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Alfabetismo financiero como determinante del éxito en los micronegocios de las personas que trabajan por su cuenta en México

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Abstract

En el presente capítulo se expone el resultado de un estudio efectuado con el fin de interpretar la relación del éxito de los micronegocios de las personas que trabajan por su cuenta en México con su alfabetismo financiero. En esta investigación, la relación del éxito empresarial se midió en términos del ingreso de los autoempleados y el alfabetismo financiero a través de cuatro componentes: conocimiento financiero, actitud financiera, comportamiento financiero y uso de servicios financieros bancarios.

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