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#mamanblogeuse and #mamablogger_de. A cross- country comparison on the concept of mothers and motherhood on Instagram A cross-country comparison on the concept of mothers and motherhood on Instagram

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In social networks such as Instagram, many mothers present themselves together with their children („sharenting“). The present study investigates how this (self-) presentation takes place and which visual messages play a role in it. Using visual analysis, we compared pictures of German- and French-language Instagram posts. It turns out that both national contexts are dominated by images that can be interpreted as visualizations of intensive motherhood. The visual analysis brings out the intimate connection between the mothers and their children, and at the same time a professional understanding of motherhood. Despite different national traditions and frameworks of motherhood in France and Germany, there are great similarities in the visual representation of mothers on Instagram. This finding suggests that the growing use of social media may be accompanied by an internationalization of social and visual norms.

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Sharenting (paylaşananababalık), bireylerin çocuklarını ve ebevenliğini mahremiyet sınırlarını aşarak sosyal medya platformlarında sergilemesinden ortaya çıkan bir kavramdır. Bu çalışmada 2017-2023 yılları arasında çalışılmaya başlayan bu kavramın bibliyometrik özetini vermek amaçlanmaktadır. Araştırmada bibliyometrik analiz yöntemi ve VOSviewer haritalama analizi kullanılmıştır. Web of Science veri tabanından 95 araştırma makalesi çalışmanın örneklemine dahil edilerek, referanslar, atıf yapılan ülkeler, kurumlar, yazarlar haritası, anahtar kelimeler haritası, yıllara göre çalışma sayısı, çalışma alanlarının açığa çıkarılması, çalışma türleri, çalışma yapılan diller hakkında derin bir bilgi haritası sunulmaktadır. Araştırma sonuçlarına göre, sharenting kavramı ile ilgili çalışmalar yıllar geçtikçe artmaktadır. 2017’ de 2 çalışma yapılırken, 2022 ve 2023 yıllarında 23 çalışma yapılmıştır. Konuyla ilgili en fazla yayın çıkaran üniversiteler arasında University of Antwerp (n=6), University of Bologna (n=6); en çok yayın yapan ülkeler arasında USA (n=18) ilk sırada yer alırken, en çok atıf alan yazarlar arasında Blum-Ross, Alicia (124 atıf), Livingstone, Sonia (124 atıf), Verswijvel, Karen (77 atıf) yer almaktadır. Ortak anahtar sözcükler incelendiğinde, sharenting (n=60), social media (n=32), children (n=16), parents (n=13), privacy (n=12) kelimeleri kullanılırken, sharenting (paylaşananababalık) kavramı ile ilgili 95 yayında toplam 816 atıf yapılmıştır. Çalışmada elde edilen veriler kapsamında sharenting (paylaşananababalık) konusun son zamanlarda popüler hale gelen bir kavram olduğu açığa çıkmaktadır. Türkiye’ de sayılı çalışma yapılan bu konu, araştırmacılara yol gösterici kaynak haritası sunduğu için önem taşımaktadır.
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Many people had to stay at home with their families during the pandemic because of social distancing guidelines and lockdowns. This study aims to explore the content of 'sharenting' of parents during the early COVID-19 pandemic and quarantine periods in Turkey. In total, 401 posts were collected from public Instagram accounts of parents who shared their own children's photos or videos between 18th-30th April 2020, via the most commonly used hashtags of #korona (#corona) and #evdekal (#stayhome). Descriptive content analysis was conducted within identified categories. Results revealed that the popular hashtag #stayathome is particularly important for its optimistic representation of the lockdown process in society. Content analysis results show that with the inclusion of social media shares, family members spent more time together, which can be seen as one of the positive consequences of this period. In the results of continued sharenting during the early pandemic, children's faces were mainly kept visible, which might concern children's privacy. Additionally, mothers shared more during this period. Consequently, education to increase awareness of such concepts gains importance, especially for the well-being and privacy of children and any future implications.
