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Chapter 2. What is (and could be) thick description in academic writing research?

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Abstract

This book illustrates the use of ethnography as an analytical approach to investigate academic writing, and provides critical insights into how academic writing research can benefit from the use of ethnographic methods. Throughout its six theoretical and practice-oriented studies, together with the introductory chapter, foreword and afterword, ethnography-related concepts like thick description, deep theorizing, participatory research, research reflexivity or ethics are discussed against the affordances of ethnography for the study of academic writing. The book is key reading for scholars, researchers and instructors in the areas of applied linguistics, academic writing, academic literacies and genre studies. It will also be useful to those lecturers and postgraduate students working in English for Academic Purposes and disciplinary writing. The volume provides ethnographically-oriented researchers with clear pointers about how to incorporate the telling of the inside story into their traditional main role as observers. Winner of the 9th edition of the AELFE's Enrique Alcaraz Research Award

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... Thick description, or the "elaborate venture" and the "intellectual effort" (Geertz 1973: 312) that goes into ethnographic description, even at its most elemental level, is a key concept in ethnographic literature. Because ethnography describes human behaviour and relies heavily on participant observation, thick description can be achieved only if ethnographers use multiple data sources, spend significant periods of time with participants, and move from mere descriptions to provide a greater depth of understanding (De Costa, Kessler, and Gajasinghe 2022;Paltridge, Starfield, and Tardy 2016;Tardy 2021). It is precisely the need to achieve a very deep level of theorizing and understanding as well as to narrow the gap between text and context that has been defined by Lillis (2008) as "deep theorizing". ...
... Pure or true ethnographic research is rare (Blommaert and Jie 2020;De Costa, Kessler, and Gajasinghe 2022;Leeds-Hurwitz 2004;Tardy 2021) and the combination of research methodologies, methods, and tools is frequent in ethnographic studies. It is also the case that even though qualitative research and ethnography are two distinctive terms and have their own definitions, they are often conflated and used synonymously in the literature (Leeds-Hurwitz 2004;Paltridge, Starfield, and Tardy 2016). ...
... After analysing 85 qualitative-oriented studies in the field of English for specific purposes, Dressen-Hammouda (2013) reported that even though researchers had claimed the adoption of ethnography-inspired methods, most studies lacked the use of multiple data sources and the expected sustained engagement in the research. These findings concur with Tardy (2021), who analysed 21 research articles in the field of academic writing and found that rather than ethnographic research in the purest form, researchers conducted "ethnographically oriented" research -or, following Swales (2019), "ethnographically tinged" research. ...
Chapter
This chapter provides an overview of ethnography as an emerging method that researchers can employ to examine specific cultural practices of social groups in specialized communication settings. Section 2 discusses core concepts and issues in ethnographic research. Section 3 explores the different approaches to ethnography that prevail in extant literature. Section 4 reviews a selection of specialized communication studies to showcase the opportunities in the field. The chapter concludes with some pointers for further action.
... Techniques like triangulation or member checks were preferred over thick description, prolonged engagement, peer debriefing, and reflexivity in our study as well. This finding, especially the limited use of thick description, is in line with that of Tardy's (2021) finding in writing studies more broadly. One of the underlying causes for this finding can be reflected in sources used by L2 writing researchers to establish trustworthiness. ...
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Chapter
Thick description describes a primary characteristic of good ethnography: a sufficiently complex description to permit a reader (or occasionally, viewer) to move beyond the presentation of individual details to true understanding. It is typically opposed to “thin” description, which limits the amount of detail, providing superficial knowledge or a summary only, also called “mere” or “quick” description. Given that ethnography is intended to be the result of long-term participant observation, it makes sense that the published results should convey rich meaning, far beyond what any brief stop by a tourist could reveal. Thick description typically takes a semiotic approach, emphasizing how people construct and convey meaning through signs and symbols, both for themselves and others. Clearly any word or behavior conveys more to long-term community members than to outsiders. Taking the goal of providing thick description implies that an ethnographer will bridge that gap, providing sufficient insight that even strangers can at least begin to understand what locals say and do.
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