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Uso y abuso del turismo oscuro como paradigma. ¿Un concepto saturado?

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Abstract

El turismo oscuro como paradigma analítico ha recibido en las dos últimas décadas un enorme protagonismo tanto en los ámbitos académicos como en la esfera mediática. Su uso se ha consolidado, en mayor o menor medida, en todas las latitudes y escuelas teóricas vinculadas a los estudios turísticos. La idiosincrasia extremadamente genérica del propio concepto de turismo oscuro ha generado, no obstante, debate sobre la idoneidad del mismo como paradigma para el análisis de muchas de las prácticas turísticas desarrolladas en lugares vinculados a la muerte o la tragedia. Ante lo que puede aparentar una cierta saturación sobre el uso del concepto dark tourism y su utilidad para el avance científico, habrá que observar su evolución a partir de las líneas de investigación desarrolladas en los próximos años.
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Interpretación y gestión del patrimonio en los espacios del turismo oscuro
coordinan Óscar Navajas Corral y Maribel Rodríguez Achútegui
debate
105
revista PH Instituto Andaluz del Patrimonio Histórico n.º 105 febrero 2022 pp. 176-178 | DEBATEDEBATE | revista PH Instituto Andaluz del Patrimonio Histórico n.º 105 febrero 2022 pp. 176-178
Uso y abuso del turismo oscuro como paradigma. ¿Un
concepto saturado?
David González Vázquez | Observatorio Europeo de Memorias, Universitat de Barcelona
URL de la contribución <www.iaph.es/revistaph/index.php/revistaph/article/view/5033>
Pocas modalidades de turismo han recibido tanta aten-
ción en las últimas dos décadas como el llamado turismo
oscuro, una categoría asociada genéricamente a la prác-
tica turística en lugares relacionados con la muerte, la
tragedia y lo macabro. Una atención promovida desde
la esfera académica cuya proyección ha convertido al
turismo oscuro, también, en un claro protagonista de los
focos mediáticos. Literatura, prensa, teatro, televisión y
plataformas digitales de entretenimiento han sido partici-
pes de la consolidación de un fenómeno que sobrepasa,
como decíamos, el ámbito académico.
Semejante impacto e implantación pueden suponer un
problema a la hora de establecer los límites conceptua-
les de un modelo cuya idiosincrasia le permite ser apli-
cado en una innidad de casos concretos. Desde una
recreación kitsch a la experiencia educativa en un anti-
guo campo de concentración, todo es susceptible de ser
analizado bajo el paradigma del turismo oscuro. Así lo
plasmaba, de hecho, Phillip Stone (2006) en su arcaico
y sobreexplotado Dark tourism Spectrum. Otros auto-
res de referencia, como Sharpley (2009, 6), apuntan que
“the meaning of the term has become increasingly diluted
and fuzzy”, mientras que algunas de las últimas investi-
gaciones ponen el foco en la complejidad conceptual del
fenómeno. Así, Light (2017) y González Vázquez (2018)
han concluido en reconocer al turismo oscuro como una
suerte de categoría paraguas donde todo cabe, siempre
y cuando tenga una mínima vinculación con sus elemen-
tos denitorios básicos, lo cual conlleva una enorme di-
cultad a la hora de establecer los límites estructurales
del fenómeno.
Una complejidad a la hora de identicar unas determina-
das prácticas con uno u otro modelo que surge ya en los
inicios de la propia conceptualización del turismo oscuro,
tarea que corrió a cargo de los académicos británicos
Malcolm Foley y John Lennon a mediados de los años
90 del siglo XX. Así, en un número monográco de la
revista International Journal of Heritage Studies, presen-
taron ocialmente el concepto de Dark Tourism (Foley
y Lennon, 1996a, 1996b), a la par que, el también bri-
tánico, Anthony Seaton hacía lo propio con el concepto
cuyo vocablo español es conocido como tanatoturismo
Thanatourism (Seaton 1996). Pese a que el espec-
tro analítico de ambas modalidades es similar, se distin-
gue a Thanatourism de Dark Tourism en que la primera
aplica en casos única y exclusivamente relacionados
con la muerte, mientras que la segunda abarca prácti-
cas más genéricas vinculadas a la tragedia. Aunque en
principio pueda parecer una diferencia notable, ha exis-
tido siempre cierta confusión entre ambos conceptos y
Entrada al Museo Memorial de Auschwitz-Birkenau, 2017 | foto todas las
imágenes que ilustran esta contribución son de David González Vázquez
177
Interpretación y gestión del patrimonio en los espacios del turismo oscuro
coordinan Óscar Navajas Corral y Maribel Rodríguez Achútegui
_a debate Interpretación y gestión del patrimonio en los espacios del turismo oscuro
| coordinan Óscar Navajas Corral y Maribel Rodríguez Achútegui
debate
revista PH Instituto Andaluz del Patrimonio Histórico n.º 105 febrero 2022 pp. 176-178 | DEBATEDEBATE | revista PH Instituto Andaluz del Patrimonio Histórico n.º 105 febrero 2022 pp. 176-178
han sido utilizados generalmente de manera indistinta. A
tal respecto, no es extraño que Philip Stone (2013, 310)
dena al tanatoturismo como un “scholarly sister term”
del turismo oscuro.
En cualquier caso, al tratarse de un concepto plena-
mente impuesto desde la esfera académica, y, por tanto,
ajeno a ninguna estrategia de difusión proveniente de
la propia oferta turística, resulta realmente complicado
encontrar sites turísticos cuya relación con el turismo
oscuro provenga desde la propia imagen que la gestión
del site quiera proyectar de sí mismo. En otras palabras,
la oferta turística no se siente identicada con el turismo
oscuro (Wight 2009; Baldwin y Sharpley 2009; Magee
y Gilmore, 2015; Seaton et ál. 2015). ¿Y la demanda?
¿Son los turistas conscientes de estar practicando
turismo oscuro? Ello podrá suceder en mayor o menor
medida en función de la imagen percibida del turismo
oscuro y del tipo de motivación de cada visitante espe-
cíco, aunque, como arman numerosos autores (Slade
2003; Baldwin y Sharpley 2009; Biran et ál. 2011; Isaac
y Ashworth 2012), es evidente que no todos los visitan-
tes de lugares dark son turistas dark. Puede armarse,
incluso, que una buena mayoría de visitantes a determi-
nados lugares vinculados con la idea del turismo oscuro
quedarían totalmente horrorizados al saberse clasica-
dos junto a aquellos que visitan otros lugares oscuros de
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avance cientíco.
Una vez transcurridos 25 años desde la implantación del
concepto de turismo oscuro en la esfera académica, y
tras decenas de aportaciones relevantes realizadas por
diversos autores al respecto de la idiosincrasia misma
del turismo oscuro, habrá que observar atentamente las
líneas de investigación propuestas para los años veni-
deros. Veremos si el turismo oscuro como paradigma
analítico es y sigue siendo útil o, por el contrario, puede
llegar a conrmarse una sobresaturación que acabe
descartando su uso en favor de otros paradigmas más
especícos.
Museo Memorial de Auschwitz-Birkenau
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_a debate Interpretación y gestión del patrimonio en los espacios del turismo oscuro
| coordinan Óscar Navajas Corral y Maribel Rodríguez Achútegui
revista PH Instituto Andaluz del Patrimonio Histórico n.º 105 febrero 2022 pp. 179-182 | DEBATEDEBATE | revista PH Instituto Andaluz del Patrimonio Histórico n.º 105 febrero 2022 pp. 176-178
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