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Making Good Use of Pictures

Authors:
  • Institute for Infology, Tullinge, Sweden
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Abstract

Pictures have been important for communication for thousands of years. It is easy for students to lose interest in learning materials with complicated content. Visuals may have many functions, such as attract, gain, get, hold, and maintain attention of a learning material. In contrast to pictures used for advertising, decoration, and entertainment, the main purposes for use of visuals in education are cognitive and pedagogical. Our use of pictures must always be adapted to the intended audiences, and to the available technology. Teachers, and students, need to pay attention to visuals in learning materials. Most students do not attend to the visuals unless they actually are instructed to do so. At this point, how pictures are included in the learning process is decisive on the expected impact. As an effective visualization type, infographics enable conveying complex information in a big picture by combining text and visuals. Beyond instructor-provided infographics, infographic creation enables focusing on a subject, researching in-depth and visualizing the constructed knowledge.

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Infographics are a visualisation tool that can be used to improve retention, comprehension and appeal of complex concepts. The rise of infographic use in education has facilitated new forms of application and design of these tools. Instructor-provided summary infographics are a new form of infographic, whereby key learning objectives and content are summarised in graphical form at the end of a lesson. However, it is unknown whether these types of infographics can support learning in online environments. This exploratory research investigates student perceptions, retention, applications and activity generation of instructor-provided summary infographics in a massive online learning environment. Using both post-course learner survey data (n = 1,899) and text mining analysis (n = 72,490 words), results present how learners perceived instructor-provided summary infographics as useful and appealing for retaining, clarifying and understanding learning concepts. The research contributes a novel understanding of summary infographics in online learning environments, and supports their use as a design tool for educational delivery in the online space.
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Science education trends promote student engagement in authentic knowledge in practice to tackle personally consequential problems. This study explored how partnering scientists and students on a social media platform supported students’ development of disciplinary practice knowledge through practice-based learning with experts during two pilot enactments of a project-based curriculum focusing on the ecological impacts of climate change. Through the online platform, scientists provided feedback on students' infographics, visual argumentation artifacts that use data to communicate about climate change science. We conceptualize the infographics and professional data sets as boundary objects that supported authentic argumentation practices across classroom and professional contexts, but found that student generated data was not robust enough to cross these boundaries. Analysis of the structure and content of the scientists’ feedback revealed that when critiquing argumentation, scientists initiated engagement in multiple scientific practices, supporting a holistic rather than discrete model of practice-based learning. While traditional classroom inquiry has emphasized student experimentation, we found that engagement with existing professional data sets provided students with a platform for developing expertise in systemic scientific practices during argument construction. We further found that many students increased the complexity and improved the visual presentation of their arguments after feedback.
Article
This study presents descriptive analysis of young adults' use of multiple representations in the context of science news reporting. Across one semester, 71 high school students, in a socioeconomically diverse suburban secondary school in Midwestern United States, participated in activities of researching science topics of their choice and producing infographic-based science news for possible online publication. An external editor reviewed their draft infographics and provided comments for subsequent revision. Students also provided peer feedback to the draft version of infographics using an online commentary tool. We analysed the nature of representations students used as well as the comments from peer and the editor feedback. Results showed both students' capabilities and challenges in learning with representations in this context. Students frequently rely on using certain kinds of representations that are depictive in nature, and supporting their progress towards using more abstract representations requires special attention and identifying learning gaps. Results also showed that students were able to determine representational adequacy in the context of providing peer feedback. The study has implication for research and instruction using infographics as expressive tools to support learning.
Article
This paper is a discussion of the current condition of visual communication in American colleges and universities. In doing so, it analyzes the importance of visual communication and the unique epistemic power it possesses, and describes to what extent current academic practice has learned the lessons of the past so that it has become well equipped to deal with current needs in modem colleges and universities in the US. Particularly examined is the effectiveness of visual aids and computer-aided instruction. Besides, this paper also explains that visual communication is a dialogicalprocess where the way students perceive and understand their environment is influenced by their knowledge and experience of visual communication, and that visual intelligence has become a central part of academic culture. Finally, this paper provides some insights on the visual in American college classrooms for the decades to come.
Article
In the evolving digital landscape, educators can consider adopting emerging tactics to prepare students for the workplace. One of these tactics, the infographic, incorporates storytelling characteristics by presenting synthesized knowledge and data in a visual way (Fernando, 2012). Through five focus groups with 37 students at three universities and interviews with 15 public relations professionals from various workplace settings, we explored strategies for teaching the infographics assignment and documented learning outcomes. This study also describes the characteristics of strong infographics, which could be of interest to public relations professionals.
