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Social Innovations in Museum and Heritage Management

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To shed light on heritage-based social innovation as a neglected area of research, this article presents the results of a multi-sited case study of innovative work within the Swedish cultural heritage sector. A theoretical framework on social innovation is applied to analyse how museums and other cultural heritage organisations work in novel ways to create social change. The six social initiatives selected as case studies addressed a diverse range of social needs: education, integration, health care, employment, urban development, conflict management and peacebuilding. The analysis focuses on the innovative aspects of the initiatives by examining and comparing the central components of the innovation processes. The study shows that the cultural heritage organisations are innovative in many ways, through new objectives, target groups, methods, activities and collaborations and also through new uses of heritage. The article also highlights some of the possible implications for heritage and heritage management when heritage is used as a means to achieve social goals and suggests some directions for further study.

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... L'individuazione e la classificazione degli stakeholder è seguita dall'analisi degli stessi, effettuata attraverso la determinazione del livello di interazione di ogni categoria sulla base di molteplici variabili. Tra queste, l'innovazione trova numerose declinazioni, tra cui quella di carattere sociale, ritagliandosi un ruolo di rilievo grazie anche all'utilizzo delle tecnologie digitali (Solima, 2020) quali strumenti di valorizzazione culturale (Malm, 2021). In tale ambito, l'impatto sociale ed economico dei musei, definibile come mix di effetti che travalicano gli artefatti storicoartistici e l'attuazione di eventi espositivi proposti dall'attrattore, ed influenzano direttamente la vita dei singoli e dei gruppi di persone, può suddividersi in differenti tipologie: ...
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Nel corso delle ultime due decadi, il panorama internazionale si è caratterizzato per emergenti a-simmetrie di sviluppo sostenibile, declinati in target economici, sociali e ambientali, che inducono i decision maker ad adottare approcci innovativi al fine di rispondere ad esse con maggiore efficacia ed efficienza. Il progressivo raggiungimento di tali traguardi, considerati benchmark di riferimento, coinvolgono tutti i gruppi portatori di interessi specifici (cosiddetti stakeholder) che, a vari livelli e con diversi ruoli (istituzioni, enti, operatori, università, centri di ricerca, associazioni, cittadini), gravitano anche nell’orbita del cultural heritage e, secondo forme differenti, contribuiscono alla co-creazione, diffusione e trattenimento di valore culturale, sociale, ed economico (Symbola, 2023). A tal proposito, i cambiamenti in atto negli assetti e nei contesti risultano intrinsecamente connessi e si caratterizzano quali componenti core di sviluppo sostenibile, evidenziando, sia una crescente attitudine di enti/imprese ad ibridarsi in partnership pubblico-private, sia a relazionarsi con altri interlocutori, secondo logiche del tipo many-to-many (Gummesson, 2012). Questo approccio evidenza diverse modalità attraverso cui si instaurano quei collegamenti che costituiscono, in primis, un potente meccanismo dialogico, consentendo itinerari di apprendimento in grado di influenzare aspettative ed esigenze di singoli e gruppi. Inoltre, il bouquet di pratiche potenzialmente attuabili attiva percorsi di compartecipazione, considerata la vicendevole influenza del comportamento dei suddetti soggetti in termini di contributo apportato. Detto orientamento appare ancora più rilevante in ambito museale, in coerenza con quanto definito da ICOM nel 2022, specie nella parte definitoria che si sottolinea di seguito […] “istituzioni permanenti senza scopo di lucro e al servizio della società, che effettuano ricerche, collezionano, conservano, interpretano ed espongono il patrimonio materiale e immateriale. Aperti al pubblico, accessibili e inclusivi, i musei promuovono la diversità e la sostenibilità. Operano e comunicano eticamente e professionalmente e con la partecipazione delle comunità, offrendo esperienze diversificate per l’educazione, il piacere, la riflessione e la condivisione di conoscenze”. In questo perimetro, i rapporti che gli attrattori museali sono chiamati ad intessere, specie con gli stakeholder del territorio nel quale insistono, implicano l’adozione di modelli manageriali orientati all’innovazione sociale, utili ad incrementare l’interesse di questi ultimi verso lo sviluppo di legami longevi, con dinamiche e meccanismi che si declinano su un duplice binario: consapevolezza e coesione organizzativa interna; consolidamento e sviluppo di relazioni esterne. Gli eventi pandemici recenti, e le sfide imposte dal post-Covid, hanno confermato i trend precedenti, rappresentando occasioni, spontanee o forzate, di ripensamento delle scelte dei decisori dei suddetti attrattori, richiedendo un approccio audience-centered (Bifulco, Tregua, 2022). Sulla base di tali presupposti di scenario, il presente focus indaga la profilazione degli utenti del MANN (Museo Archeologico Nazionale di Napoli), analizzando longitudinalmente gli effetti diretti o indiretti generati dall’interazione tra di essi nell’arco cronologico 2016-2023, corrispondente ai due mandati della direzione generale del Museo (ex-riforma Franceschini). Tale obiettivo è perseguito attraverso una metodologia qualitativa, misurata da una gap analysis della percezione che i diversi portatori di interessi hanno manifestato in merito alle traiettorie strategiche poste in essere dalla governance museale declinata secondo tre driver (identità, immagine, reputazione), articolati in specifici item di approfondimento in termini di stakeholder engagement
... As the concept of social innovation moves towards the domain of creativity and participation (Edwards-Schachter and Wallace 2017), more scholars have been adopting and applying the concept to the cultural heritage domain. By building upon these previous conceptualizations of social innovation, this paper aims at recognizing: the role of external stakeholders in helping museums fulfil their new social functions (Solima et al. 2021); the importance of exploring commonalities between different actors, disciplines, and approaches (Fernández Fernández 2016); the attention given to connecting civic society with grassroots activities as a new means of organization and cooperation (Kaldeli et al. 2019;Kaldeli et al. 2023); and the emphasis on working in novel ways to create social change (Malm 2021). In this context, social innovation includes both the processes and the outcomes informed by these underpinning principles in attempts at establishing new potential solutions (e.g., new forms of collaboration, best practices, tools, norms, and values) to address existing barriers hindering engagement and participation in cultural activities. ...
