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Conducting organizational survey and experimental research online: From convenient to ambitious in study designs, recruiting, and data quality

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Abstract

Conducting organizational research via online surveys and experiments offers a host of advantages over traditional forms of data collection when it comes to sampling for more advanced study designs, while also ensuring data quality. To draw attention to these advantages and encourage researchers to fully leverage them, the present paper is structured into two parts. First, along a structure of commonly used research designs, we showcase select organizational psychology (OP) and organizational behavior (OB) research and explain how the Internet makes it feasible to conduct research not only with larger and more representative samples, but also with more complex research designs than circumstances usually allow in offline settings. Subsequently, because online data collections often also come with some data quality concerns, in the second section, we synthesize the methodological literature to outline three improvement areas and several accompanying strategies for bolstering data quality. Plain Language Summary: These days, many theories from the fields of organizational psychology and organizational behavior are tested online simply because it is easier. The point of this paper is to illustrate the unique advantages of the Internet beyond mere convenience—specifically, how the related technologies offer more than simply the ability to mirror offline studies. Accordingly, our paper first guides readers through examples of more ambitious online survey and experimental research designs within the organizational domain. Second, we address the potential data quality drawbacks of these approaches by outlining three concrete areas of improvement. Each comes with specific recommendations that can ensure higher data quality when conducting organizational survey or experimental research online.

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... Organizations may build productive and positive work environments through informed decisions, strategies, and interventions based on good methodology and objective data analysis. (Van, et al., 2022). ...
... Online organizational surveys and experiments can benefit from each of these suggestions for improving data quality. (Van, et al., 2022). In the context of organizational behavior, bibliometric data analysis is a useful approach to understanding developments and trends in a field of research. ...
Article
Workload, organizational culture, work discipline, and job performance are some of the topics that this bibliometric review hopes to go into. The study finds trends, patterns, and gaps in the existing literature by using bibliometric analytic approaches. It utilizes co-citation and keyword analysis to uncover patterns of research collaboration and creates a publishing map according to year, author, journal, institution, and country. Researchers, practitioners, and policymakers can benefit from the analysis by better understanding the most recent breakthroughs and trends in organizational behavior, specifically related to employee performance. Furthermore, it addresses voids in the existing literature and pinpoints topics that require additional research. The results can help improve organizational policy initiatives and direct future research in the fields of human resource management and organizational behaviour. Job interview phrases and corporate culture were the subjects of an online poll that ran from 2019 through 2024. Beyond highlighting three ways these approaches could be enhanced to increase data quality, the research tries to demonstrate the benefits of online testing beyond its convenience. These recommendations for enhancing the quality of data can be applied to online organizational surveys and experiments.
... Given previous literature that has explored public safety professionals' views on substance use (e.g., Lowder et al., 2019; van Boekel et al., 2014), we found it somewhat surprising that some respondents from the justice system also expressed similar ideas in their open-ended answers, such as acknowledging the role of trauma and violence in relation to substance use. While we also found this result encouraging, we note that it may stem from self-selection bias (e.g., Nayak & Narayan, 2019;Van Quaquebeke et al., 2022). ...
... Given CPHA's professional relationships with organizations and individuals asked to support survey dissemination, as well as previously successful experiences with using a similar recruitment approach (e.g., CPHA, 2018b), we felt confident that respondents would be knowledgeable members of the survey's target audiences. That said, we also note that our approach raises the potential for self-selection biases (e.g., Nayak & Narayan, 2019;Van Quaquebeke et al., 2022), especially upon our reflection of the, overall, favourable perspectives in relation to a PHA to substance use collected from survey respondents across sectors. ...
... Finally, participants in our studies were recruited from an online panel (i.e., Prolific). Although this data source has several advantages (Van Quaquebeke et al., 2022), it also presents some limitations such as lack of control over participant attention. We followed several recommendations (e.g., prescreening, attention checks, preventing multiple submissions) to enhance our data quality (Keith et al., 2017;Van Quaquebeke et al., 2022), but future research could draw on alternative data sources. ...
... Although this data source has several advantages (Van Quaquebeke et al., 2022), it also presents some limitations such as lack of control over participant attention. We followed several recommendations (e.g., prescreening, attention checks, preventing multiple submissions) to enhance our data quality (Keith et al., 2017;Van Quaquebeke et al., 2022), but future research could draw on alternative data sources. ...