Conference Paper
Infographic is a type of information visualization that uses graphic design to enhance human ability to identify patterns and trends. It is popularly used to support spread of information. Yet, there are few studies that investigate how infographics affect learning and how individual factors, such as learning styles and enjoyment of the information affect infographics perception. In this sense, this paper describes a case study performed in an online platform where 27 undergraduate students were randomly assigned to view infographics (n=14) and graphics+text (n=13) as learning materials about the same content. They also responded to questionnaires of enjoyment and learning styles. Our findings indicate that there is no correlation between learning styles and post-test scores. Furthermore, we did not find any difference regarding learning between students using graphics or infographics. Nevertheless, for learners using infographics, we found a significant and positive correlation between correct answers and the positive self-assessment of enjoyment/ pleasure. We also identified that students who used infographics keep their acquired information longer than students who only used graphics+text, indicating that infographics can better support robust learning.
Chapter
The visible world provides a rich and wondrous tapestry for observation and speculation. Where it cannot be directly experienced, it can be pictured in varying degrees of fidelity or abstractness. On the simplest of intuitive grounds, illustrations should thus serve as valuable teaching tools, bringing to the eye what otherwise can only be imagined. Evidence of a widespread acceptance of this truism is found in the pervasiveness of illustrations in school textbooks; the producers and consumers of instructional textbooks clearly believe that illustrations have an important role to play in education.
Conference Paper
With the growing use of infographics to communicate complex information, we must specifically look at how people read and understand them. Complex information depends on helping people build relationships and connect the information to the current situation. Infographics are not art displays, but are tools to communicate information. Unless we understand how people comprehend information and how those mental transformations occur when they read the content, we cannot effectively design an infographic for complex information. People come to an infographic for a purpose and with a goal, both of which require the infographics to communication complex information. A good infographic must maintain the complexity of the information while lowering the barriers to its comprehension.
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Free full text available here: http://www.tandfonline.com/eprint/n8Z4jjrCZCmvFuUFRquF/full Data visualization is defined as the use of data presented in a graphical or pictorial manner. While data visualization is not a new concept, the ease with which anyone can create a data-drive chart, image, or visual has encouraged its growth. The increase of free sources of data and need for user-created content on social media has also led to a rise in data visualization's popularity. This column will explore what data visualization is and how it is currently being used. It will also discuss the benefits, potential problems, and uses in libraries. A brief list of visualization guides is included.
Conference Paper
Visual literacy is an essential group of competencies for interpreting and generating visual messages within the scope of 21st century skills. More than interpreting visuals, 21st century learners should be equipped with knowledge and ability to generate complex visual messages, which is a harder skill to teach and achieve. In this study, creating infographics is handled as a learning strategy to teach secondary school students how to generate effective visual messages. Research was carried out with the collaboration of science and technology, visual arts, and information technology teachers within a design model research method perspective. The effectiveness of the model is investigated by pre and posttests, retention, and transfer tests. Through the findings on effectiveness of first implementation loop of the infographic design model, a co-constructed design model is proposed. According to the design model proposal, “content” and “visual design” generation was determined central components related to Information Technology, Visual Arts fields for creating infographic.
Article
Infographics continually appear across a wide span of websites. Design teams have embraced the trend toward infographics, but often misuse them by focusing on visual presentation rather than presenting information appropriate for the audience and content. The results are artful infographics that lack a clear audience or message. In addition, many of the infographic design guidelines seem to be based on posters. An analysis of a collection of infographics found they can be divided into four categories: bullet list equivalent, snapshot with graphic needs, flat information with graphic needs, and information flow/process. Only last three are appropriate for infographics. Several areas needing further research are identified: (1) how people comprehend the infographic and how they connect that understanding into the bigger picture, (2) better guidelines on when/how to create infographics, and (3) how to craft the content into an integrated presentation with text and graphics supporting each other.
Article
It is generally accepted that intrinsic student motivation is a critical requirement for effective learning but formal learning in school places a huge reliance on extrinsic motivation to focus the learner. This reliance on extrinsic motivation is driven by the pressure on formal schooling to ‘deliver to the test’. The experience of the use of ICT in formal learning is marked with a naive and largely unfulfilled assumption that it would of itself promote a ‘game-changing’ shift in student motivation. This study investigates the effectiveness of a team-based, technology-mediated model called Bridge21 to encourage intrinsic student motivation. The data for the study come from 425 secondary school students, average age 16 years, who participated in workshops of 3.5 days in duration. The workshops took place in an out-of-school learning environment in one academic year. Bridge21 seeks to provide a vehicle to allow the transfer of control of learning from the teacher to the team and in this way to encourage and promote student autonomy. The principal findings reported in this paper are that participation in the workshops had a direct positive impact on the students’ perceptions around their learning and on their intrinsic motivation to learn.