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This article investigates the current practices and needs of institutional actors operating at the intersection of cultural heritage and social innovation. Through a mixed-methods approach that includes a survey and in-depth interviews, responses have been collected from GLAMs (Galleries, Libraries, Archives, and Museums), social enterprises, public administration, cultural and artistic associations, and educational institutes. A key focus is given to exploring cultural-based participatory practices aimed at engaging disadvantaged communities. The article explores problems and barriers hindering quality engagement, beneficial participation, and impactful outputs, as well as collecting instances of good practice, suggestions, and lessons learnt. The overall goal of this work is to outline the lessons learnt from fields of action to develop guidelines and recommendations for facilitating participatory, collaborative, and inclusive cultural heritage initiatives, including when planning for the use and adoption of digital tools and technologies.
... Economically underprivileged communities have used adaptive reuse to solve a variety of issues relating to improving their standard of living by improving their economy, health, or education. By doing so, it helps to create the circumstances for social innovation, a field of study that is understudied in the heritage industry but is more frequently perceived as being inferior to innovation and creativity (Malm 2021). It has been stated that adaptive reuse is essential to attaining sustainable development (Foster 2020), however, little emphasis has been paid to the social benefits that adaptive innovation might have for society. ...
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Sustainable Development (SD) is characterised of social, economic, and environmental components; however , the social component of SD has received little attention from academics, but recently, this has changed as the notion that growth is incomplete without equity gained more traction. One way to achieve the UN Goal 16 of 'Promoting peaceful, just, and inclusive societies' is through the concept of adaptive reuse innovation. Therefore, this paper aims to identify how the adaptive reuse concept has promoted the social sustainability concept through a systematic literature review (SLR). The SLR is necessary to summarise available evidence on the social sustainability potential of the adaptive reuse (AR). It further serves to create awareness of the reuse of building as an inclusive innovation critical for sustainable development. Using SLR, 56 relevant studies were extracted from the web of science and Scopus databases. A content analysis of five identified themes from the studies showed that adaptive reuse contributed to social sustainability through provision of social infrastructure, social cohesion, enhancing social health/well-being. There is need to advance research in areas of human adaptability, social awareness, and education on adaptive reuse. Keywords: Adaptive reuse, social sustainability, well-being, community participation, social cohesion, social infrastructure, health, Sustainable development
... Dealing with multiple temporalities, adaptive approaches allow for more collaborative, neighborly stances, favoring the generation of relational values [14] but also of "opportunity" spaces for catalytic change [15]. Thereby, it contributes to create the conditions for social innovation, an under-researched area of studies in the heritage sector that, conversely, is more often understood as opposed to innovation and creativity [16]. ...
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A Companion to Heritage Studies is a comprehensive, state-of-the-art survey of the interdisciplinary study of cultural heritage. Outlines the key themes of research, including cultural preservation, environmental protection, world heritage and tourism, ethics, and human rights Accessibly organized into a substantial framework-setting essay by the editors followed by three sections on expanding, using and abusing, and recasting heritage Provides a cutting-edge guide to emerging trends in the field that is that is global in scope, cross-cultural in focus and critical in approach Features contributions from an international array of scholars, including some with extensive experience in heritage practice through UNESCO World Heritage Centre, ICOMOS, and national heritage systems
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This volume combines some of the most influential published research in this emerging field with newly commissioned essays on the issues, problems and lessons involved in collaborating museums and source communities. Focusing on museums in the UK, North America and the Pacific, the book highlights three areas which demonstrate the new developments most clearly: -the museum as field site or 'contact zone' - a place which source community members enter for purposes of consultation and collaboration -visual repatriation - the use of photography to return images of ancestors, historical moments and material heritage to source communities -exhibition case studies - these are discussed to reveal the implications of cross-cultural and collaborative research for museums, and how such projects have challenged established attitudes and practices. As the first overview of its kind, this collection will be essential reading for museum staff working with source communities, for community members involved with museum programmes, and for students and academics in museum studies and social anthropology.