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Digitale Soziale Netzwerke sind für viele Menschen zu einem relevanten virtuellen Ort geworden. Vor dem Hintergrund der fortschreitenden gesellschaftlichen Modernisierung haben sie auch für Eltern an Bedeutung gewonnen. Social Media wird dabei zu einer Technologie, um Gemeinschaft zu anderen Eltern herzustellen und damit zu einem wichtigen Baustein des Doing Family. In diesem Beitrag wird eine Studie zu Fotos von Müttern und Kindern aus Deutschland auf der Online-Plattform Instagram vorgestellt, die unter dem Hashtag mamablogger_de veröffentlicht wurden. Die serielle Analyse von 238 Fotos zeigt eine starke Einheitlichkeit der Bildgestaltung. Eine ikonografisch-ikonologische Einzelbildanalyse von zwei exemplarischen Bildern arbeitet heraus, dass Mutterschaft durch eine große Nähe von Mutter und Kind inszeniert wird; die Bildgestaltung vermittelt Wärme, Natürlichkeit, Harmonie und Reinheit. Die Studie zeigt, dass die Selbstdarstellung von Müttern in Social Media an eine lange Geschichte von Mutter-Kind-Darstellungen anknüpft. Um Gemeinschaft herzustellen und sich auf Instagram zugehörig zu fühlen, wählen fast alle Mütter eine traditionelle Form der Selbstdarstellung. Instagram als hochmoderne Technologie des 21. Jahrhunderts kann so zu einer Revitalisierung traditioneller Stereotype von Mutterschaft beitragen.
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Sharenting (sharing parenting on social media) has become a widespread activity, and some of those parents become family influencers. Female influencers have been on the rise, partly as an alternative to the precariousness of the job market. This article presents a qualitative study on 11 Portuguese mummy and family influencers, analysing social media content observed throughout 2,5 years, as well as media discourses on them. It focuses on how these female content creators portray parenting and family, work-life balance as an influencer, and their boundaries for privacy and intimacy. It demonstrates how prominent mummy influencers reproduce a neoliberal ethos which favors an individual management of conciliating motherhood and a career in the context of post-austerity and precarity, through an emotional discourse that promotes relatability with the audience, converted into an essentially consumerist agenda.
Article
Social scientists have documented a substantial increase in both mothers’ and fathers’ time spent with children since the 1960s in the United States. Yet parenting behaviors remain deeply divided by social class and gender, with important implications for the reproduction of inequality. To understand rising parental investments in children and persistent class and gender differences in parenting, popular accounts and academic studies have pointed to an apparent cultural shift toward norms of time-intensive, child-centered parenting, particularly for mothers and among middle-class parents. However, prior research has produced inconclusive evidence relating to social class, gender, and contemporary parenting norms. Using data from an original vignette survey experiment conducted with a nationally representative sample of more than 3,600 parents, this study examines cultural norms related to parenting elementary school-aged children, considering how both social class and gender shape views about good parenting. Results indicate that parents of different social classes express remarkably similar support for intensive mothering and fathering across a range of situations, whether sons or daughters are involved. These findings suggest that cultural norms of child-centered, time-intensive mothering and fathering are now pervasive, pointing to high contemporary standards for parental investments in children.
Article
The sharenting practice, or the sharing of one’s parenting and children online, has become a popular topic of critical focus that decries it as an exploitative disregard for children’s privacy and rights. The practice is performed, however, by a population (i.e., parents) that is generally inclined to protect its children, raising the present research question of whether sharenting could be alternatively guided by self-presentational goals. Guided by the theoretical notion of the extended self, the present study qualitatively examines parents’ Instagram posts using constant comparative analysis to identify how parents self-present in their sharenting posts. The results identify three self-presentational categories that illustrate how parents’ social media posts that depict a parent–child relational identity may actually be intended representations of the parent’s self. Implications for theory are discussed, as well as practical implications for the appropriate management of parents’ identities in a manner that respects children’s rights and privacy.
Article
Malaria is a major public health problem in Sudan. Climatic variability is the main risk factor for seasonal and secular patterns of P. falciparum malaria transmission in Gezira state. The purposes of this study is to (1) develop thresholds for action in a malaria epidemic early warning system using three traditional statistical methods including the mean number of malaria cases + 2 standard deviations (SD), percentiles over the median (medium þ upper third quartile), and the cumulative sum over prior 10 years (C-SUM) and (2) explore to what extent the climate variability affects malaria transmission. Pearson’s correlation coefficient for malaria incidence and rainfall, maximum temperature, relative humidity, and the Blue Nile River level was statistically significant (p < 0.05). However, there was an insignificant correlation between the number of malaria cases and the minimum temperature. Furthermore, the number of cases in 2015 was significantly higher than expected. An evaluation and comparison of the statistical methods for the early detection of malaria showed that there was a considerable variation in the number of cases exceeding an epidemic alert threshold.
