How Localized Grounding, Combined with Conductive Skincare, Improves the Outcomes of the Traditional Skincare?

Abstract

The main goals of acute and long-term skincare are the protection and improvement of skin health and integrity. Skincare involves several procedures that help maintain the skin's integrity, improve its appearance, and alleviate skin problems. Proper blood flow is in dire need for the skin to absorb vital ingredients. There are many conventional treatments to help increase blood flow and recently it was discovered that connecting the with the electrical charges of the Earth, or "Grounding" can promote healthy blood flow in the facial region. Additionally, such effects of grounding do not seem limited to the facial region but are rather systemic, essential and are often quickly observable. Grounding also seems to reduce secondary injury, collateral sprouting, and nerve sensitization. In grounded patients, an increase in blood flow was clearly seen when compared directly to ungrounded subjects. The results of documented studies explain that even short contact with the Earth helps to restore blood flow regulation suggesting enhanced skin tissue repair and improved skin appearance with possible implications for overall health.

Full text

RESEARCH ARTICLE
European Journal of Medical and Health Sciences
www.ejmed.org
DOI: http://dx.doi.org/10.24018/ejmed.2021.3.4.935
Vol 3 | Issue 4 | July 2021
38
I. INTRODUCTION
The largest living organ, the skin, defends the body from
the outside world by regulating temperature and fluid
balance, keeping pathogenic organisms and chemicals out,
and providing sun protection. The stratum corneum, the
outmost layer of skin, is a selectively permeable,
heterogeneous layer of the epidermis that protects against
desiccation and environmental challenges while retaining
skin integrity. Damage to this layer results in loss of skin
integrity, and chances of infection increase [1].
The main goals of acute and long-term skincare are
protecting and improving skin health and integrity. Skin
integrity is a quality indicator [2], and it is generally agreed
that preserving skin integrity is more cost-effective than
wound treatment [3]. Patients who are seriously or
chronically ill and those who are immobile or have
incontinence are at risk for various skin problems, including
incontinence-associated dermatitis, pressure ulcers,
intertriginous dermatitis, and skin drops. Age advancement
can be considered an independent risk factor for developing
skin problems due to ongoing changes in skin and associated
soft tissue function and structure [4]. Skincare routines are
often based on personal preferences, beliefs, and local care
strategies instead of current best evidence-based practices [5].
Skincare is mainly a treatment of wound healing with
utilizing radiation, medications, or some other method
designed for prevention of future skin problems. Skin Care is
a traditional medical discipline between cosmetics and
dermatology [6]. The Federal Act on Food, Drugs and
Cosmetics defines cosmetics as products of beauty and
cleanliness (for instance, shampoos and lipstick) [7]. And
dermatology involves medicines designed to diagnose, cure,
mitigate, treat, or prevent disease or affect body structure and
function (for example, sunscreens and acne creams);
however, several other products are also present in this
category, such as sunscreens, moisturizers and anti-dandruff
formulations.
Traditionally, skincare differs from applied dermatology
because it has a broader but lesser medical component and
comprises non-medical professionals such as aestheticians,
CAM specialists, and nurses [8]. Skincare includes changes
in individual behavior, environmental conditions, and
working conditions.
Precise definitions of skin care vary geographically. In
America, skincare is a separate discipline, whereas it has been
co-opted by dermatology in the U.K.
Skincare technology is diverse, and, because of the
functionality of many skincare products, it differs from other
cosmetic groups. There are many beauty products and
pharmacological products with the common denominator
being that these items are made to interact with and support
the body's largest organ — the skin.
Skincare, however, involves several procedures that help
maintain the skin's integrity, improve its appearance, and
How Localized Grounding, Combined with
Conductive Skincare, Improves the Outcomes of the
Traditional Skincare?