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This article engages with the Association for Critical Heritage Studies Manifesto which argues that heritage studies is in need of a complete renovation. We do so by looking back to two earlier moments. The first when museum studies also called for a renovation, drawing on those experiences as potentially instructive for the immediate future of heritage studies. The second a debate within cultural studies on the value of engagement with the world outside of academia to achieve the discipline’s political aims. Thus, while agreeing with the questions posed by the Manifesto, we argue that rather than casting the terms of the debate in a way that positions the professional field as needing renovation from without, we might do better by fostering a more ‘organic’ sense of intellectual work, one that values engagement and collaboration rather than critique for its own sake. Our conclusion points to the importance of the teaching of heritage studies as a potential site for such a practice as well as more collaborative models of research practice.
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Resume Malgre nos difficultes a l'accepter, le patrimoine est un domaine qui contribue a cristalliser les conflits de societe. Cependant, au lieu d'aborder cette problematique en restant sur la defensive face aux critiques eventuelles, nous devons reconnaitre que les sites du patrimoine ont la possibilite, avec les moyens specifiques dont ils disposent, de contribuer activement au dialogue sur les grands problemes de societe. Cet article passe en revue les strategies utilisees par les ' Sites de conscience ' - lieux de memoire qui encouragent le dialogue sur les problemes contemporains - afin d'aider un peu partout dans le monde les communautes de citoyens a aborder les questions qui les divisent.
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New Museum Theory and Practice is an original collection of essays with a unique focus: The contested politics and ideologies of museum exhibition. Contains 12 original essays that contribute to the field while creating a collective whole for course use. Discusses theory through vivid examples and historical overviews. Offers guidance on how to put theory into practice. Covers a range of museums around the world: from art to history, anthropology to music, as well as historic houses, cultural centres, virtual sites, and commercial displays that use the conventions of the museum. Authors come from the UK, Canada, the US, and Australia, and from a variety of fields that inform cultural studies.
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Metadata only item Using case studies drawn from all areas of museum studies, Museums and their Communities explores the museums as a site of representation, identity and memory, and considers how it can influence its community. Focusing on the museum as an institution, and its social and cultural setting, Sheila Watson examines how museums use their roles as informers and educators to empower, or to ignore, communities. Looking at the current debates about the role of the museum, she considers contested values in museum functions and examines provision, power, ownership, responsibility, and institutional issues. This book is of great relevance for all disciplines as it explores and questions the role of the museum in modern society.
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How, if it all, do museums shape the ways in which society understands difference? In recent decades there has been growing international interest amongst practitioners, academics and policy makers in the role that museums might play in confronting prejudice and promoting human rights and cross-cultural understanding. Museums in many parts of the world are increasingly concerned to construct exhibitions which represent, in more equitable ways, the culturally pluralist societies within which they operate, accommodating and engaging with differences on the basis of gender, race, ethnicity, class, religion, disability, sexuality and so on. Despite the ubiquity of these trends, there is nevertheless limited understanding of the social effects, and attendant political consequences, of these purposive representational strategies. Richard Sandell combines interdisciplinary theoretical perspectives with in-depth empirical investigation to address a number of timely questions. How do audiences engage with and respond to exhibitions designed to contest, subvert and reconfigure prejudiced conceptions of social groups? To what extent can museums be understood to shape, not simply reflect, normative understandings of difference, acceptability and tolerance? What are the challenges for museums which attempt to engage audiences in debating morally charged and contested contemporary social issues and how might these be addressed? Sandell argues that museums frame, inform and enable the conversations which audiences and society more broadly have about difference and highlights the moral and political challenges, opportunities and responsibilities which accompany these constitutive qualities.
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Atlas of social innovation-New practices for a better future
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The social benefits of heritage
  • C Holtorf
  • B E Gustafsson
Cultural heritage, ethics and contemporary migrations
  • C Holtorf
  • A Pantazatos
Heritage, regional development and social cohesion
  • P Kearns
  • S Kling
  • Wistman
Museums, equality and social justice
  • R Sandell
  • Nightingale
Museology and community development in the XXI century
  • P A Santos
Heritage as social action
  • R Harrison
Lifelong learning through heritage and art
  • H Zipsane