Purpose - Capturing the shifting consumer behavior perspective on online transportation network performance in Indonesia,
this study aims to empirically examine the impact of electronic customer relationship management (e-CRM) and e-service
quality on customer e-satisfaction and e-loyalty.
Research design, data, and methodology - A quantitative approach was applied, and then we determined the respondents
who met the predetermined criterion by using purposive sampling method. In total, 167 online transportation customer in
Indonesia participated in this electronic questionnaire survey. To tested the collected data, Partial Least Square (PLS) -
(SEM) analytical tools were employed.
Results and Findings - There are five hypotheses proposed in this study and state that only one hypothesis is rejected, The
dominant relationship between variables in the hypothesis is shown in the variable relationship of e-service quality on
e-satisfaction. CRM, Service Quality, Satisfaction and Loyalty implemented comprehensively in cyberspace provides a clear
picture for academics but also for practitioners who are struggling in the service industry that specifically appoints online
transportation business. The findings of this research provide both managerial and theoretical implications to maintain
customer e-loyalty in online transportation network business environment in Indonesia.