13
(1), Oct., 1032-1040. DOI: 10.47750/pnr.2022.13.S01.123.
54) Ummer O, Scott K, Mohan D, et al. (2021). Connecting the dots: Kerala’s use of digital technology
during the COVID-19 response. BMJ Global Health; 6:e005355. DOI: 10.1136/ bmjgh-2021-00535.
55) Ranjith Karat, Suraj E.S, Jacob Joju, Manoj PK and Nithin J (2022), Covid 19 and the Healthcare
Sector in Digital India: A Case Study of The Top Six Nifty Pharma Companies, International Journal
of Early Childhood Special Education, 14 (05), Aug., 7595-7604.
DOI:10.9756/INTJECSE/V14I5.960.
56) Saritha, C.K & Manoj, P.K (2023). Social inequalities in IT sector: Evidence from Kerala State in
India. Environment and Social Psychology. 8 (2). 1-13. DOI: 10.54517/esp.v8i2.1644.
57) Manoj, P.K. (2023). Health Expenditure in Covid-19 Times and the Need for Affordable Houses
that Nurture Healthy Citizens: A Roadmap for Digital Economy of Kerala. Migration Letters. 20.
S4(2023). 43-61.
58) Jose, S. P. et. al. (2023). Corporate Decisions and Stock Price Movements: The Case of HUL in
India. Migration Letters. 20.S1(2023). 305-315.
59) Manoj, P. K. (2023). Affordable Healthcare and Affordable Housing: Need for an Integrative
Approach for the Holistic Growth of the Digital Economy of Kerala, India. Community Practitioner.
20(9). 412-435
60) Govt. of India (2023). Economic Survey 2022-23. Jan. (www.indiabudget.gov.in).
61) Govt. of India (2023), TRAI, Press Release No.8/2023 dt. 03 Feb. 2023. (www.trai.gov.in).
... Krishna, S. and Manoj, P.K. (2023) [52] 'Technological Advances and the Sustainability of Natural Rubber Cultivation in Digital India: A Study with a Focus on Kerala State' has noted the key need of technology for the sustainability of rubber cultivation. Manoj, P.K. (2023) [53] 'ICT for Sustained Community Development in India in the 5G Era' has noted that high-end ICT resources and internet connectivity boost economic growth. Pagani, et.al. ...
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Housing is a major prerequisite of human life. So, housing development and housing finance are the governmental priorities worldwide, and Government of India (GOI) is no exception. In India 'Affordable Housing for All' has been a national goal since 2017. Though this national goal was supposed to be attained by 2022, it could not be attained, partly because of the crisis due to the global pandemic, Covid-19. The revised target of the GOI is 2025. This paper looks into the major players in the housing finance market viz. Commercial Banks (CBs) and HFCs and their role in attaining the national housing goal. Better presence of specialized agencies that have only minor role now, like Affordable Housing Finance Companies (AHFCs), Small Finance Banks (SFBs), and Apex Cooperative Housing Federations (ACHFs) also discussed.
... Joju and Manoj (2019)[42] "Banking Technology and Service Quality: Evidence from Private Sector Banks in Kerala" have observed ICT as an enabler of banking quality and as such ICT-adoption should be encouraged. Manoj, P.K. (2023)[53] ICT for Sustained Community Development in India in the 5G Era. Community Practitioner has noted the vital need of high-end ICT resources to obtain better internet connectivity for fast and equitable growth. ...
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Kerala has one of the best private banking infrastructure in the whole of India. At present, four out of the total twelve Old Private sector Banks (OPBs) in India are of Kerala-based OPBs. Housing being a fundamental pre-requisite of human life, it is a top priority of the Government. The commercial banks (CBs) in general and the Private sector Banks (PVBs) in particular including the OPBs have been in the forefront of promoting housing finance as it is a highly secured category of retail credit which has the highest asset quality or the lowest NPA level. Focusing on the Kerala-based OPBs (KOPBs) this study closely looks into the performance of KOPBs in the housing finance front and suggests strategies for their superior performance. Keywords: Retail Credit, Housing Finance, MGR, PMAY, Digital India, ICT, CLM.
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Balanced and equitable growth is the hall mark of sustained economic development of nations that is coupled with the welfare and prosperity of all their citizens. This in turn requires special care and attention to the religious minorities, the poor and other marginalized, and all other disadvantaged social groups. Financial inclusion that seeks to ensure access to formal banking services is a vital need for financially empowering the religious minorities and such other marginalized as well as disadvantaged groups. In fact, ICT has added another dimension to financial inclusion and the overall empowerment of the poor and the marginalized including the religious minorities, especially in the present setting of growing affordability of ICT-based devices like mobile phones. In the above context, this paper makes a closer look into exposure of banks in Kerala for providing access to the minorities and other marginalized groups.
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Scheduled Castes (SCs) denotes one of the most deprived and discriminated groups from historical times. In this ICT era too, their upward social mobility is an imminent need, the same being not very encouraging even though 75 years have since India obtained independence. This paper makes a closer look into the various indicators relating to the social mobility of SCs in Palakkad District of Kerala and makes suggestions for their faster upward mobility pointing out the vital need for vast ICT adoption. Keywords: Caste, Enrolment, Employment, Empowerment, SHGs, Financial Inclusion, ICT, AI.
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Abstract The banking sector in India plays a vital role in the economic growth of the country. Hence, the performance of banks has got a decisive role in controlling the pace of the economic development of the whole nation. The performance of banks, in turn, depends on the performance of their human resources (HR) – the most sensitive and most valuable among all resources of an organization. Effective management of HR along with proper adoption and utilization of technological advances particularly those in the field of Information and Communication Technology (ICT) has become imperative for banks for their survival and growth. Likewise, thrust on the promotion of bank products particularly using modern philosophies like e-CRM side by side with the provision of excellent quality customer service is another imperative. At the center of all these lies Human Resources (HR); because a well-trained and techno-savvy workforce alone can provide customer service matching with the expectations of today‟s discerning customers. As India‟s banking sector is passing through a highly turbulent world characterized by VUCA (Volatility, Uncertainty, Complexity, Ambiguity), this paper seeks to study the relative performance of the Old generation Private sector Banks (OPBs) based in Kerala with a focus on their HR productivity and allied HR-related performance parameters. Keywords--- Old Private Sector Banks (OPBs), ICT, CRM, HRM, Employee Productivity
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The rubber sector in Kerala is passing through an unprecedented crisis. Falling prices had adversely affected the production and productivity of rubber in the state. The price instability made the rubber cultivation unattractive now a day. Many farmers have stopped the cultivation switching over to other crops. This study examined the impact of falling prices on rubber cultivation. This was a pilot study conducted by the researcher as part of his research work on the rubber economy of Kerala-Presents problems and prospects'. The primary data were collected from 60 rubber growers of Nellikuzhi and Paiprapanchayath in Ernakulam district through a structured questionnaire using a random sampling technique. The results revealed that the falling price of natural rubber adversely affected the rubber production, productivity and thereby the life and livelihood of millions of cultivators in different dimensions. Farmers were reluctant to care for their plantations regularly, reduced the number of tapping days and some of them had even quitted the cultivation by switching over to other crops causing increased indebtedness and overdue in bank loans. These adverse situations necessitated both short-term solutions and long-term policy interventions including the review of import policy to bail out the sector from the crisis.