Jeremy Madvin and Madiha Khalid
ABSTRACT
The main goals of acute and long-term skincare are the protection and
improvement of skin health and integrity. Skincare involves several
procedures that help maintain the skin's integrity, improve its appearance,
and alleviate skin problems. Proper blood flow is in dire need for the skin
to absorb vital ingredients. There are many conventional treatments to help
increase blood flow and recently it was discovered that connecting the with
the electrical charges of the Earth, or “Grounding” can promote healthy
blood flow in the facial region. Additionally, such effects of grounding do
not seem limited to the facial region but are rather systemic, essential and
are often quickly observable. Grounding also seems to reduce secondary
injury, collateral sprouting, and nerve sensitization. In grounded patients,
an increase in blood flow was clearly seen when compared directly to
ungrounded subjects. The results of documented studies explain that even
short contact with the Earth helps to restore blood flow regulation
suggesting enhanced skin tissue repair and improved skin appearance with
possible implications for overall health.
Keywords: Earthing, Grounding, Blood Flow, Skincare.
Submitted : June 14, 2021
Published : July 10, 2021
ISSN: 2593-8339
DOI: 10.24018/ejmed.2021.3.4.935
Jeremy Madvin
MBA International Business, The
University of Redlands, United States.
(e-mail: jeremymadvin@gmail.com)
Dr. Madiha Khalid *
Humdard University, Islamabad
Campus, Pakistan.
(e-mail: msmadihakhalid gmail.com)
*Corresponding Author
@

RESEARCH ARTICLE
European Journal of Medical and Health Sciences
www.ejmed.org
DOI: http://dx.doi.org/10.24018/ejmed.2021.3.4.935
Vol 3 | Issue 4 | July 2021
39
alleviate skin problems. They may include seemingly indirect
approaches such as a balanced diet, avoiding unnecessary sun
exposure, and using emollients appropriately. Cosmetics,
exfoliation, botulinum toxin, laser resurfacing, fillers,
microdermabrasion, retinol therapy, peels, and ultrasonic
skin treatment are methods for improving skin appearance.
Skincare may also exist as a routine of daily practices
depending on the situation, including skin too dry or too
moist, dermatitis prevention, and skin injury prevention.
Increased blood flow in your body helps to revitalize the
skin and can even help delay the need for cosmetic surgery,
(facelift), Botox, concentrated platelets, and Restylane
injections. There are many treatments available to increase
blood flow. Some people use cream with specific ingredients,
while other use direct skin stimulation (ultrasound, massages,
and lasers), chemical peels, and dermabrasion [9]-[10]. While
these therapies produce results, they can have significant
short- or long-term side effects. Many techniques that
encourage the remodeling and synthesis of the dermal matrix
and collagen synthesis require extensive post-treatment
care and may cause complications, such as pain, infections,
bleeding, erythema, oozing, burning, and scaring [10]. On the
other hand, localized facial earthing, instead of being a
complex procedure, requires little or no effort and can easily
be integrated into everyday life.
The use of grounding for medicinal purposes is as old as
humanity, and, in the coming years, we will likely see the
continuation of the emergence on the market of new products
using earthing principle. Earthing remains particularly well
suited for further research. However, the use of earthing
requires paying particular attention to the combination with
other procedures. Additionally, the use of earthing in skincare
products is highlighted by consumer demand, who are
increasingly concerned with buying ecologically friendly
products [10].
A. Earthing (Grounding)
The term "grounding" refers to the human body's link to
the Earth's regular and active electric charges. It is a healthy
lifestyle activity that impacts the body's basic bioelectrical
functions on a systemic level. Grounding has been
demonstrated to significantly improve physiology, reduce
pain and inflammation, boost blood flow and venous/
lymphatic flow back to the heart, improve sleep, and reduce
stress and anxiety, all of which contribute to a sense of well-
being. There also appear to be significant structural effects.
Based on countless reports, after grounding, many people say
they feel and look healthier and happier. Many people who
are in pain find that grounding helps them feel better [11].
Morale is even increased [12]. Grounding is a simple process
that reportedly and frequently yields quick results, especially
for persons with chronic health issues.
Grounding can be accomplished in two ways:
1) Indoor use grounding devices,
2) Outdoors, barefoot directly upon the earth’s surface.