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Courses: Research Methods Courses; Interpersonal Communication; Organizational Communication; Intercultural Communication; Political Communication; Health Communication; Gender; Conflict; Persuasion; Family Communication
Conference Paper
In today’s ever more visual world, visual literacy skills became more critical for learners. Therefore teaching visual literacy helps students interpret visual media and becoming a much broader and extensive body of learning and comprehension in education. In this paper, how to use infographics as a learning tool was discussed in order to equip students with visual literacy. Research was conducted with 64 teacher candidates. The aim of the study is to expose the usage of infographics as a learning tool. Teacher candidates designed infographics of instructional design model themed individually within the course. As a result of the rubric evaluation the scores of “visualization” and “components” dimensions was found lowest; scores of “colors”, “fonts” and “information organization” dimensions was found relatively higher.
Article
An ongoing debate in the Visualization community concerns the role that visualization types play in data understanding. In human cognition, understanding and memorability are intertwined. As a first step towards being able to ask questions about impact and effectiveness, here we ask: 'What makes a visualization memorable?' We ran the largest scale visualization study to date using 2,070 single-panel visualizations, categorized with visualization type (e.g., bar chart, line graph, etc.), collected from news media sites, government reports, scientific journals, and infographic sources. Each visualization was annotated with additional attributes, including ratings for data-ink ratios and visual densities. Using Amazon's Mechanical Turk, we collected memorability scores for hundreds of these visualizations, and discovered that observers are consistent in which visualizations they find memorable and forgettable. We find intuitive results (e.g., attributes like color and the inclusion of a human recognizable object enhance memorability) and less intuitive results (e.g., common graphs are less memorable than unique visualization types). Altogether our findings suggest that quantifying memorability is a general metric of the utility of information, an essential step towards determining how to design effective visualizations.
Article
Can illustrations aid learning of text material? These authors review the results of 55 experiments comparing learning from illustrated text with learning from text alone. They go on to look at research in closely related fields (involving, for example, nonrepresentational pictures, graphic organizers, learner-produced drawings) and conclude by offering guidelines for practice.
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A survey of powerful visualization techniques, from the obvious to the obscure.
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To assess the effects of pictures on health communications. Peer reviewed studies in health education, psychology, education, and marketing journals were reviewed. There was no limit placed on the time periods searched. Pictures closely linked to written or spoken text can, when compared to text alone, markedly increase attention to and recall of health education information. Pictures can also improve comprehension when they show relationships among ideas or when they show spatial relationships. Pictures can change adherence to health instructions, but emotional response to pictures affects whether they increase or decrease target behaviors. All patients can benefit, but patients with low literacy skills are especially likely to benefit. Patients with very low literacy skills can be helped by spoken directions plus pictures to take home as reminders or by pictures plus very simply worded captions. Practice implications: Educators should: (1) ask "how can I use pictures to support key points?", (2) minimize distracting details in pictures, (3) use simple language in conjunction with pictures, (4) closely link pictures to text and/or captions, (5) include people from the intended audience in designing pictures, (6) have health professionals plan the pictures, not artists, and (7) evaluate pictures' effects by comparing response to materials with and without pictures.
From Quantified Self to Building a More Fit Community: Data Tracking and Science Infographics as Boundary Objects
  • S Sommer
  • J L Polman
Sommer, S., & Polman, J. L. (2018). From Quantified Self to Building a More Fit Community: Data Tracking and Science Infographics as Boundary Objects. In Rethinking Learning in the Digital Age: Making the Learning Sciences Count, 13th International Conference of the Learning Sciences (ICLS), Volume 2. London, UK: International Society of the Learning Sciences.
Visualization in Science Education, Alberta Science
  • K Vavral
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Learning 21st Century Skills by Engaging in an Infographics Assessment
  • P Dyjur
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Dyjur, P., & Li, L. (2015). Learning 21st Century Skills by Engaging in an Infographics Assessment.
The concept of visual literacy, and its limitations
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Elkins, J. (2010). The concept of visual literacy, and its limitations. In J. Elkins (Ed.), Visual Literacy. Routledge.
The Scoop on Infographics: Maximum Information in Minimum Space White Space is Not Your Enemy: A Beginner's Guide to Communicating Visually through Graphic
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Hagen, R., & Golombisky, K. (2010). The Scoop on Infographics: Maximum Information in Minimum Space White Space is Not Your Enemy: A Beginner's Guide to Communicating Visually through Graphic, Web & Multimedia Design (2nd ed.). Elsevier Inc.
Infographics Part 1: Invitations to inquiry
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  • L Johnson
Lamb, A., & Johnson, L. (2014). Infographics Part 1: Invitations to inquiry. Teacher Librarian, 41(4), 54.
Infographics: The power of visual storytelling
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Design2Inform: Information visualisation. The Office of the Chief Scientific Advisor | Gov UK
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Lonsdale, M. d S., & Lonsdale, D. (2019). Design2Inform: Information visualisation. The Office of the Chief Scientific Advisor | Gov UK. https://www.researchgate.net/publication/330825479_Design2In-form_Information_visualisation