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... LegerOpinion ensures data quality through digital fingerprinting, background checks, and timestamps to flag careless responses. Similar online platforms provided evidence for the reliability and quality of the data collected [53]. We informed respondents of the purpose of the study, the voluntary nature of the survey, and the confidentiality of data treatment. ...
... Additionally, the validity of our findings may be limited by the fact that an external survey company collected all data. However, some researchers agree that survey firms produce data that displays good test-retest reliability, internal consistency, factorial stability, and relationships that are very similar to those found among data directly collected by researchers [53,75,76]. Further, our results are not necessarily generalizable, given that we collected data in Canada, where a federal program allowed many organizations to engage in procedures for furloughing workers. ...
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During the COVID-19 lockdown period, several employers used furloughs, that is, temporary layoffs or unpaid leave, to sustain their businesses and retain their employees. While furloughs allow employers to reduce payroll costs, they are challenging for employees and increase voluntary turnover. This study uses a two-wave model (Time 1: n = 639/Time 2: n = 379) and confirms that furloughed employees’ perceived justice in furlough management and job insecurity (measured at Time 1) explain their decision to quit their employer (measured at Time 2). In addition, our results confirm that furloughed employees’ job embeddedness (measured at Time 1) has a positive mediator effect on the relationship between their perceived procedural justice in furlough management (measured at Time 1) and their turnover decision (Time 2). We discuss the contribution of this study to the fields of knowledge and practice related to turnover and furlough management to reduce their financial, human, and social costs.
... Three criteria were applied for exclusion of inattentive participants: First, all participants who stopped answering the survey before assignment of the experimental treatment (2116 participants). 4 Second, participants who answered the entire survey in less than 5 min with the expected response time being 12-15 min (104 participants). This decision was based on a cursory look at response time for outliers to detect careless responses (Huang et al., 2012;Van Quaquebeke et al., 2022). Third, participants who failed to answer more than half of the questions capturing preferences for leader facial dominance (56 participants). ...
... The pandemic has had a crucial impact on web survey responses due to the sudden transition to a fully digital work and life environment. This shift has led to a dramatic increase in the number of web surveys conducted, prompting researchers and organisations to implement diverse approaches to adapt to the new realities of data collection in a digital-first context [2,24,61]. Although many educational institutions considered MOOCs as an alternative to the traditional education system due to the flexibility of learning time during COVID-19, it contributed to high dropout rates and reduced user participation in learning activities such as forums and comments [44]. ...
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... questionnaires were used for the purpose of the data collection. The time savings compared to in-person interviews make structured questionnaires an attractive option for data collection Van Quaquebeke et al.,2022). Three power stations in Saudi Arabia's were among the respondents in a recent study. ...
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... Experimental research is still considered the preeminent way to test hypotheses in organizational research and beyond (Eden, 2017;Van Quaquebeke et al., 2022). The push for experimental research in organizations is based on (i) a clear understanding of organizational phenomena as processes emerging from precipitating events, producing changes, and somehow ending, and (ii) the need to develop and refine theories in a way that allow us to establish causal relationships (Eden, 2017;Aguinis & Vandenberg, 2014). ...
Chapter
In a time where new research methods are constantly being developed and science is evolving, researchers must continually educate themselves on cutting-edge methods and best practices related to their field. The second of three volumes, this Handbook provides comprehensive and up-to-date coverage of a variety of issues important in developing, designing, and collecting data to produce high-quality research efforts. First, leading scholars from around the world provide an in depth explanation of various advanced methodological techniques. In section two, chapters cover general important methodological considerations across all types of data collection. In the third section, the chapters cover self-report and behavioral measures and their considerations for use. In the fourth section, various psychological measures are covered. The final section of the handbook covers issues that directly concern qualitative data collection approaches. Throughout the book, examples and real-world research efforts from dozens of different disciplines are discussed.
... An online survey was developed using Google Forms, which was randomly distributed to banking customers through various social media platforms. This approach was chosen to facilitate data collection, ensure a broad reach, and enable easy analysis of the collected data (Teitcher et al. 2015;Van Quaquebeke et al. 2022). Convenience sampling technique was used to recruit respondents for the study. ...
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... To obtain a diverse sample, over 130 Facebook pages linked to Greek tourism and destinations were contacted, with a total membership exceeding one million individuals. Even though the samples from online surveys may not be fully representative, they are regarded as more advantageous than traditional offline methods in terms of face validity and internal consistency (van Quaquebeke et al., 2022). Facebook is a valuable resource for conducting surveys on a large scale since it offers a distinctive digital observatory of human behavior and allows for extensive and adaptable targeting of the sample. ...