Grounding restores a primaeval electrical connection with
the planet. Because modern humans have an evolved lifestyle
based in artificial surroundings, flooring and shoes,
grounding appears to help with "electron deficiency
syndrome," a neglected and possibly primary cause of a
variety of health problems [13]. Grounding appears to be a
strong tool for illness prevention and rehabilitation. This
technique can be used alone or in combination with
conventional therapies to help relieve symptoms and
eradicate the fundamental causes of diseases and conditions
that begin with a bioelectric imbalance in the body. The
medical community needs to understand further that
grounded body is probably healthier than that of an
ungrounded body. Simply said, the body performs more
effectively and with less cellular stress. Humans have become
increasingly estranged from the planet. Obviously, we do not
usually sleep in the grass, we often do not go out without
shoes and have worn almost exclusively plastic isolating sole
shoes instead of traditional and conductive leather shoes for
more than half a century. We live and work in buildings that
are elevated and sometimes hundreds of feet above ground
and spend most of our time electrically separated from the
earth.
A lack of contact with the Earth can lead to electrical
imbalances, the formation of hazardous positively charged
ions, and an unknown body depletion of electrons, as well as
vulnerability to malfunction, infection, and disorder. Solar
radiation, uncountable electrical interactions such as
thunderbolts, and other dynamic forces of the environment all
have an impact on Planet Earth's surface, as is generally
understood. However, it is not widely known that these events
provide a constant supply of free electrons to land masses and
aquatic bodies, allowing the Earth to maintain a continuous
negative electrical charge. Biological earth science says that
this same electric charge serves a regulative and supporting
purpose both of animals and plants kingdom, similar to
"electrical nutrition," with its continuous electron availability
and circadian frequencies. These findings support the
hypothesis that grounding permits a large number of free
electrons to enter the body, causing rapid, frequently
instantaneous physical changes. Earthing preserves and
maintains a normal internal electrical situation. Sokal and
Sokal, two Polish researchers and medics, conducted several
studies and came to the conclusion that the human body is a
"universal regulating force in Nature". Biochemical,
Bioelectric, and bioenergetic processes are all strictly
monitored, and they have a big influence on chronic illnesses
[14].
II. MODERN CONCEPTS OF EARTHING IN SKINCARE
External physical stimulus can activate electrochemical
reactions that affect vital biological processes in the body. In
oriental medicine, grounding therapy is also viewed as the
initiation of such a reaction, causing unbalanced
physiological states to return to its normal physiological
equilibrium. The theory of physiological therapy in Modern
medicine has been explained as a morphological and
hormonal control process [16]. Earthing may lead to brain
reactions; not all responses may result in brain
responses because the natural response to environmental
stimuli is considerably faster than is conceivable through the
neurological system. It suggests that biological mechanisms
other than the nervous system may be at action [17].
Stimulation of the skin while earthing usually produces an
ion-electric-charge, which is transferred via numerous
biological pathways — blocking the ion-electric-charge

RESEARCH ARTICLE
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causes an unequal negative and positive charge in a body,
resulting in pain and the onset of chronic disease. Earthing
helps to restore good health by moving the excessive or
inadequate condition of the ion-electric charge to or from the
body based on the body’s natural pursuit of electrical balance
with the earth. It indicates that the transmission of bio-electric
charges is closely connected with earthing. It immediately
follows that a combo therapy of skincare with simultaneous
grounding offers an increase in probability of positive
benefits without complications.
The extrinsic or intrinsic factors takes results in free
radicals’ formation in the skin that damages the skin. Free
radicals are unstable molecules that take electrons from the
skin, when electrons are taken away from the skin it damages
the repair process of the skin. Anti-oxidants in the skin helps
prevent damage and maintains healthy skin. Skincare
products possess anti-ageing, anti-inflammatory and anti-
irritative properties. Anti-oxidants acts as a shield for the skin
provide free electrons to the skin to repair the damage.
Earthing is a natural anti-oxidant that transfer electrons to the
body and maintains the skin texture.
Anti-inflammatory ingredients in skincare products reduce
pain, swelling and redness in the skin that prevents acne.
Increased blood flow reduces the pain and tighten the muscles
and allows the inflammatory response to happen easily to
cure the inflammation.
Because of its negligible negative effects and recorded
therapeutic success, grounding therapy has become a popular
primary therapeutic technique. Despite the expanding
number of studies, the role of earthing in skincare has still not
been thoroughly investigated but individual case studies are
promising. Both techniques are used in conjunction to obtain
the synergistic effect. This technique produces cautious
optimism, one which localized blood flow, as well as
efficiency and effectiveness of topical ingredients improve
dramatically.
