Article

E-Commerce: Its Future Prospects in India

Authors:
Kahkashan Khan at Siddharth University, Kapilvastu, Siddharth Nagar, U.P., India
Kahkashan Khan
  • Siddharth University, Kapilvastu, Siddharth Nagar, U.P., India
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Abstract

E-Commerce can be said as one of the business options that one will have to explore in the future. E-commerce brings about paradigm shift in the world of trading. Prediction shows that e-commerce is showing a tremendous growth in our country. The Indian e-commerce has seen an impressive growth in the last few years as there has been increased number of online users and also mobile phone presentation. Also, considering the fact India's demographic dividend and increasing internet accessibility, this sector is slated to rise greater heights. Although, India's overall retail opportunity is substantial, this sector is beset with some challenges also. The present study has been done to state the present scenario as well as future growth of electronic commerce in India and also analyzing the present trends of electronic commerce in India, and examining the challenges and opportunities associated with electronic commerce in India.

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