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"A New Semiotics: An Introductory Guide for Students" [book review] David Sless & Ruth Shrensky, Routledge, 2023; 181 pp. ISBN: 9780367408435

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Abstract

While written clearly and suitable for students, this rethinking of how we communicate contains fresh insights for researchers. In brief, the book provides an accessible exploration of semiotics, while also challenging the inadequacies of traditional communication models that underpin common views of how communication occurs. Since most of the media industry and politics, among other areas that impact our lives, including Artificial Intelligence, assume information transfer, coding/decoding or similarly limited models, this is an important guide to reassessing our understandings of communication study and practice. Keywords: semiotics, meaning, signs, media studies, media practice, communication theory, communication models [Access via publisher: https://journals.sagepub.com/doi/10.1177/1329878X231206841]

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ANTI-propaganda Action reviews individual and collective approaches to counter propagandists. Examining propaganda as a dynamic of large groups, the chapter distills priorities. It focuses on multi-faceted, pro-active initiatives at scale. The chapter calls for research to identify further actionable insights from studying propaganda “in the wild,” with reality as the laboratory. Other recommendations for investigation are: (1) long-term impacts of propagandists' impact on governance systems and public opinion and (2) cultural features that predispose people to accept propaganda. THE BOOK: Beyond a critical review of contemporary public discourse, "Get Ahead of Propagandists" calls for purposeful action to make democracy thrive, through focus on priorities to outwit autocrat-propagandists. For nations, organizations, or anyone fighting disinformation, includes ways to detect, deflect, and dismantle propaganda and disinformation by: holding propagandists to account; blocking and countering propaganda; strengthening capabilities and freedom of the mass media; expanding systematic education for countering propaganda; pushing for regulation against the harms propaganda causes; and fostering collaborative groups to sustain these efforts. Contents: Introduction. 1. Are We Ready? 2. Can We Stop Whistling in the Wind? 3. Understanding Propaganda. 4. Neutralize Propaganda. 5. Counter Anti-democracy. 6. ANTI-propaganda Action. 7. Deflection and Deterrence. 8. Going Forward. Appendix – It's Time for Plain Talk / Pundit Propaganda / It's the Propaganda STU*** / Rip Van Who? / What to Do. Notes. Bibliography. Index. Keywords: propaganda, communication, populism, mass media, social media.
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