Fig.1. Skincare earthing device.
The above picture is of specially engineered grounding
skin patches that acts as a grounding device that injects
electrons into body using only a grounding port. However, if
outside power sources are used and a stronger current is
applied, this can result in harm to the tissue. For effective
facial grounding, first, a conductive skincare topical is
applied for moisturizing, cleansing, hydrating, etc. The
topical defines where the body's voltage exits, and the Earth's
ions enter. Then a grounding connection is applied to the face
or other body part being treated with skincare. The patient can
choose precisely where this exchange occurs (entire face,
neck, under the eyes, and so on). Grounding has been
demonstrated to increase microcirculation in the face. These
devices provide patients a lot of flexibility in terms of dealing
with individual symptoms while also addressing more general
inflammatory or immunological disorders. To maximize
stimulation and aid in the unblocking procedure, the user
could choose the path and exit point for the cell's excess
voltage and send it through a specific portion of the body or
muscle group.
This process of using earthing in skincare likely increases
blood flow to the specific region of the organ being grounded.
Another well-documented benefit of earthing in skincare is
improved blood flow. The zeta potential on the surface of red
blood cells is a negatively charged intensity that preserves the
distance between blood cells. The higher the charge on
the blood is more, it increases the viscosity of blood and the
better the flow, the increased the ability of the cells to push
one another (less clumping). This indicates an average blood-
thinning effect. The researchers found that earthing reduces
blood clogging and viscosity, so it appears to be among the
most approachable, in-depth methods to help lower the risk
of developing cardiovascular disease [18].
Users will also benefit from the fact that these operations
may be completed faster, allowing them to get in and out of
the clinic faster. According to studies, the advantages of
localized grounding are best after only 25 minutes.
Using a Speckle Contrast Laser camera, Chevalier
obtained image proof in 2014 that earthing increases blood
circulation to the face and improves control of the autonomic
nervous system on peripheral circulation. When earthing
subjects were compared to non-earthing subjects, the
researchers identified an intriguing and different pattern in
their facial blood flow [19]. This pattern connects to the
ANS's improved blood flow management and explains how
earthing improves facial skin and tissue regeneration and
recovery, resulting in a beauty effect.
The cosmetics industry uses a variety of therapies to
increase facial microcirculation. Fig. 2 shows imaging results
of a study.
Fig. 2. Blood circulation to face area improved with earthing.

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According to Chevalier, earthing improves mechanism like
increased blood fluidity, regulated levels of cortisol, which
calm the body, lower swelling, and improved general body
physiology.
Additional and substantial benefits of earthing include
stress reduction and mood enhancement, which are achieved
through a stabilizing influence on nervous system and the
stress hormone [20].
A combination of the impacts outlined in this article are
likely to influence blood pressure. Several case studies have
been published that reveal a significant reduction in blood
pressure once they start on regular grounding sessions [21].
Patients participated in the first study in which they evaluated
this link experienced a consistent improvement of blood
pressure within a couple of months and were well-balanced
in several cases within a limited timeframe.
Thermal imaging was used in a 2015 study to record the
increased blood flow in the torso caused by earthing [22].
From the torso, blood travels to the head and face through the
throat. As More blood travels to the face, there is likely an
increase in the brain's blood flow. The torso lymphatic fluid
circulation was increased, according to the imaging analysis.
Fig. 3. Temperature difference was seen in the figure of earthing of 55 yr
older woman. Before earthing (left) and one hour after earthing (right).
Photographic images of a non-healing wound's recovery
(Fig. 4) provide yet another remarkable example of fast
recovery from grounding. It demonstrates the rapid healing of
an 8th-month-old non-healing wound caused by a few hours
of wearing a tight-fitting boot. During that time, a sore
developed, which progressed to a resilient, open wound.