Article
Many mothers can find themselves increasingly isolated and overwhelmed after giving birth to a new baby. This period can be a source of extreme stress, anxiety and depression, which can not only have an economic impact on national health services, but can also have long-term effects on the development of the child. At the same time, social media use among most new mothers has become ubiquitous. This research investigates the role of social media, potentially as a mechanism for social support, among Australian mothers of young children aged from birth to 4 years. The findings indicate that participants had mixed responses to their social media use. While social support was deemed a benefit, there were also some negative aspects to social media use identified. The findings highlight the need to critically interrogate social media’s ability to act as a source of social support for new mothers.
Article
Grief and mourning for deceased family members are an important part of family life. Whereas emotional expressions of sorrow had been reserved for friends and the closer family circle, this has changed dramatically since digital media enabled limitless sharing. Driven by the increasing mediatization of everyday life, more and more individuals have come to open up with private issues to the digital public. Often even intimate personal information of high emotionality like mourning is being disclosed. The sharing of grief online, not only establishes new ways of dealing with the death of a beloved person, but it also changes the way families remember and identify themselves. To show which new digital patterns in family memory have developed, Instagram hashtags were used to compile a large data set of photos and texts posted around the issue of family-related mourning in Germany. Altogether, 2,790 images and their corresponding texts were analyzed in order to find patterns for this kind of digital commemoration.
Article
This paper examines two ‘ends’ of identity online – birth and death – through the analytical lens of specific hashtags on the Instagram platform. These ends are examined in tandem in an attempt to surface commonalities in the way that individuals use visual social media when sharing information about other people. A range of emerging norms in digital discourses about birth and death are uncovered, and it is significant that in both cases the individuals being talked about cannot reply for themselves. Issues of agency in representation therefore frame the analysis. After sorting through a number of entry points, images and videos with the #ultrasound and #funeral hashtags were tracked for three months in 2014. Ultrasound images and videos on Instagram revealed a range of communication and representation strategies, most highlighting social experiences and emotional peaks. There are, however, also significant privacy issues as a significant proportion of public accounts share personally identifiable metadata about the mother and unborn child, although these issue are not apparent in relation to funeral images. Unlike other social media platforms, grief on Instagram is found to be more about personal expressions of loss rather than affording spaces of collective commemoration. A range of related practices and themes, such as commerce and humour, were also documented as a part of the spectrum of activity on the Instagram platform. Norms specific to each collection emerged from this analysis, which are then compared to document research about other social media platforms, especially Facebook.
Article
This article asks whether “sharenting” (sharing representations of one’s parenting or children online) is a form of digital self-representation. Drawing on interviews with 17 parent bloggers, we explore how parents define the borders of their digital selves and justify what is their “story to tell.” We find that bloggers grapple with profound ethical dilemmas, as representing their identities as parents inevitably makes public aspects of their children’s lives, introducing risks that they are, paradoxically, responsible for safeguarding against. Parents thus evaluate what to share by juggling multiple obligations – to themselves, their children in the present and imagined into the future, and to their physical and virtual communities. The digital practices of representing the relational self are impeded more than eased by the individualistic notion of identity instantiated by digital platforms, thereby intensifying the ambivalence of both parents and the wider society in judging emerging genres of blogging the self.
Chapter
In France, childhood was considered quite early to be a ‘common good’ and a source of human capital, mainly because of the demographic challenge that the country was facing at the beginning of the twentieth century. At that time, children were the expected results of a probirth family policy. Then new social problems emerged, new public debates took place and new political measures were implemented throughout the century. Indeed, family policy is not restricted to child care. It also includes many other issues: civil law, women’s rights, social and gender equity, support for disadvantaged households, same-sex couples, etc. Depending on the priorities, different periods can be identified (Commaille and Martin, 1998). But if we consider public child-care policies specifically, what about these changes? How can they be defined? Do they correspond to what Peter Hall calls ‘third-order change’, marked by radical changes and associated with ‘paradigm shift’? Or to ‘normal policymaking’, that is, a process that adjusts policy without challenging the main objectives of a given policy paradigm, which defines firstand second-order change (Hall, 1993)? In this perspective, can these changes be defined as a ‘path dependency process’ (Pierson, 2004)?
Article
Zusammenfassung In Perspektive des Ansatzes „Doing Family“ kann davon ausgegangen werden, dass Familien sich durch alltägliche Praktiken kontinuierlich im Rahmen sozialer (Re-)Konstruktionsleistungen herstellen und bestätigen. Die Mediatisierung und Virtualisierung des familialen Alltags hat zur Folge, dass Doing Family-Strategien vermehrt mit und durch Medien ausgeübt werden. Aufgrund der Möglichkeiten zur Vergemeinschaftung und Beziehungspflege sowie zum kommunikativen und informativen Austausch eignen sich insbesondere Social Media-Angebote, um Familien in der (Re-)Konstruktion ihres Selbst- und Fremdbildes zu unterstützen. Gleichzeitig erfahren jene Praktiken Grenzen, die einerseits aus dem Mangel an physischer Ko-Präsenz resultieren, andererseits auf unzureichende medienbezogene Bewältigungskompetenzen zurückzuführen sind. Der Beitrag diskutiert aktuelle wissenschaftliche Erkenntnisse im Spannungsfeld von Doing Family und Social Media und setzt sie in Beziehung zu empirischen Ergebnissen aus dem Forschungsprojekt „Medienkulturen in Familien in belasteten Lebenslagen“.
