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Epic versus Apple and the Future of App Stores
Abstract
Seeking a more equitable way to govern and distribute the revenues generated by App-store marketplaces.
... User engagement is crucial to the success of mobile health applications because it encourages sustained interaction, adherence to health interventions, and positive behavior change. To address this issue, there is a pressing need for a credible and accessible source of information that can guide developers and designers in creating engaging mobile applications (Cusumano, 2021). By providing relevant insights and practical guidance, such a resource can equip developers with the necessary knowledge to enhance user engagement and create successful apps in this competitive landscape. ...
Mobile health (mHealth) applications have become an integral part of our existence, offering multiple functions and a new level of user engagement. However, the competitive market presents difficulties for development teams attempting to attract and retain customers. User engagement is crucial to the success of mHealth applications, as it promotes interaction, adherence, and behavior modification. This paper presents a systematic literature review in order to investigate methods for enhancing user engagement in mHealth applications. The review identifies successful strategies from existing research and seeks to provide developers with guidance for creating engaging mobile applications. The selected studies are subjected to systematic searching, screening, data extraction, and quality evaluation, followed by narrative synthesis and thematic analysis. The findings emphasize the importance of gamification, design, personalization, social media integration, and push notifications in boosting user engagement. The review also emphasizes the need for experimental research to evaluate the efficacy of different user engagement strategies to achieve more accurate and reliable results. By addressing gaps and employing effective engagement strategies, mHealth applications can increase user satisfaction, encourage continued use, and improve health outcomes. The study lays the groundwork for future research and makes suggestions for designing strategies to increase user engagement in mHealth applications
... Therefore, partner programs in these domains focus on the unification and standardization of rules. For example, the platform providers Apple or Google define uniform rules for the masses of complementary app developers in their ecosystems (Eaton et al., 2015;Cusumano, 2021). Especially in the case of proprietary platforms, which are mostly present in the IIoT domain, platform providers also exercise control via partner programs. ...
Purpose: This study aims to determine the current state of research on partner management in the context of IIoT platforms that rely on partnerships to act as innovation engines.
Design/Method/Approach (only for empirical papers): The applied research method is a systematic literature analysis supported by a concept-centric synthesis. The sample of relevant literature comprises thirty papers.
Findings: The results indicate that only a few frameworks exist to improve and professionalize partner management in the practice and only a few papers focus on IIoT platform ecosystems. In contrast, there are some articles that empirically examine individual determinants of partner management in detail. Based on these results, a conceptual framework is derived to organize and distinguish the determinants of partner management from the determinants of partner programs necessary to realize partner management.
Theoretical Implications: The study contributes to the research stream on partner management in IIoT platform ecosystems and enterprise software ecosystems, synthesizing the existing research and highlighting the importance of curated support of partners as a competitive lever between platform ecosystems competing in the same domain.
Practical Implications: Practitioners can use the derived framework to structure partner management activities and make more informed decisions based on the structured view of decisions summarized in the conceptual framework.
Originality/Value: Due to the critical role of complementary partners in innovating upon IIoT platforms the framework is an important foundation for further research on the individual determinants of partner management in the context of digital platforms.
Research Limitations/Future Research: The derived conceptual framework was not empirically validated. Empirical follow-up research could refine the framework and develop it into a taxonomy using systematic procedures.
App stores represent an already established concept for distributing software-intensive solutions that complementary extend the value of digital platforms. In the context of industrial digital platforms in the IIoT domain, the benefits of app stores are not yet fully understood or shared by the majority of platform users. This article contributes to the instantiation of app stores in digital industrial platforms using empirical data to reveal the functionalities expected from an industrial app store by IIoT platform users on the one hand and IIoT platform providers on the other. The increased understanding of the app stores integrated in IIoT platforms provides a design-oriented gain in knowledge for research and practice. Based on an empirical survey, we analyze which functionalities of app stores are demanded by IIoT platform users. This enables us to formulate five propositions for adapting app stores for IIoT to increase their success in this domain.
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