Several procedures at a specialist wound center proved
ineffective. The patients’ legs had poor circulation, according
to vascular imaging. The patient had a slight limp and was in
agony when she first saw a doctor who gave grounding
treatments. The patient was grounded for two weeks in the
clinic for 30 minutes per day with an earthing patch while
sitting comfortably. She experienced a substantial reduction
in pain after the first session. She noticed the pain had
decreased by around 80% after one week. She said she was
pain-free after two weeks.
Fig. 4. Effects of earthing on unhealing wound.
III. DISCUSSION
This study was aimed at determining whether the earthing
of the body promotes B.F. The aim of various treatments used
in the beauty industry is to improve microcirculation [23].
Improved skin circulation can lead to increased skin nutrition
through increased oxygen and nutrient delivery and increased
protection against the oxidative aging process [24].
Therefore, the current results suggest a more effective ANS
regulation of the B.F. is supported in connection with the
grounding. Earthing restores blood circulation by the ANS
and, as a result, different organs receive oxygen and nutrients
accordingly to their needs. Another reason for improving BF
is the Zeta Potential (Z.P.) and red blood cell aggregation
(RBCs). Several clinical situations, including hypertension,
lipid disorders, diabetes Mellitus, smoking, and increasing
age, are associated with increased viscosity in the blood. The
lower the RBC surface, the higher the repellence between
RBCs, which means lower blood viscosity leading to
increased blood flow [25]. Grounding Markedly enhances
Z.P. and decreases RBC aggregation.
A third explanation for improved B.F. shows how
grounding helps to improve physiology. This statement
supports that earthing may improve wound recovery, calcium
metabolism, thyroid function, cell glucose use, immuno-
response, and oxygen consumption [26]. It also appears
helpful in reducing physical feelings of stress. Many studies
show that sleep disorders caused by significant stress impact
skin functions and integrity [27]. Previous grounding studies
have resulted in better sleep subjectively reported by
grounded participants and less stress [28]. Grounding also
seems to enhance the balance of the sympathetic-
parasympathetic mechanism of ANS; this also further affects
stress reduction [29]. In addition, grounding has been
documented for inflammation reduction through various
measurements [30]. Skin aging is the main effect of oxidative

RESEARCH ARTICLE
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DOI: http://dx.doi.org/10.24018/ejmed.2021.3.4.935
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stress [31]. Oxidative stress breaks down protein, alters cell
renewal cycles, increases cross-linking of proteins, causes
DNA damage, and releases pro-inflammatory mediators,
which cause inflammatory diseases of the skin. Free radicals
also cause allergic reactions. Grounding action may also aid
in reducing skin damage from U.V. radiation which produces
oxidative stress [32]. The result of this research indicates that
periods of extended grounding could result in further changes
and benefits. Grounding must be included in complementary,
preventive, and lifestyle clinical training as many of these
techniques can be needs to be reached.
IV. CONCLUSION
Localized grounding, when incorporated into a
conventional skincare regimen is a non-pharmacological and
a non-invasive intervention with a wide range of functions
and benefits. The Earth in which we live has a form of natural
electrical energy that is easy to access and beneficial to
human physiology in many ways [6]. New research backs up
previous findings, indicating that grounding may be effective
in the treatment of a variety of acute and chronic disorders.
Proper blood flow is in dire need by the skin to absorb vital
ingredients. Grounding can deliver generous benefits of not
only increased blood flow; however, pain reduction and other
favorable results are achieved without causing substantial
side effects. This study backs up these findings by
demonstrating a considerable increase in self-regulation of
facial blood flow in grounded patients but not in sham-
grounded people. The findings reveal, first, that even a brief
touch with Earth restores blood flow regulation to the face,
which can aid in skin tissue repair, improved health, and
vitality, and improved facial beauty.
While incorporating grounding and skincare into a single
system shows great promise, more research is needed, with
additional measuring techniques, to validate the Earth's novel
role as a skin health and appearance protector.
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Madiha Khalid
Place of birth: Lahore.
Date of Birth: 11/9/1985.
M. Phil clinical Pharmacy, Humdard University,
Lahore.
LECTURER in THE UNIVERSITY OF
LAHORE for about 6 years in the Pharmacy
Department.
Jeremy Madvin
Place of Birth: Los Angeles.
Bate of Birth: 11/22/1967.
MBA International Business, University of Redlands,
United States.