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Getting numbers is easy; getting numbers you can trust is hard. This practical guide by experimentation leaders at Google, LinkedIn, and Microsoft will teach you how to accelerate innovation using trustworthy online controlled experiments, or A/B tests. Based on practical experiences at companies that each run more than 20,000 controlled experiments a year, the authors share examples, pitfalls, and advice for students and industry professionals getting started with experiments, plus deeper dives into advanced topics for practitioners who want to improve the way they make data-driven decisions. Learn how to • Use the scientific method to evaluate hypotheses using controlled experiments • Define key metrics and ideally an Overall Evaluation Criterion • Test for trustworthiness of the results and alert experimenters to violated assumptions • Build a scalable platform that lowers the marginal cost of experiments close to zero • Avoid pitfalls like carryover effects and Twyman's law • Understand how statistical issues play out in practice.
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Given the high cost of traditional survey administration (postal mail, phone) and the limits of convenience samples such as university students, online samples offer a much welcomed alternative. Amazon Mechanical Turk (AMT) has been especially popular among academics for conducting surveys and experiments. Prior research has shown that AMT samples are not representative of the general population along some dimensions, but evidence suggests that these differences may not undermine the validity of AMT research. The authors revisit this comparison by analyzing responses to identical survey questions administered to both a U.S. national sample and AMT participants at the same time. The authors compare the two samples on sociodemographic factors, online experiences, and prosociality. The authors show that the two samples are different not just demographically but also regarding their online behaviors and standard survey measures of prosocial behaviors and attitudes. The authors discuss the implications of these findings for data collected on AMT.
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Amazon’s Mechanical Turk (MTurk) is arguably one of the most important research tools of the past decade. The ability to rapidly collect large amounts of high-quality human subjects data has advanced multiple fields, including personality and social psychology. Beginning in summer 2018, concerns arose regarding MTurk data quality leading to questions about the utility of MTurk for psychological research. We present empirical evidence of a substantial decrease in data quality using a four-wave naturalistic experimental design: pre-, during, and post-summer 2018. During and to some extent post-summer 2018, we find significant increases in participants failing response validity indicators, decreases in reliability and validity of a widely used personality measure, and failures to replicate well-established findings. However, these detrimental effects can be mitigated by using response validity indicators and screening the data. We discuss implications and offer suggestions to ensure data quality.
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It is becoming increasingly popular and straightforward to collect data in cognitive psychology through web-based studies. In this paper, I review issues around web-based data collection for the purpose of numerical cognition research. Provided that the desired type of data can be collected through a web-browser, such online studies offer numerous advantages over traditional forms of physical lab-based data collection, such as gathering data from larger sample sizes in shorter time-windows and easier access to non-local populations. I then present results of two replication studies that employ classical paradigms in numerical cognition research: the number-size congruity paradigm and comparison to a given standard, which also included a masked priming manipulation. In both replications, reaction times and error rates were comparable to original, physical lab-based studies. Consistent with the results of original studies, a distance effect, a congruity effect, and a priming effect were observed. Data collected online thus offers a level of reliability comparable to data collected in a physical lab when it comes to questions in numerical cognition.
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International humanitarian organizations (IHOs) always strive to improve their operational performance in the field. While anecdotes from practice suggest that IHO field office leadership plays a crucial role in this regard, these claims have not been deeply substantiated by primary data. In response, we collected survey data from 125 humanitarian workers, concentrated in disaster response and development programs, on the issues of field office leadership and operational performance. Building on the operations management and organizational behavior literature, we find that leaders who adopt an intergroup leadership style can significantly improve operational performance via enhancing cooperation between local and expatriate subgroups inside a field office. Notably, we find that the intergroup leadership style becomes more effective as humanitarian workers become more entrenched within cohesive subgroups. These results should help IHOs to better select and train their field office leaders and achieve higher operational performance. This article is protected by copyright. All rights reserved.
