Implementing a digital Healthy Setting approach: Interim results of a developmental evaluation of a digital health promotion platform

Abstract

E-health structures and practices are widely integrated into society and people’s everyday life, also in health promotion. Participatory, user-centred development of sustainable and successful solutions is recommended to ensure improvement, value, and empowerment of users. However, this is associated with opportunities and challenges which should be considered during the developmental process. We present interim results of a SWOT analysis of the creation and implementation of a digital platform for online health promotion and preventive services (DIFA, funded by the German private insurance association PKV Verband e.V.), enabling a digital Healthy Setting approach.

Full text

Implementing a digital
Healthy Setting approach
Interim results of a developmental evaluation of
a digital health promotion platform
10th Nordic Health Promotion Research Conference
MARIELLA SEEL, LUDWIG GRILLICH, ELITSA UZUNOVA
CENTER FOR EVALUATION
DEPARTMENT FOR EVIDENCE-BASED MEDICINE AND EVALUATION
DANUBE UNIVERSITY KREMS, AUSTRIA
Presentation and images: canva.com

This project receives funding by the German Association of Private Health Insurers
(PKV Verband e.V.)
10TH NHPRC
14/06-16/06/2023, Halmstad, Sweden
Conflict of interest

Healthy Settings
"Health is created and lived by people
within the settings of their everyday life;
where they learn, work, play, and love."
The Ottawa Charter, 1986
10TH NHPRC
14/06-16/06/2023, Halmstad, Sweden

E-health infrastructures for health promotion 10TH NHPRC
14/06-16/06/2023, Halmstad, Sweden
schools
nursing homes
imprisoners
teenagers in supervised living groups
DIFA
digital platform for health promotion
in settings, e.g.
Project duration: 2022 - 2024

Goals of DIFA 10TH NHPRC
14/06-16/06/2023, Halmstad, Sweden
to provide health promoting services
to establish a "healthy" environment
for people in the settings
Enable stakeholders in their settings

Digital health promotion with DIFA
E-health infrastructures for health promotion
Consulting
Digital services for health-promoting
organizational development in settings
Qualification
Digital learning, training and coaching for
healthcare and setting professionals
Networking
One common platform for digital health
promotion services by different providers
10TH NHPRC
14/06-16/06/2023, Halmstad, Sweden

Participatory development
Pilot partners from different
organizations participate in every
project phase and give feedback
User-centered design
Needs and wishes of setting
stakeholders are considered in every
project step
Agile project management
Project phases are outlined but will be
adapted regularly to be able to react to
changing circumstances and challenges

Approaches
Document analysis of project documents
Interviews with project team
Development of a logical model
SWOT analysis with project stakeholders
Interviews with partner organizations
...
Continuous evaluation 10TH NHPRC
14/06-16/06/2023, Halmstad, Sweden

Two online workshops
with project team and
pilot partners
1) identify current SWOTs
of platform development
and project environment
2) develop strategies to
promote sustainable
platform development
and implementation

SWOT analysis - main results and conclusions
participatory, user-centered design
pilot partners from different settings
high complexity of the project
challenges in onboarding process
shift of consumer behavior towards
sustainable digital solutions
possible lack of digital skills and
acceptance in target group
refinement of onboarding process (tasks, mutual expectations, resources etc.)
continuous involvement of setting stakeholders and representatives
10TH NHPRC
14/06-16/06/2023, Halmstad, Sweden

"Nothing is permanent
except change."
Heraclitus, 500 BC
Learnings of the evaluation team 10TH NHPRC
14/06-16/06/2023, Halmstad, Sweden

Take home messages
— agile evaluation
— ongoing refinement
— comprehensive results
— let stakeholders actually participate and respect their input
— face the results ;) and learn from them
— continuous evaluation
agile development
rough planning
mix of tools
participatory design
ask for feedback
continuous development
Learnings of the evaluation team 10TH NHPRC
14/06-16/06/2023, Halmstad, Sweden

Contributing authors
Ludwig Grillich
Danube University Krems, Austria
Elitsa Uzunova
Univation GmbH Cologne, Germany
10TH NHPRC
14/06-16/06/2023, Halmstad, Sweden

Mariella Seel, Center for Evaluation, Danube University Krems
mariella.seel@donau-uni.ac.at
Implementing a digital Healthy Setting approach
Interim results of a developmental evaluation of a digital health promotion platform
10TH NHPRC
14/06-16/06/2023, Halmstad, Sweden