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Gendered regulations and SME performance in transition
economies
Natalia Vershinina &Gideon Markman &Liang Han &
Peter Rodgers &John Kitching &Nigar Hashimzade &
Rowena Barrett
Accepted: 30 September 2020
#Springer Science+Business Media, LLC, part of Springer Nature 2020
Abstract This article explores the culture-regulations-
gender triad in relation to small and medium enterprises’
(SMEs’) performance. Using a firm-level panel dataset
drawn from 27 countries in Central and Eastern Europe
and Central Asia between 2005 and 2014, we show that
women and men experience and respond differently to
regulations. Women take regulations very seriously and
as a result, their SMEs see improved performance,
whereas men discount the influence of regulations
which then depresses the performance of their SMEs.
However, when women respond to regulatory enforcers,
it erodes the performance of their SMEs, whereas when
men engage enforcers, the performance of their SMEs
improves. The fact that women and men experience and
respond to the same regulations differently—regardless
of country effect and whether their SMEs are high- or
low-performing businesses—suggests that regulations
perpetuate gender biases, thus impacting not only indi-
viduals but even the organizations they lead. Our study
expands gendered institutions theory by clarifying how
regulations diffuse cultural values and influence women
and men, as well as their SMEs, differently.
Keywords Culture .Regulations .Gender .SMEs .
Entrepreneurship
JEL classifications J16 .J24 .L26 .L51 .P2
1Introduction
This study investigates the intersection of culture, regu-
lations, and gender and the implications of this intersec-
tion for the performance of women-led small and
https://doi.org/10.1007/s11187-020-00436-7
N. Vershinina (*)
Department of Business and Society, Audencia Business School,
Nantes 44312, France
e-mail: nvershinina@audencia.com
G. Markman
Department of Management, College of Business, Colorado State
University, Fort Collins, CO 80523, USA
e-mail: gideon.markman@colostate.edu
L. Han
Henley Business School, University of Reading, Whiteknights,
Reading RG6 6UD, UK
e-mail: liang.han@henley.ac.uk
P. Rodgers
Department of Organizational Behaviour and Human Resource
Management, Southampton Business School, University of
Southampton, Southampton SO17 1BJ, UK
e-mail: p.rodgers@soton.ac.uk
J. Kitching
Kingston University, Kingston upon Thames, Surrey KT1 1LQ,
UK
e-mail: j.kitching@kingston.ac.uk
N. Hashimzade
Department of Economics and Finance, Brunel University
London, Uxbridge, Middlesex UB8 3PH, UK
e-mail: nigar.hashimzade@brunel.ac.uk
R. Barrett
QUT Entrepreneurship, Queensland University of Technology,
Brisbane, QLD 4001, Australia
e-mail: rowena.barrett@qut.edu.au
/ Published online: 24 November 2020
Small Bus Econ (2022) 58:1113–1130
Content courtesy of Springer Nature, terms of use apply. Rights reserved.