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Using and extending career construction theory (CCT), this study disentangled parallel and attenuating relationships between career adaptability and proactive career behaviours on both the interindividual and intraindividual levels. Using a large heterogeneous sample of working adults, univariate and bivariate latent growth curve analyses were conducted (three measurement points, 9‐month time span). On the one hand, career adaptability and proactive career behaviours showed positive relations of initial interindividual levels. Furthermore, intraindividual changes in career adaptability and proactive career behaviours were positively related, pointing towards a parallel development. On the other hand, as predicted, the initial level of career adaptability was negatively related to the slope of developmental trajectories of proactive career behaviours. In other words, because the average growth rate for proactive career behaviours was negative, this means that individuals with higher initial career adaptability showed stronger decreases in proactive career behaviours. Finally, only the intraindividual developments of career adaptability, but not of proactive career behaviours, positively predicted higher levels of career satisfaction. These findings point towards diverse developmental relationships between career adaptability and proactive career behaviours. Results are discussed against the background of CCT and successful career development. Practitioner Points Organizational and individual career management should account for diverse interdependencies of career adaptability and proactive career behaviour developments. Career counselling that fosters career adaptability goes along with proactive career behaviour enhancement, and vice versa, within the same clients. Higher levels of initial career adaptability accelerate the decrease in proactive career behaviours within the same persons. Career adaptability should be increased within clients and employees because this increase predicts higher levels of career satisfaction.
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Amazon Mechanical Turk (AMT) offers a relatively low-cost alternative to traditional expensive survey samples, which likely explains its popularity among survey researchers. An important question about using such samples is whether they are representative of the larger Internet user population. Though prior research has addressed this question about demographic characteristics, little work has examined how AMT workers compare with others regarding their online activities—namely, social media experiences and online active engagement. This article analyzes survey data administered concurrently on an AMT and a national sample of U.S. adults to show that AMT workers are significantly more likely to use numerous social media, from Twitter to Pinterest and Reddit, as well as have significantly more experiences contributing their own online content, from posting videos to participating in various online forums and signing online petitions. The article discusses the implications of these findings for research that uses AMT as a sampling frame when examining questions related to social media use and active online engagement.
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Background The development of the web survey has led to significant strides in questionnaire survey methodology, including its potential to substantially increase sample sizes at minimal costs. Despite its advantages, web surveys typically achieve lower response rates from participants compared to more conventional survey methods. Objective The aim of this review was to evaluate strategies to increase the response rate to web surveys. Methods CINAHL (EBSCO), MEDLINE Complete, the Cochrane database of systematic reviews, the Cochrane central register of controlled trials and Psych Info were searched, from inception to the 24th of June, 2021. The Boolean search phrase (Ti: Web survey* OR online survey* OR internet survey*) AND (Ti: response rate* OR nonresponse* or participation rate*) was used. This was supplemented by a secondary search of the reference lists. To be eligible for inclusion in the review, papers had to evaluate one or more strategies to improve response rates to web surveys. Experimental and quasi experimental studies were included in the review. Results A total of 159 papers were identified. Following removal of duplicates, and further screening by two independent reviewers, 45 papers met the inclusion and exclusion criteria, and were included in the final review. The use of e-mail pre-notification, email invitation and two reminders were found to increase response rates to web surveys as do the use of a semi-automatic log-in, a simple design and a short survey which takes between 10 and 15 minutes to complete. Incentives, including entry into a prize draw with a cash prize considered to be of value to the participants also increase response rates. Conclusion Research studies are needed to explore whether the different strategies used by researchers with the intent to improve response rates are acceptable to potential participants and to evaluate the potential synergistic effect of combinations of several strategies identified in this review. Tweetable abstract: email prenotification, email invitation, 2 reminders, simple 10 minute design and lottery incentives improve response rates to web surveys
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The “credibility revolution” has fueled a number of initiatives to help bring scientific practices more in line with scientific ideals. These initiatives include increasing the sample size of studies, making data and materials publicly available, pre-registering data collection and analysis plans, publishing replication attempts, and publishing null results. To what extent have these practices become the norm in quantitative Organizational Behavior research? In the current study, using computer algorithms and human coders, we coded the reported use of several open science and reform practices in articles published in four prominent journals (Academy of Management Journal; Journal of Applied Psychology; Organizational Behavior and Human Decision Processes; and Organization Science) from 2011 through 2019. We found that although the vast majority of articles did not use any open science practices, some practices we coded were on the rise, especially in the last two to three years. While there is much room for improvement, these results suggest the field could be on the brink of important and sustained change.