Article
Analyzing empirical data in order to develop a new theory is often based on the search for so called categories. - In seeking to discover such categories, it is as if the researcher is asking, what is the main story in this data?. However proper attention needs to be paid to what a category is, because different methods and techniques for discovering categories, based on different understandings of the term "category", have been developed within different research traditions. For example Qualitative Content Analysis (MAYRING) and the methodology of Grounded Theory (GLASER; STRAUSS and CORBIN) work with different, partly implicit, notions of what constitutes a category. In this article, defining the term of a [scientific] "category" with regard to WITTGENSTEIN, searching for scientific categories in empirical gathered data and determining powerful categories within Grounded Theory Methodology are reflected upon and demonstrated.
Article
This article provides an alternative to the masculine construction of the blogosphere by analyzing 'mommy bloggers' through the lenses of feminism and autobiography. It uses the event of the 2005 BlogHer conference as a starting point for a discussion about the mommy blogger phenomenon, wherein a constellation of ensuing conversations challenge the use of the title 'mommy blogger' and the activities that are encompassed by it. In qualitatively examining the form and content of mommy blogs, this article ultimately argues for their potential to build communities and to challenge dominant representations of motherhood within our society.
Article
The mother-child relationship in the first weeks of life can be described in terms of national styles with respect to both demographic trends and welfare provisions. However, even the most elementary exchanges between a mother and her child (e.g. sleep, nutrition) tend to reflect different ideals of motherhood. These differences are shown at a micro-level using three different empirical approaches: parent advice books, styles of birthing, and internet discussion groups. These are compared across Germany, United Kingdom and France and traced back to historical developments and phenomena of long duration (longue duree). These are related, at a macro-level to the three countries' social policies in support of families. Zusammenfassung Die Mutter-Kind-Beziehung in den ersten Lebenswochen lässt sich in national differenzierten Typen beschreiben, sowohl hinsichtlich der demographischen Eckdaten als auch hinsichtlich der wohlfahrtsstaatlichen Rahmenbedingungen. Aber selbst die elementarsten Begegnungen zwischen Mutter und Kind (Schlafen, Ernährung) zeigen deutlich unterschiedliche Leitbilder von Mutterschaft. Diese Differenzen werden auf der Mikro-Ebene durch drei empirische Zugänge (Ratgeberliteratur, Geburtsstile, Internet-Foren) im deutsch-englisch-französischen Vergleich nachgewiesen, auf historische Entwicklungen und Phänomene der Longue duree zurückgeführt sowie zur Makro-Ebene politischer Unterstützungssysteme in Beziehung gesetzt.
Article
There are marked differences between France and Germany in terms of the fertility level which are traced back to different family policy frameworks and to differences in the normative expectations as to the role of woman and mother. The influence exerted by these structural and cultural differences on desired fertility in both countries is examined with data from the German and French Generations and Gender Survey of 2005, Western and Eastern Germany being analysed separately. The results show that differences in attitudes between Western Germany and France are less pronounced than those between Western and Eastern Germany. When it comes to childless persons, cultural factors exert a significant influence on desired fertility; above all affirmation of the traditional housewife role has a positive impact in both countries, whilst there are indications that a negative attitude towards working mothers has a negative impact in Western Germany. The impact with parents tends to stem from structural factors, i.e. the actual earning constellation. A dual-earner partnership has a positive influence on fathers’ desired fertility in France, whilst its influence onWestern German mothers is negative.
Le Conflit: la femme et la mère [the conflict: The woman and the mother
  • E Badinter
  • Badinter E.
Badinter, E. (2010). Le Conflit: la femme et la mère [the conflict: The woman and the mother]. Paris: Èdition flammarion.
Revue des sciences sociales
Revue des sciences sociales, 61, 66-75. doi:10.4000/revss.3842
Theory of the hashtag
  • A Bernard
  • Bernard A.
Bernard, A. (2019). Theory of the hashtag. Hoboken: Wiley.