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... Third, there are significant cultural differences between British Columbia and Japan that are specifically relevant to house markets (Patchell forthcoming). In contrast to commodity trade, whether raw materials or primary manufactures, such as lumber, house exports that cross cultures are highly sensitive to these variations (Reiffenstein 1999). In this context, crossing cultures implies both considerable opportunity and barriers to trade. ...
... Table 3 interprets the relations in terms of the conceptual framework of the RMI model. The allocation of the case-study firms to cells within the RMI model, on the basis of the aforementioned attributes and other information derived from the interviews (Reiffenstein 1999), reveals a richer, more coherent picture of the avenues of FINAL PROOF ...
... Reiffenstein (1999). See the text for an explanation of the terms. ...
In this article, trade is conceptualized as a cultural as well as an economic and political process. In this view, exporting connects market intelligence with production intelligence on either side of national, typically cultural, borders. These connections frequently imply alternative, mutually influencing, forms of communication and learning that have various implications for local development. A model of relational market intelligence is outlined as a way of understanding this dimension of exporting. The model integrates production and market intelligence while emphasizing alternative pathways of learning and communication. It is applied to the newly emergent trade that features the export of houses from British Columbia to Japan. Within an extended case-study research design framework, information is based on interviews with manufacturing firms and related organizations in British Columbia. Implications for local development in British Columbia are noted.
The paper is divided into two main parts. The first outlines the general relationship between staples and industrialization in Canada by drawing upon Innis's work and that of later commentators. Two different models of resource development are discussed, entrepreneurial and plantation. An entrepreneurial model predicated upon small producers dominates early exploitation of resources in Canada. This emphasis changes from the 1920s, when increasingly larger firms (equivalent to the plantation system) become more prominent, until by the late 1940s, they dominate. Concomitantly, there are also shifts in Canada's major international markets that then redefine the country's global position. There is a move away from European links, particularly with Britain, towards continentalism, that is, a northsouth integration with the United States. While there are public policy initiatives that favour this move, and that Norcliffe discusses with respect to C. D. Howe, continentalism is also pushed forward by the increasing corporatization and US foreign ownership of Canada's resource production under an economic regime known as Fordism. The paper's second section takes the story of Canadian staples into the late 20th century where continentalism, and its associated resource Fordism, is re-jigged in the face of systematic forces of globalization, and linked to both a new production and political regime, post-Fordism or flexible production, and a different kind of environmental ethic emphasizing sustainability and conservation. One consequence of this shift is that Canada's resource landscape becomes ever more differentiated against a global backdrop that is itself ever more chaotic.
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