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Background: Recruitment of people with disabilities often occurs through disability organizations, advocacy groups, service providers, and patient registries. Recruitment that relies exclusively on established relationships can produce samples that may miss important information. The MTurk online marketplace offers a convenient option for recruitment. Objective: The paper compares samples recruited through (1) conventional and (2) MTurk methods to better understand how these samples contrast with one another and with national estimates of people with disabilities. Methods: In 2019, researchers recruited 1374 participants through conventional methods and 758 through MTurk to complete the National Survey on Health and Disability (NSHD). We analyzed sample differences between recruitment groups with t-tests, Chi-square, and logistic regression. Results: With the exception of race/ethnicity, the conventional and MTurk samples were significantly different on several dimensions including age, gender, education level, marital status, children living at home, and sexual orientation. The MTurk sample was overrepresented in lower income brackets. A significantly higher percentage of the conventional sample received SSI, SSDI, or both, compared to the MTurk sample (36.2% vs 12.8%) and had significantly higher rates of insurance coverage. Comparisons with American Community Survey data show that the conventional and MTurk samples aligned more closely with the general population of people with disabilities on different characteristics. Conclusions: MTurk is a viable complement to conventional recruitment methods, but it should not be a replacement. A combination of strategies builds a more robust dataset that allows for more varied examination of issues relevant to people with disabilities.
Preprint
Studies on abusive supervision typically posit that targets of abuse will either directly blame the perpetrating supervisor or indirectly blame the organization for allowing the abuse, and as a result reduce their cooperativeness at work. We pivot from this predominant logic and argue that, under certain circumstances, targets of abusive supervision may blame themselves, feel guilty, and then try to make it up to their abusive supervisors by helping them more. Drawing on the emotional process theory of abusive supervision and the more general socio-functional perspective of emotions, we specify that such a dynamic is more likely to ensue when subordinates otherwise experience the relationship with their supervisors as good (high LMX). Two studies—an experiment and a two-weeks bi-daily experience sampling study—provide support for our reasoning. As such, our study extends theorizing on the consequences of abusive supervision, which has typically found that it reduces cooperative behaviors. Moreover, it contributes to previous speculations that leaders may engage in abusive supervision because it has beneficial consequences for them.
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Paradata are a valuable source of information to better understand the response process and to determine how the data collection processes can be improved. Currently, a debate is ongoing in academia and in the professional associations of market, opinion, and social research concerning the need to inform respondents about the collection and use of their web paradata. Unfortunately, research is lacking on the design of informed consent for web paradata use and its possible consequences for respondents’ willingness to share their paradata, completion of a survey, and response behavior. The aim of this study is to provide guidance to the survey practitioner on the optimal design of informed consent for web paradata use based on experimental evidence.
Chapter
Employee surveys and privacy issues have become increasingly complex with the movement toward identified surveys, integrated databases, expanded analytics, the advancement of technology, and changing regulations. The purpose of this chapter is to review and provide recommendations on data privacy and ethical considerations related to employee attitude measurement, including new technologies. This is followed by a review of the ethical considerations related to employee surveys, including the ever-changing legal landscape. The authors then summarize select new technologies that collect employee attitude data and discuss the challenges they pose. They close with recommendations for the use of employee surveys and evolving technologies.
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Header images are typically included in web surveys to make surveys more appealing for respondents. However, headers might also induce a systematic bias in response behavior. In ordertoexamineboththepotentialeffects(morespecifically,effectsonmotivationandcontext effects) of header images with respondents using different devices, an experiment embedded in a web survey on students’ time use and stress was conducted using a probability sample of 1,326 students at the University of Bonn. Respondents were presented either with a picture of an auditorium with students sitting in a class, a picture of leisure activities on campus, or no picture, respectively. To control for position effects, pictures were placed either in the upper rightorupperleftofthequestionnaire. Theresultsindicatethatheaderimagesattractattention in the beginning of a survey, but do not significantly increase motivation over the course of the survey. When faced with a header picture, respondents in the picture conditions evaluate their time in class differently compared to respondents in the control group. While the device providing the visibility makes no difference, effects are only significant when the picture is placed on the left side of the screen. In sum, the interaction of header placement and the content-related proximity of header content and question may alter response behavior.
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We analyse the effect of different incentive structures on response rates for an online survey of New Zealand landowners who have previously not responded to an earlier wave of the survey. We find response rates are lowest for direct cash payment, lower even than for a control group with no incentive, which may be due to direct payment extinguishing any warm glow people receive from the charitable act of completing a survey. Lottery and charitable donation incentives do not increase response rates relative to a control group with no incentive.
Chapter
Experience sampling method (ESM) and ecological momentary assessment (EMA) refer to a longitudinal research approach in which investigators collect self-reports and/or observational data at recurring intervals about study participants' everyday activities, affect, physical, and psychological states. Advances in Internet-enabled technology, along with the ubiquity of smartphone use among college populations, have vastly increased the feasibility of ESM/EMA research for higher education researchers. The chapter uses examples from higher education research to describe how existing and emerging technological affordances, including automated sensing, can be used to signal participant experience reports and to collect new forms of digital, written, visual, oral, and physiological data. The authors discuss problems and controversies in ESM/EMA research, present potential solutions to these issues, and consider the future of this evolving family of methods for higher education researchers.
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Aims: To examine prevalence of bullying among nurses and explore associations of organizational betrayal and support with well-being among nurses exposed to bullying. Background: Bullying is a problem in many nursing workplaces, and organizations have an obligation to support nurses who are bullied. Support or betrayal after bullying could affect nurse well-being, including burnout. Methods: In this cross-sectional study among U.S. nurses, data were collected in a survey using the Negative Acts Questionnaire-Revised for Nursing, the Institutional Betrayal Questionnaire for Health, the Well-Being Index, a job satisfaction scale and demographic questions. Results: Prevalence of weekly/daily bullying was 31% (N = 242). Among nurses exposed to any bullying (N = 173), organizational betrayal increased odds of burnout (OR 2.62, p=.02), job dissatisfaction (OR 2.97, p=.04), and absenteeism (OR 6.11, p<.001). Organizational support decreased odds of job dissatisfaction (OR 0.30, p=.001) and absenteeism (OR 0.50, p=.04). Conclusion: Analysis of study findings suggests organizational betrayal increases likelihood of burnout, job dissatisfaction, and absenteeism, and support decreases likelihood of dissatisfaction and absenteeism. Implications for nursing management: Nurse leaders should be aware of the issue of organizational betrayal and support in relation to well-being. Future studies can further explore the concepts of betrayal and support to provide additional evidence.
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The aim of this article is to undertake a systematic literature review (SLR) of empirical research that uses multi‐source methods for collecting data about Ethical Leadership (EL). Research on this sensitive subject benefits from the inclusion of data from more than one source, in order to be better supported, and thus contribute to a deeper understanding of leadership and business ethics issues. The search strategy retrieved a total of 50 multi‐source empirical studies on the topic of EL, published until December 2017. This SLR shows that (a) research on EL has focused mostly on the perceptions of followers, possibly because they are the most accessible target of its outcomes, thus restricting the scope of this body of research; (b) EL is studied mainly through consideration of its consequences, a restriction that hinders explanation of the causal processes involved in ethical leadership, which remains a research arena in need of development. The systematic inclusion of other stakeholders in multi‐source methods is advanced as a way to further develop the field.
Conference Paper
We develop and analyze empirical Bayes Stein-type estimators for use in the estimation of causal effects in large-scale online experiments. While online experiments are generally thought to be distinguished by their large sample size, we focus on the multiplicity of treatment groups. The typical analysis practice is to use simple differences-in-means (perhaps with covariate adjustment) as if all treatment arms were independent. In this work we develop consistent, small bias, shrinkage estimators for this setting. In addition to achieving lower mean squared error these estimators retain important frequentist properties such as coverage under most reasonable scenarios. Modern sequential methods of experimentation and optimization such as multi-armed bandit optimization (where treatment allocations adapt over time to prior responses) benefit from the use of our shrinkage estimators. Exploration under empirical Bayes focuses more efficiently on near-optimal arms, improving the resulting decisions made under uncertainty. We demonstrate these properties by examining seventeen routine experiments conducted on Facebook from April to June 2017.
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The present study is the first to examine empirically whether required fields in online surveys impair reliability and response pattern, as participants forced to respond to all items may provide arbitrary answers. Two hundred and thirteen participants completed a survey consisting of six questionnaires testing personal and social issues and perceptions. They were randomly assigned to one of two versions of the survey: optional-fields (N = 104) or required-fields (N = 109). Comparison of the Cronbach’s alpha of the two versions revealed identical reliability values for all questionnaires, save for somatization, where a minor difference was found. Confirmatory factor analysis showed no difference in the factor structure of the two versions, and no differences were found by Bayesian t-test and Levene’s test for equality of variances. The findings suggest that required fields do not impair reliability or change the response pattern, and therefore can be used in online surveys to prevent missing data.